Ruslana Anna Kopytko
Vancouver
Summary
Results-driven sales professional with over 13 years of sales experience spanning tanning goods, payroll software, interventional spine supplies, and body contouring sales. I am passionate about driving practice growth in the aesthetics industry. I thrive on helping my accounts succeed by identifying opportunities, building strong relationships, and delivering solutions that enhance patient outcomes and profitability. Each role has reinforced my hunger and motivation to excel, proving that my success is directly tied to the success of my clients.
Overview
10
10
years of professional experience
Work History
Practice Development Manager II
Allergan/Abbvie
09.2018 - Current
- Train, educate, and equip new and existing accounts with the tools and resources to grow their CoolSculpting business
- Place additional systems in accounts and set cycle goals for them to meet and exceed while equipping them to do so with events, staff treatments, staff training, internal marketing, and external marketing efforts
- Achieved sales and utilization goals while driving sales and increased the customer base for the company’s consumables
- Providing training, presentations and demonstrations to the customer on application and use of the company’s products using effective communication and sales techniques
- Educating the customer regarding the indications, contraindications, and safety of Company products, and how they fulfill the needs of the customer
- Educated and supported the customer with marketing strategies including but not limited to website and microsites development, patient segmentation and external marketing strategies
- Currently the field sales trainer for my team on the west region
- Helping with onboarding new hires, business planning with newer reps, team morale manager
- Consumer Marketing Ad board member for 2025
- Quota club-2019
- 120% Q3-2021
- Positivity award winner-2021
- The Elite Conversion Award-2021
- Quota Club-2022
- Consumer growth strategy national call presenter-Q2 2022
- Quota Club-2023
- Quota Club-2024 (117%) PTQ
- Sales preceptorship finalist Q3-2024
- ALLE rewards adaptor contest winner (top 10 in country)
- Promoted to Field Sales Trainer in Q1 of 2025
IVS Territory Manager
Stryker
11.2017 - 09.2018
- Responsible for the sale of capital and disposable equipment of interventional spine products
- Training physicians and staff on use as well as providing case support
- Building and maintaining strong customer relationships of hospitals and private practices to facilitate growth
- Identifying new and cross-selling opportunities across assigned territory
- Providing marketing support to current and new clients by coordinating referral lunches, meetings, and presentations
- Navigating the hospital system, coordinating with the purchasing department to drive revenue
- Over 120% PTQ in Q1
- Top territory growth July 2018
District Manager - CPA Centric
ADP
07.2015 - 11.2017
- Provide analysis to identify deficiencies and create solutions for small business owners
- Rookie of the month January FY16
- Regional incentive trip qualifier FY16
- Top DM December FY17
- Top DM August FY18
- Broke regional record for FY16 for fastest promotion from Assistant District Manager to District Manager (203% of plan)
- Increased market share for ADP by closing FY16 at 137% of plan
- Ranked 1st out of 30 in my Corporate Training class for both gross sales profit and units sold
- Accepted into Emerging Leader’s Program through qualification of high performance standards, successful mentorship of 5 new hires, and nomination from three Sales Executives
Education
Bachelors of Science - Human Resource Management, Psychology Personnel
Washington State University
05.2015
Skills
- Highly motivated, self-starter with strong interpersonal and persuasive communication skills
- Thrives working in a fast paced, competitive environment while handling stressful situations as they arise
- Fluent in the Ukrainian/Russian languages
- Exceptional presenter who captivates an audience
- Successful at planning, delegating, and running aesthetic events that drive over $45,000 in revenue in an afternoon
Timeline
Practice Development Manager II
Allergan/Abbvie
09.2018 - Current
IVS Territory Manager
Stryker
11.2017 - 09.2018
District Manager - CPA Centric
ADP
07.2015 - 11.2017
Bachelors of Science - Human Resource Management, Psychology Personnel
Washington State University
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