Versatile Senior Account Executive offering experience in account development, marketing, CRM expertise and business development. Expert at driving sales, marketing and building relationships. Dedicated to exceeding quotas and expectations.
Overview
9
9
years of professional experience
1
1
Certification
Work History
Senior Account Executive
Ancient Brands Milling
07.2023 - Current
Oversee managing account relationships and developing efficient operational systems
Devising sales and marketing strategies based on client objectives, product specifications, and market insights
Customizing Salesforce from start to finish
Initiated and built multiple tactical email marketing campaigns
Market analysis expert across multiple industry and branded products
Director, Marketing & Business Development
Dipsea Capital
08.2021 - 11.2022
In this role, I strategically developed and executed marketing and business development initiatives targeting global institutional markets, including consultants, OCIOs, E&Fs, Public Pensions, RIAs, Family Offices, and Fund of Funds building pipeline out to $100m+ in under 1 year
Managing prospect pipeline, coordinating over 250 meetings with new institutional opportunities, and serving as both relationship manager and product specialist during these engagements
Effectively introducing and educating C-suite executives and consultants on advantages and brand value of products and strategies
Revitalizing and rebranding all marketing materials, resulting in cohesive, polished presentation suite
Devising sales and marketing strategies based on client objectives, product specifications, and market insights
Leading comprehensive customization of Salesforce CRM for executive reporting, KPI tracking, pipeline.
Oversaw operations and provided corrective feedback to achieve daily and long-term goals.
Established departmental performance goals and provided feedback for underperforming areas.
Monitored and coordinated workflows to optimize resources.
Formed strategic partnerships and connected with potential clients to drive business development.
Client Solutions Specialist, Institutional Sales
Aviva Investors
01.2018 - 08.2021
As an internally focused strategist on the NA client solutions sales team, reported directly to the Head of US Institutional Sales, optimizing marketing and business development efforts for strategic institutional markets, such as consultants, OCIOs, corporate pensions, E&Fs, Public Pensions, and broker platforms
2019 'Never Rest' Global Recognition Award (1 of 4 awards globally) among ~1,700 employees worldwide
Created and lead global rollout of 5 global specialized presentation templates to optimize delivery based on product strategy, audience, market data, and stage of relationship
Determined problem areas and resolved them through close coordination with portfolio managers, investment directors, marketing, and operations teams worldwide, converting prospects to clients
Acting as North American Head of Salesforce and Seismic CRM products, developing analytics, reporting for executives, pitch decks, board presentations, pipeline management, and consultant relations.
Relationship Manager, Institutional Sales
Berenberg Asset Management
08.2015 - 01.2018
Communicated regularly with clients to understand needs, evaluate current product use and cross-sell new products.
Across assets, I facilitated AUM growth of over $350 million in just over 2 years
Managing and customizing all North American marketing materials, presentation decks, tear sheets, and performance updates, coordinating with German and global counterparts to ensure consistency
Generating over 250 institutional prospects annually, encompassing sovereign wealth funds, public and private pensions, endowments, foundations, and insurance firms
Fostering global consulting relationships through persuasive marketing strategies and campaigns
Leading comprehensive, end-to-end customization of Salesforce CRM for executive reporting, KPI tracking, pipeline management, data integrity, and marketing campaign execution.
Analyst, Client Services
SunGard Global Trading
06.2014 - 07.2015
As product and support specialist for global trading platform, contributed to management of money market and mutual fund solutions, overseeing $160B in average daily trading flow
In this role, facilitated money market transactions between institutional investors and fund families for over 6,000 accounts, encompassing both domestic and offshore funds across six distinct currencies.
Validated results and performed quality assurance to assess accuracy of data.
Education
Bachelor of Science - Finance, Economics, Risk Management
University of Wisconsin-Madison
Madison, WI
12.2013
Skills
Strategic Business Development
Relationship Building & Management
Lead Generation & Conversion
Market Research & Trend Analysis
CRM Customization & Reporting
Derivatives/Option Trading
Microsoft Office Suite
Alternative Investing
Salesforce
Presentations and Demonstrations
Digital Marketing
Certification
Chartered Alternative Investment Analyst (CAIA)
CFA Level 2 Candidate
Series 7
63
Timeline
Senior Account Executive
Ancient Brands Milling
07.2023 - Current
Director, Marketing & Business Development
Dipsea Capital
08.2021 - 11.2022
Client Solutions Specialist, Institutional Sales
Aviva Investors
01.2018 - 08.2021
Relationship Manager, Institutional Sales
Berenberg Asset Management
08.2015 - 01.2018
Analyst, Client Services
SunGard Global Trading
06.2014 - 07.2015
Bachelor of Science - Finance, Economics, Risk Management