Summary
Overview
Work History
Education
Skills
References
Timeline
Generic

RUTH GOODFELLOW

Summary

Highly motivated multi-faceted Regional Sales Manager promoting excellent record of meeting company-defined quotas through exceptional sales strategy. Mentored employees to develop top-performing team members.

25 year progressive career background combined with dedication to corporate growth and development.

Positive, veteran sales and store management professional with extensive success in the Hawaiian luxury retail industry. Motivated, passionate for fashion, fragrance and art, strong ability to lead, train, and empower staff to excel in customer experiences. Proven skills to implement long term marketing and objectives. Extensive experience in luxury education creative techniques and department store presentations.

Overview

11
11
years of professional experience

Work History

Luxury Regional Sales Manager/Trainer

Bond no. 9 Fragrances
02.2023 - 11.2023

Implemented team development and learning plans strategically customized with each team member in mind while keeping core excellence with our luxury brand. All aspects of training to create client-centric focus with superior customer experiences keeping the objective to develop long-term loyalty to brand. Supportive of the business objectives and working with company's leadership, created a joyful customized training experience which empowered each team member to become a passionate expert of the brand. My expertise and leadership was used to support our company through our own teams as well as presentations to all department store staff for 19 stores in the Western Region of the US. Continued to see sales growth in all stores and continued loyalty with new customers and retainment of staff.

Luxury Counter Manager

Bond No. 9 Fragrances
12.2020 - 02.2023

Promoted brand loyalty by creating personalized experiences for each customer during their visit. Participated in special events or promotions as needed to boost sales and increase brand visibility in-store or online platforms. Sold merchandise through effective customer service techniques and professional selling skills to reach productivity goals.

Luxury Store Manager

Diptyque
04.2018 - 12.2020

All aspects of Retail including coaching, staff training, sales objectives, continual high productivity while creating memorable shopping experiences. 100% secret shopper ratings after continual staff performance coaching.

Luxury Sales Counter Manager

Creed - Saks Fifth Avenue
11.2018 - 04.2019

All aspects of superior customer service while engaging with story telling and meeting sales objectives.

Luxury Assistant Store Manager

Penhaligon's
11.2016 - 06.2018

Art of Story Telling and Customer Engagement. Developed a loyal customer base through personalized interactions, increasing repeat business in-store visits.Analyzed customer feedback and implemented strategies to improve customer experience.

General Manager/Creator

Kula Marketplace
09.2012 - 03.2016

Created vision and implemented start-up with over 9,000 items while maintaining a staff of up to 15 employees. All aspects of business including strategy, purchasing, and staff training. Increased sales 25% each year.

Education

Bachelor of Arts (B.A.) in Art - Graphic Design - Marketing

California State University
Long Beach, CA
05.1995

Skills

  • Customer Service
  • Forecasting and Reporting
  • Operations Management
  • Performance Evaluation
  • Sales Presentations
  • Sales Expertise
  • Sales Leadership

References

References available upon request

Timeline

Luxury Regional Sales Manager/Trainer

Bond no. 9 Fragrances
02.2023 - 11.2023

Luxury Counter Manager

Bond No. 9 Fragrances
12.2020 - 02.2023

Luxury Sales Counter Manager

Creed - Saks Fifth Avenue
11.2018 - 04.2019

Luxury Store Manager

Diptyque
04.2018 - 12.2020

Luxury Assistant Store Manager

Penhaligon's
11.2016 - 06.2018

General Manager/Creator

Kula Marketplace
09.2012 - 03.2016

Bachelor of Arts (B.A.) in Art - Graphic Design - Marketing

California State University
RUTH GOODFELLOW