Ryan Reiss
Tampa,FL
Summary
A customer-obsessed sales leader with a proven track record of success in building and developing high-performance teams that execute innovative go-to-market strategies to drive growth through new logo acquisition and customer expansion.
Overview
10
10
years of professional experience
Work History
Sr. Manager, Sales Development
Diligent Corporation
08.2022 - Current
- Responsible for leading and maintaining high performance outbound AMS BDR function to deliver qualified pipeline for New Logo and Expansion teams across US & Canada territories (10 Directs: 8 BDRs, 2 Managers).
- Established innovative, data-driven outbound sales processes using multichannel (call, email, social, video) touchpoints to track conversion for funnel optimization.
- Strategically partnering with product, marketing, and sales teams to drive cohesive GTM strategies and messaging for prospects and clients across flagship products.
- Created career ladders and L&D programs in partnership with Sales Enablement to drive BDR career growth and ensure retention of top performers for future direct sales hires.
- Increased rep weekly average productivity by ~45% through 2024 by implementing streamlined workflows and leveraging AI for outbound prospecting.
- Team Performance: 2023: 117% & $3.247M Closed Revenue, 2024: 105% & $3.986M Closed Revenue, 2025: 109% & $377K Closed Revenue YTD
Manager, Sales Development & SMB Sales
GoLinks
09.2020 - 08.2022
- Responsible for building a high-power sales development and SMB sales function to meet and exceed growth targets
- Built effective, scalable processes for onboarding/training, GTM strategy, and coaching. Deployed MEDDICC sales methodology and built market segmentation for strategic sales efforts
- Worked cross functionally with marketing, product, customer success to assist in driving strategic initiatives
- Scaled outbound SDR team from 2 to 14 reps (82% Avg Attain/rep), hired and ramped 2 SMB sellers closing 14 deals in 60 days.
- Team Metrics: $12.467M PG, Sourced $1.154M Closed Won Revenue (88% of Total NB CW)
Account Manager
Forrester Research Inc.
07.2020 - 09.2020
- Managed a diverse portfolio of accounts, ensuring timely communication and effective problem resolution.
- Increased client retention by building strong relationships and proactively reviewing account usage for recommendations to increase customer value.
- Successfully resolved escalated issues, preventing potential loss of valuable clients while maintaining positive relationships with all parties involved.
Business Development Representative
Forrester Research Inc.
07.2019 - 07.2020
- Responsible for driving revenue generating meetings totaling $9,310,053 in pipeline and $1,577,735 in closed business
- 133% attainment since start (15/15 Flag Achievements)
- 4x Global BDR of the Month Winner & Team Training Champion
- Built strong partnerships with Account Executives to develop strategic plans for pursuing, engaging, and closing new logos
Account Executive
JumpCrew
04.2019 - 07.2019
- Responsible for full-cycle sales process, sourcing and closing new sales opportunities through the Marcoa Media Account
- Exceeded outbound KPIs to engage prospective accounts identify qualified opportunities using SPIN sales framework.
- Ramped quickly and effectively, exceeded Q2 revenue target with 146% attainment
Sales Manager
Guitar Center - Nashville
08.2018 - 05.2019
- Top-Tier Sales Associate in 1st month
- Generated over $192,000 in sales within 75 days
- Promoted to Sales Management November, 2018
- Achievements since promotion: Store of the Region, Top Store in the chain for gross sales and margin, Won Pro Coverage Attachment Rate Contest (38% PCA/$47 AUP as a store)
- Responsible for on-floor sales training and coaching, assisting sales transactions, fielding sales-related customer service issues, and driving average ticket price through negotiation.
Customer Service Manager
Guitar Center - Tampa
02.2017 - 08.2018
- Generated over $465,000 in pro audio sales within 6 months as a Sales Associate
- Rapid growth opened opportunity for Promotion to Lead Customer Service Associate
- Led team in selling Pro Coverage service plans with an attachment rate of 41%.
- Promoted to Customer Service Manager - Youngest to achieve position in South East.
- Responsible for all hiring, training, and performance of customer-facing departments
Account Executive
Tampa Bay Floating Docks
10.2016 - 05.2017
- Developed unique docking solutions for customers across Tampa Bay
- Responsible for opening two new LOB’s: Commercial and Government Systems
- Created expansive dealer network to generate $105,000 in 7 months period
Account Executive
VersaDock
11.2014 - 09.2016
- Generated over $239,000 in total sales throughout greater Tampa Bay Area
- Sold largest project in Central Florida Territory - $27,000
- Generated net new customers through creative prospecting strategies (I.E. Cold Calls, Promotion Creation, Trade Shows, Dealer Opportunities, Networking)
- Opened up 39 net new customers with average selling cycles of 6 weeks
Education
Music Business - Bachelor’s
Berklee College of Music
Boston, MAMusic Business
Southeastern University
Lakeland, FLSkills
- Strong Communication
- Team Leadership
- Data Analysis
- Coaching & Development
- Project Management
- Strategic Planning
- Time Management
- Relationship Management
Timeline
Sr. Manager, Sales Development
Diligent Corporation
08.2022 - Current
Manager, Sales Development & SMB Sales
GoLinks
09.2020 - 08.2022
Account Manager
Forrester Research Inc.
07.2020 - 09.2020
Business Development Representative
Forrester Research Inc.
07.2019 - 07.2020
Account Executive
JumpCrew
04.2019 - 07.2019
Sales Manager
Guitar Center - Nashville
08.2018 - 05.2019
Customer Service Manager
Guitar Center - Tampa
02.2017 - 08.2018
Account Executive
Tampa Bay Floating Docks
10.2016 - 05.2017
Account Executive
VersaDock
11.2014 - 09.2016
Music Business - Bachelor’s
Berklee College of Music
Music Business
Southeastern University
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