Sahara Alemayehu
Richmond,VA
Summary
Rising senior and Interdisciplinary Studies student with a concentration in Fashion Business and Marketing, bringing hands-on experience in digital content creation, social media strategy, event coordination, and cross-functional collaboration. Proven ability to thrive in fast-paced, creative environments, manage multiple projects, and contribute to brand storytelling. Strong communicator with a proactive mindset, seeking hands-on experience within creative and marketing-focused roles.
Overview
1
1
year of professional experience
Work History
Social Media Coordinator
VCUarts Fashion Instagram Page
Richmond, VA
10.2024 - 10.2025
- Planned, created, and executed engaging digital content aligned with brand identity and departmental goals.
- Designed graphics and edited photo/video assets to support social media campaigns and promotions.
- Maintained and executed content calendars, ensuring consistent posting and on-time delivery.
- Collaborated with the marketing, events, and design teams to support brand initiatives and campaigns.
- Analyzed engagement trends and industry shifts to inform content strategy and creative direction.
- Supported audience growth and brand visibility through strategic storytelling and visual consistency.
BOH Team Member
RVA Fashion Week
Richmond, Virginia
04.2025 - 04.2025
- Supported runway styling, fittings, and garment preparation in a high-pressure, fast-paced environment.
- Assisted with model lineups, quick changes, and last-minute adjustments to ensure seamless show execution.
- Captured behind-the-scenes content for brand and event use.
- Maintained organization and efficiency backstage while collaborating with stylists, designers, and production teams.
Fashion Show Guest Coordinator
Virginia Museum of Fine Arts
Richmond, VA
05.2024 - 05.2024
- Coordinated seating and guest flow for 1,000+ attendees, sponsors, and VIPs
- Supported event logistics by optimizing timing and maintaining smooth entrance and exit operations
- Collaborated with event staff to ensure a polished, professional guest experience
Education
Bachelor of Arts - Interdisciplinary Studies
Virginia Commonwealth University
Richmond, VA05-2027
Skills
- Digital Content Creation (Photo, Video, Social Media)
- Content Planning & Editorial Calendars
- Project Coordination & Task Ownership
- Cross-Functional Team Collaboration
- Event & Brand Activation Support
- Strong Written & Interpersonal Communication
- Organizational & Time Management Skills
- AI Tools for Content Ideation & Workflow Optimization
- Microsoft Office Suite Google Workspace Mac & Windows OS
Timeline
BOH Team Member
RVA Fashion Week
04.2025 - 04.2025
Social Media Coordinator
VCUarts Fashion Instagram Page
10.2024 - 10.2025
Fashion Show Guest Coordinator
Virginia Museum of Fine Arts
05.2024 - 05.2024
Bachelor of Arts - Interdisciplinary Studies
Virginia Commonwealth University