Summary
Overview
Work History
Education
Skills
Certification
Languages
Timeline
Generic
Rrezarta Lekaj

Rrezarta Lekaj

Lindenhurst,NY

Summary

Paid search advertising professional with a strong background in developing and executing effective marketing campaigns. Prepared to leverage extensive experience in PPC campaign management to drive impactful results. Known for achieving high click-through rates and effective budget optimization. Collaborative team player with focus on adapting to changing market conditions and achieving targeted outcomes.


Overview

10
10
years of professional experience
1
1
Certification

Work History

Paid Search Advertising Manager (Remote)

Scorpion Marketing
11.2016 - 11.2024
  • Conducted regular competitor analysis to stay ahead in the market and identify new opportunities.
  • Managed 300+ clients monthly with monthly budgets from $3,000 - $20,000 per month.
  • Assisted sales team in generating leads through targeted PPC campaigns focused on capturing high-quality prospects.
  • Designed paid client ads for use on diverse social media platforms.
  • Completed keyword research and analyzed competitor SEO and PPC campaigns to identify gaps and opportunities.
  • Maximized strategic approaches by keeping close eye on performance and making appropriate adjustments.
  • Analyzed and reported on campaign performance, providing actionable insights for future improvements.
  • Collaborated with cross-functional teams to align PPC strategies with overall marketing goals.
  • Improved conversion rates by creating compelling ad copy and landing pages tailored to target audience segments.

Marketing/Administrative Assistant (Hybrid)

Rush Jewelry Design
11.2014 - 11.2016
  • Enhanced brand awareness by implementing strategic marketing campaigns and social media management.
  • Expanded social media presence through regular posting schedules and audience engagement initiatives.
  • Supported the development of annual marketing plans for product launches, events, and promotions.
  • Developed comprehensive reports detailing campaign success metrics to inform future decision-making processes.
  • Managed filing system, entered data and completed other clerical tasks.
  • Managed phone and email correspondence and handled incoming and outgoing mail and faxes.
  • Interacted with vendors, contractors and professional services personnel to receive orders, direct activities, and communicate instructions.

MARKETING STRATEGIST/PHYSICIAN LIASION

Prescription PR
02.2015 - 11.2016
  • Enhanced brand recognition by developing and executing strategic marketing campaigns.
  • Collaborated with cross-functional teams to create consistent messaging across all marketing channels for stronger brand identity.
  • Supported organizational growth through active participation in networking events, conferences, and professional associations.
  • Successfully communicated with entities inside and outside of business.

Education

Bachelor of Science - Business Administration

SUNY College At Old Westbury
Old Westbury, NY
05-2016

Skills

  • Customer Engagement
  • Customer Relations
  • CRM Management
  • Relationship Management
  • Strategic Marketing
  • Campaign Management
  • Advertising expertise
  • Google Ads
  • Social media advertising
  • Problem-solving abilities
  • Excellent Communication
  • Reliability

Certification

  • Google Ads Certification – Google.
  • YouTube Certified – YouTube.
  • Bing Ads Accredited Professional - Microsoft.

Languages

English
Native or Bilingual
Albanian
Native or Bilingual

Timeline

Paid Search Advertising Manager (Remote)

Scorpion Marketing
11.2016 - 11.2024

MARKETING STRATEGIST/PHYSICIAN LIASION

Prescription PR
02.2015 - 11.2016

Marketing/Administrative Assistant (Hybrid)

Rush Jewelry Design
11.2014 - 11.2016

Bachelor of Science - Business Administration

SUNY College At Old Westbury

Similar Profiles

CREATE PROFILE
Rrezarta Lekaj