- I enjoy cooking for friends and family gatherings
- Learning new cooking techniques and expanding my culinary skills
- Historical Exploration
- Avid Reader
- Music
Ruth Fèvre
Napa,CA
Summary
Dynamic professional with over 30 years of experience in the Northern California wine industry, specializing in hospitality, wine club management, shipping logistics, and exceptional customer service. Proven track record of enhancing customer experiences and driving engagement through innovative special events and customized wine club offerings. Expertise in streamlining operations and logistics to ensure timely and efficient delivery while maintaining the highest standards of service. Committed to fostering lasting relationships with clients and contributing to organizational success.
Overview
36
36
years of professional experience
Work History
Wine Club, E-Commerce and Reservations Manager/DTC Shipping/Compliance Administrator
Andretti Winery
01.2005 - Current
- Growth and management of wine club account base with 2,000+ members.
- Oversight and execution of all wine club and e-commerce sales.
- Coordination of all wine club and DTC shipping and logistics.
- Development and maintenance of winery website and online store.
- Maintenance of wine club and customer databases.
- Coordination of sales and marketing programs for both online and winery tasting room.
- Planning, direction and execution of winery and wine club events.
- Responsible for all customer reservations and desired tasting experiences across multiple tasting platforms.
- Collaboration with principal Compliance Officer on all government direct-to-consumer shipment reporting, tax reporting and excise tax reporting.
Visitor’s Center Manager/Wine Club Manager/Special Events Manager
Charles Krug Winery
01.1999 - 01.2004
- Hospitality and retail sales management.
- Management of wine club and wine club database of 900+ members and coordination of its quarterly shipments.
- Public relations and correspondence for hospitality and wine club programs.
- Visitor’s center staff management, scheduling and training.
- Planning, direction, and execution of special events, including the winery’s annual Tastings on the Lawn series.
- Additional administrative, marketing and accounting support.
Tasting Room/Sales/Special Events
Flora Springs Winery
01.1997 - 01.1999
- Wine education, hospitality and retail sales for visitor center clientele.
- Daily inventory and cash control.
- Opening and closing of the winery’s visitor center.
- Customer mailing list maintenance.
- Assistance with the direction and execution of winery special events.
Tasting Room Manager, Hospitality and Retail Sales
Hakusan Sake Gardens
01.1991 - 01.1997
- Hospitality and retail sales management.
- Visitor’s center staff management, scheduling and training.
- Wine education for Hakusan distributors and hospitality center clientele.
- Mailing list oversight and maintenance.
- Marketing assistance in both point-of-sale and distributor communication and supplies.
- Inventory control - Bonded and Tax-Paid.
- Cash control.
- Scheduling of group visits and tour conduction.
- Coordination of all outside winery trade and event representation in the Bay Area.
Hospitality Sales Representative
Grgich Hills Cellars
01.1990 - 01.1991
- Wine education for hospitality center clientele.
- Point-of-sale customer assistance.
- Tour conduction.
- Daily inventory.
- Shipping and receiving.
- Mailing list maintenance.
- Assistance in the opening and closing of the winery’s visitor’s center.
Education
Napa Valley College
Napa, CA01.1990
Skills
- Experienced with eCellars POS systems
- Inventory control
- Skilled in Microsoft Office applications
- Strong team player but works well independently
- Very reliable with a strong work ethic
- Works well in a teamwork environment as well as independently
- E-commerce management
- Wine club operations
- Customer relationship management
- DTC shipping compliance
- Logistics coordination
- Database maintenance
Interests
Timeline
Wine Club, E-Commerce and Reservations Manager/DTC Shipping/Compliance Administrator
Andretti Winery
01.2005 - Current
Visitor’s Center Manager/Wine Club Manager/Special Events Manager
Charles Krug Winery
01.1999 - 01.2004
Tasting Room/Sales/Special Events
Flora Springs Winery
01.1997 - 01.1999
Tasting Room Manager, Hospitality and Retail Sales
Hakusan Sake Gardens
01.1991 - 01.1997
Hospitality Sales Representative
Grgich Hills Cellars
01.1990 - 01.1991
Napa Valley College
Community Activities
Napa County 4-H Clubs, Napa High School Alumni Association