Championed customer-first approach, significantly enhancing customer experience and loyalty.
Developed and maintained long-term customer relationships, resulting in repeat business and positive public reception.
Established team priorities, maintained schedules and monitored performance.
Built and trained a team of professional salespeople.
Navigated complex social and personal dynamics, and built a culture of authenticity, productivity, and safety, resulting in a positive work environment.
Optimized operational efficiency, resulting in vastly reduced shrinkage and seamless service.
Led visual merchandising efforts, strategically driving sell-through in trending and time-specific products.
Strategized and implemented annual sales plans, resulting in a a 12% increase in 2024, versus a -2% decrease in 2023. Starting off 2025, maintained a month after month increase of 30%.
Increased Percent of Business from 5.1% to 6% in 2024.
Currently holding the #1 increase in the company over 4 consecutive months.
Assistant Department Manger
Nordstrom
07.2022 - 11.2023
Assisted the Department Manager by prioritizing operational efficiency, directly maintaining all Back-of-House responsibilities.
Developed and maintained long-term customer relationships, resulting in repeat business and positive public reception.
Assisted with establishing team priorities, maintaining schedules and monitoring performance.
Supported in the development and training of a team of professional salespeople.
Took the lead on navigating complex social and personal dynamics, and built a culture of authenticity, productivity, and safety, resulting in a positive work environment.
Assisted with visual merchandising efforts, strategically driving sell-through in trending and time-specific products.
Sales Associate
Nordstrom
12.2021 - 07.2022
Worked to build relationships with customers and built potential for additional sales.
Developed relationships with clients for increased loyalty and repeat business.
Boosted sales by consistently engaging with customers and addressing their needs effectively.
Collaborated with team members to reach collective sales goals, fostering a supportive work environment.
Engaged customers in social conversations to create pleasant and easy shopping experience.
Maintained cleanliness and organization by executing stock tasks and proactively organizing the salesfloor.
Logistics Processor
Nordstrom
10.2020 - 12.2021
Organized apparel and shoe back stock to maintain efficient store operations.
Accurately scanned and marked down sale items.
Identified and removed recalled vendor products from inventory.
Assisted the visual merchandising team with floor set-up and projects.
Processed incoming product shipments and prepared them for departmental distribution.
Located and prepared products for customer orders.
Packed and shipped customer orders accurately and efficiently.
Brand Owner
Infect Co.
06.2017 - 07.2020
Defined, communicated, and consistently oversaw the brand's visual identity, messaging, and overall brand experience across all touchpoints.
Developed and implemented comprehensive marketing strategies encompassing digital, social media, and potentially traditional channels to drive brand awareness, customer acquisition, and sales growth.
Managed all aspects of financial operations, including meticulous record-keeping, the creation of insightful financial projections, and the strategic allocation of funds to optimize business performance and profitability.
Authored engaging and persuasive copy for diverse marketing materials, including product descriptions, social media content, website content, and incorporating brand messaging into product designs.
Led and directed photography projects for lookbooks, product visuals, and media content, ensuring high-quality assets that aligned with the brand aesthetic and marketing objectives.
Contributed to graphic design projects, providing input and direction to ensure visual elements effectively communicated the brand's message and enhanced its overall appeal.