Summary
Overview
Work History
Education
Skills
Websites
Affiliations
Accomplishments
Languages
References
Timeline
Generic
Ryan Svensson

Ryan Svensson

Seattle

Summary

Proven leader in brand marketing, adept at driving global campaigns and strategic brand positioning for companies like GoDaddy. Excelled in managing a $140M portfolio, leveraging skills in brand strategy and creative strategy. Demonstrates exceptional ability to lead cross-functional teams, with a focus on impactful brand growth and innovative media planning.

Overview

11
11
years of professional experience

Work History

Senior Manager, Global Brand Marketing |

GoDaddy
Kirkland
07.2021 - Current
  • Spearhead brand and creative strategy for major GoDaddy campaigns.
  • Lead in-house creative teams through the briefing process, strategy/tactics development, and production
  • Lead cross-functional teams in campaign planning, integration, and coordination
  • Present and lead review cycles of campaigns and brand creative with GoDaddy executive leadership

Account Supervisor |

Rain the growth agency
09.2019 - 05.2021
  • Managed ~$140M book of business, inclusive of agency’s largest Direct-to-Consumer brand
  • Oversaw brand strategy development, media planning, strategic partnerships, and campaign execution while working directly with cross-functional teams
  • Defined and led a ground-up brand positioning and vast TV/Digital creative campaign for agency’s largest brand; Through focus groups, development of a brand & messaging platform, creative briefing, production, and media trafficking, I managed this 10-month project from end-to-end
  • Brands managed: Consumer Cellular, biBERK

Sr. Account Manager |

Adpearance
03.2018 - 09.2019
  • Strategic lead for implementing integrated digital campaigns for agency’s largest equipment brands; SEM/SEO, social, content, CRM, website design (UX), and CRM
  • Oversaw digital strategy and co-op partnership marketing for John Deere & HYG's Tier 2/3 dealer networks
  • Brands managed: John Deere, Hyster-Yale Group

Account Manager |

Rains Birchard Marketing
08.2014 - 03.2018
  • Oversaw strategic planning of accounts, budget/project mgmt., and execution of integrated marketing campaigns including, but not limited to: print and digital advertising, packaging, branding, website design
  • Strategized and executed integrated 12-month campaign that facilitated brand expansion of a leading Global Tier 1 Commercial Trucking manufacturer into the aftermarket
  • A previously, untapped revenue stream
  • Brands managed: Mercedes-Benz Financial, ConMet, Daimler Trucks, PayRange

Education

MBA - Marketing

Washington State University
12-2025

BS - Marketing

University of Arizona
01.2014

Skills

  • Brand Strategy
  • GTM Planning
  • Brand Marketing
  • Brief Writing
  • Creative Strategy
  • Media Planning
  • Messaging Platforms

Affiliations

  • Board Member & Advisor | Marketing Department, Eller College of Management, University of Arizona
  • Guest Lecturer | Eller College of Management (MBA Program), University of Arizona

Accomplishments

  • Webby Awards (2021) | Consumer Cellular | History Channel: 25 Moments That Connected the World

Languages

Swedish
Native/ Bilingual
German
Limited

References

References available upon request.

Timeline

Senior Manager, Global Brand Marketing |

GoDaddy
07.2021 - Current

Account Supervisor |

Rain the growth agency
09.2019 - 05.2021

Sr. Account Manager |

Adpearance
03.2018 - 09.2019

Account Manager |

Rains Birchard Marketing
08.2014 - 03.2018

MBA - Marketing

Washington State University

BS - Marketing

University of Arizona

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Ryan Svensson