Ryan D. Johnston

• Represented the top sports medicine company in the world by engaging with orthopedic surgeons in the operating room, labs and clinical setting, by presenting new technology and techniques to help surgeons treat their patients better
• Completed hundreds of hours of training to become an expert of specific products and techniques, which aided in instructing surgeons in the operating room and demonstrating new technology advantages
• Ran multiple surgeon cadaveric labs, which resulted in challenging surgeons with a new approach or product to help improve the care of their patients
• Attended lunch/dinner meetings and surgeon conferences, which culminated in growing relationships and driving new revenue
• Developed product launch strategies to create new business and upgrade current business
• Responsible for working with the Business Development Manager to anticipate instrument set and implant requirements
• Implemented inventory management to create an organized and efficient working environment

• Accountable for effectively applying strategic selling in the areas of Orthopedic Recon, Trauma and Biologics products
• Manage a new territory consisting of 8 hospitals in East Portland, Oregon and Southwest Washington
• Responsible for working closely with Hospital Purchasing Coordinators to obtain approval for products, contracting, and consigning products
• Built strong relationships by scheduling lunch & dinner meetings, getting surgeons to attend product specific courses, and cold calling
• Scheduled in-services to train surgical staff the proper use of products and doctor’s specific technique to encourage a successful surgery
• Prepared and implemented business plans by analyzing growth opportunities and strategies
• Implemented creative marketing techniques to convert orthopedic surgeons in the utilization of Biomet products
• Initiated and finalized contract pricing for products within a hospital group

Established strong professional relationships with orthopedic surgeons to drive market growth and volume.

• Prepared and implemented quarterly business plans by strategically analyzing opportunities for growth for the distributor and regional vice president, and executed by meeting and exceeding goals.
• Established relationships with Chief Financial Officers and Purchasing Coordinators of hospitals regarding contracts, which led to the consigning and approval of products.
• Responsible for training new hires, helping with sales calls, and operating room etiquette and surgical techniques, resulting in developing a strong team.
• Successfully recruited surgeons who used competitive products to attend cadaver courses and product training meetings, resulting in strengthening relationships and increasing sales.