RYAN LESINSKI
Dallas
Summary
Highly analytical analyst with sound experience in data interpretation, analysis, and trend evaluation. Strengths lie in problem-solving ability, strategic thinking, and exceptional technical skills such as proficiency in SQL and Excel. Showcased impact by contributing to data-driven decision making that increased efficiency and improved business outcomes in previous roles.
Overview
7
7
years of professional experience
Work History
Analyst - Customer Research Insights
American Airlines
Dallas
03.2025 - Current
- Analyze Net Promoter Score (NPS) and Customer Satisfaction (CSAT) from American Airlines' customer survey data, accounting for roughly 3 million passenger responses per year.
- Developed model that monitors customer satisfaction impact of ~$500M investments in customer journey experience.
- Design and implement A/B tests and behavioral analyses to inform data-driven strategies that enhance customer engagement and loyalty.
- Develop a comprehensive executive dashboard for C-suite reference.
Analyst - Revenue Analysis
American Airlines
Dallas
03.2023 - 03.2025
- Analyzed booking and revenue data to support yield and pricing strategies for American's Latin America long-haul network, enhancing executive decision-making.
- Developed insights and presented key takeaways, aiding leaders in revenue strategy formulation.
- Designed and implemented A/B tests for pricing strategies related to revenue optimization.
BI Analyst
Roofstock
Dallas
05.2022 - 08.2022
- Generated comprehensive rental performance reports to support major SFR portfolios for top clients.
- Collaborated with Asset Management Team to enhance service delivery for key client accounts.
- Developed dashboards using Sigma Computing to improve data visibility for analysts.
- Presented actionable insights to portfolio owners, strengthening relationships and engagement.
Sr Analyst - Strategy & Ecosystems
PepsiCo
Dallas
08.2021 - 04.2022
- Collaborated on media strategies to enhance data-driven decision-making and audience engagement.
- Facilitated data exchange with NBA, broadening first-party data utilization and market reach.
- Supported commercial teams in media and ecommerce to drive strategic initiatives and growth.
- Optimized resource allocation, significantly improving operational efficiency.
Sr Analyst - Data Strategy
Neustar
Santa Monica
09.2018 - 07.2021
- Engaged with customers such as Best Buy, Hulu, and Ford to collect and process marketing data for media mix modeling.
- Collaborated with customer representatives to optimize data accuracy and automation for improved modeling turnaround
- Coordinated with internal teams using JIRA and Confluence, optimizing project workflows.
Education
MBA -
California Polytechnic State University
San Luis Obispo, CA06.2016
Business Information Systems
California Polytechnic State University
San Luis Obispo, CA06.2015
Skills
- Technical Skills: SQL (Teradata), Excel, Tableau, Power Query, Databricks, Microsoft Office
- Data Analytics & Reporting: Data Analysis, Data Visualization, Customer Research, Dashboard Development, A/B Testing
Website
https://www.linkedin.com/in/ryanlesinski/
Timeline
Analyst - Customer Research Insights
American Airlines
03.2025 - Current
Analyst - Revenue Analysis
American Airlines
03.2023 - 03.2025
BI Analyst
Roofstock
05.2022 - 08.2022
Sr Analyst - Strategy & Ecosystems
PepsiCo
08.2021 - 04.2022
Sr Analyst - Data Strategy
Neustar
09.2018 - 07.2021
MBA -
California Polytechnic State University
Business Information Systems
California Polytechnic State University