RUSSELL BROWN
Bayport
Summary
Dynamic executive with a proven track record at Marvel Enterprises, driving licensing revenue from $545 million to over $4.2 billion. Expert in revenue forecasting and brand management, I excel in forging strategic partnerships and delivering innovative solutions. Passionate about transforming brands and maximizing market presence through effective licensing agreements and market analysis.
Overview
47
47
years of professional experience
Work History
President of Consumer Products, Promotions and Media Sales, and Managing Director- Voyager Consulting
VALIANT ENTERTAINMENT
New York
12.2012 - Current
- Company Overview: Comic book-based, transmedia company, with the third largest library of superhero intellectual property worldwide.
- Responsible for the forecasting and revenue for the brand IP in the areas of print and digital publishing, worldwide consumer products and collabs.
- Launched the merchandising program- to date 349 licensing and strategic promotional partners covering every major category plus built a global agent network.
- Licensed-out publishing to increase market presence and turn the division to profitability.
- Reestablished published product to international markets- 43 countries, 23 languages.
- DMG partnership management with Hasbro, Playmobil, Studio Canal, Sony, Amazon, Paramount and Netflix.
- Established seven figure profit business-Voyager- to build IP development for third party Web3 and NFT publishers.
President- Part Time
KILLERSPIN
11.2019 - 12.2020
- Company Overview: The #1 eCommerce driven lifestyle brand in table tennis worldwide.
- Responsible for company and digital agency management, strategic and business planning, brand marketing, P&L and expansion to international markets.
- The #1 eCommerce driven lifestyle brand in table tennis worldwide.
New Business Director- Entertainment Division- Part Time
AUTHENTIC BRANDS GROUP
New York
11.2019 - 05.2020
- Company Overview: A brand development, marketing, and entertainment company that owns and manages a portfolio of global media, entertainment, and lifestyle brands.
- Responsible for group revenue and business planning for sports and entertainment brands, including Shaq, Elvis Presley, Marilyn Monroe, and Sports Illustrated.
- Negotiated a multi-brand strategic relationship and license with the hospitality company, Resorts World.
- Identified and negotiated the Sports Illustrated entry into ticketing as SI Tix, which includes a futures market and gaming.
Director of Business Development
MARTHA STEWART OMNIMEDIA
01.2012 - 12.2012
- Company Overview: Lifestyle brand, Martha Stewart- TV celebrity, author, and home décor expert.
- Responsible for the development of new licensed product categories.
- Introduced the brand to the categories of health and beauty aids, apparel, accessories, eyewear, and further penetration of the brand into international markets.
- Lifestyle brand, Martha Stewart- TV celebrity, author, and home décor expert.
EVP and CMO
FORUM TELECOM, INC.
09.2009 - 12.2011
- Company Overview: International mobile phone provider to travelers worldwide via B2B partnerships.
- Responsible for integrated business planning, brand and sales marketing and revenue forecasting plus the opening of multi-national accounts- The Wynn, Hyatt, and Virgin Holidays.
- International mobile phone provider to travelers worldwide via B2B partnerships.
President- Business Development and Marketing
B. SMITH ENTERPRISES, LTD.
12.2007 - 08.2009
- Company Overview: Lifestyle brand, B. Smith-former model, restaurateur, TV personality, author, and home décor expert.
- Responsible for development of all facets of the business including media distribution; licensing; merchandising; restaurants; and retail relationships.
- Negotiated agreement with PBS for broadcast of original TV series, sponsor agreements and the purchase of the original content library and licensing activity.
- Lifestyle brand, B. Smith-former model, restaurateur, TV personality, author, and home décor expert.
Director of Business Development
ICONIX BRAND GROUP, INC.
09.2006 - 12.2007
- Company Overview: Intellectual property owner and marketer of apparel and home-based brands.
- Responsible for strategic and execution plan for extending the brands through licensing and other forms of wholesale and retail partnerships.
- Opened the territories of the Middle East and Asia for several domestic brands.
- Intellectual property owner and marketer of apparel and home-based brands.
President and Co-Founder
360 EP, INC.
09.2004 - 09.2006
- Company Overview: Marketing consulting firm specializing in digital and print intellectual property management and distribution with an emphasis on entertainment and sports licensing, promotions, retail programs and brand development.
- Built and managed the sales and account management teams and responsible for signing new clients.
- Responsible for developing and executing licensing and broadcast distribution of programming for AOL kid’s content, establishing online property Princess Natasha as the first property to transition from online to broad-based mass market merchandising success.
- Voted License of the Year.
- Marketing consulting firm specializing in digital and print intellectual property management and distribution with an emphasis on entertainment and sports licensing, promotions, retail programs and brand development.
Executive Vice President-Worldwide Consumer Products, Promotions, Media Sales
MARVEL ENTERPRISES, INC.
03.1995 - 09.2004
- Responsible for sales and marketing for the largest of company profit divisions including licensing sales, promotions, custom publishing, print and digital advertising sales.
- Increased licensing retail volume worldwide from $545 million to over $4.2 billion during tenure.
- Responsible for 60+% of the revenue domestically, management of domestic team and agent network.
- Voted License of the Year.
Vice President - Account Services
DON JAGODA ASSOCIATES
10.1992 - 03.1995
- Responsible for cross-selling of agency promotional and licensing services to existing Fortune 500 client base.
- Developed business and altered client perception of Agency from specialty to full service.
- Expanded relationship to over 47 Strategic Business Units at AT&T (Consumer, Business and Wireless Communications) and similarly results within MasterCard International.
Sr. Vice President
GEARON HOFFMAN CONLON & NYE ADVERTISING/D.L. BLAIR
12.1987 - 10.1992
Marketing Director
JOSEPH VICTORI WINES, INC.
12.1985 - 12.1987
Vice President Account Supervisor and International New Business
LINTAS, INC./INTERPUBLIC GROUP
06.1981 - 12.1985
Media Research Project Director and Media Planner
YOUNG & RUBICAM, INC.
12.1978 - 06.1981
Education
MBA - Marketing
FORDHAM UNIVERSITY
The Bronx, NY12.1980
Bachelor of Science - Management and Marketing
FORDHAM UNIVERSITY
The Bronx, NY12.1978
Skills
- Revenue generation
- Market analysis
- Brand management
- Licensing agreements
- Digital marketing
- Strategic partnerships
Current Professional And Personal Activities
- Brown & Buckley, LLC- Co-Founder-licensing and collaboration consultancy to sports and entertainment IP owners. Clients include Kemper Snowboards; Skyship.tv/Super Simple; Barstool Sports; Krofft Entertainment
- Lokia Entertainment- President of IP Acquisitions and Consumer Products
- GRIT Films- Partner
- Centerstage Tech AI- Director of Partnerships and IP
- Fordham University- Adjunct Professor and Marketing Department Board Member. Previous Adjunct Positions- NYU and Adelphi University
- Mentor Coach- America Needs You
- Other- Sailing; Pickleball
Timeline
President- Part Time
KILLERSPIN
11.2019 - 12.2020
New Business Director- Entertainment Division- Part Time
AUTHENTIC BRANDS GROUP
11.2019 - 05.2020
President of Consumer Products, Promotions and Media Sales, and Managing Director- Voyager Consulting
VALIANT ENTERTAINMENT
12.2012 - Current
Director of Business Development
MARTHA STEWART OMNIMEDIA
01.2012 - 12.2012
EVP and CMO
FORUM TELECOM, INC.
09.2009 - 12.2011
President- Business Development and Marketing
B. SMITH ENTERPRISES, LTD.
12.2007 - 08.2009
Director of Business Development
ICONIX BRAND GROUP, INC.
09.2006 - 12.2007
President and Co-Founder
360 EP, INC.
09.2004 - 09.2006
Executive Vice President-Worldwide Consumer Products, Promotions, Media Sales
MARVEL ENTERPRISES, INC.
03.1995 - 09.2004
Vice President - Account Services
DON JAGODA ASSOCIATES
10.1992 - 03.1995
Sr. Vice President
GEARON HOFFMAN CONLON & NYE ADVERTISING/D.L. BLAIR
12.1987 - 10.1992
Marketing Director
JOSEPH VICTORI WINES, INC.
12.1985 - 12.1987
Vice President Account Supervisor and International New Business
LINTAS, INC./INTERPUBLIC GROUP
06.1981 - 12.1985
Media Research Project Director and Media Planner
YOUNG & RUBICAM, INC.
12.1978 - 06.1981
MBA - Marketing
FORDHAM UNIVERSITY
Bachelor of Science - Management and Marketing
FORDHAM UNIVERSITY
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