Hi, I’m
Sally Bales
Innovator and Problem Solver
Corpus Christi,TX
Summary
Detail-oriented Communications Content Creator with extensive knowledge of Adobe Suite, Microsoft 365, technologically adept with use and digital marketing. Committed to unique and aesthetically pleasing content with a talent for adapting to changing markets. Successful at posting frequently and using content management systems.
Overview
21
years of professional experience
Work History
Texas Association Of REALTORSCorpus Christi, TX
Broker Associate
04.2014 - Current
Job overview
- Managed roster of clients to send announcements and information on new properties.
- Developed successful marketing brochures in close collaboration with creative team.
- Established and developed real estate agency, driving recruitment, and operational growth.
- Worked closely with clients to facilitate appropriate loans, inspections, and credit reports.
- Assisted managing broker by providing regular updates on client data, prospecting activities and property sales.
- Liaised between property owners and prospective buyers to facilitate purchase and transfer of ownership.
- Provided guidance and consultation to clients to make well-informed decisions in real estate investments.
US Gold FirmPortland, TX
Director of Creative Services Marketing
01.2012 - 04.2014
Job overview
- Oversaw and guided brand marketing programs to optimize user product experience.
- Conducted and evaluated market research to adjust marketing strategy to meet changing market and competitive conditions.
- Coordinated teams of design and implementation professionals to manage all project objectives.
- Increased consumer retention by reactivating dormant consumers through retention campaigns.
- Supervised creative team in brand, image and daily topical promotion.
- Managed branding campaigns and event marketing initiatives in print, video, web and social media.
- Developed strategies to incorporate PR and media to further enhance brand and build market share.
Barton St. PubCorpus Christi, TX
Manager of Operations
01.2002 - 01.2012
Job overview
- Set, enforced, and optimized internal policies to maintain responsiveness to demands.
- Developed systems and procedures to improve operational quality and team efficiency.
- Trained and guided team members to maintain high productivity and performance metrics.
- Increased profit by streamlining operations.
- Observed each employee's individual strengths and initiated mentoring program to improve areas of weakness.
- Recruited, hired, and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization.
Education
Texas A&M University - Corpus ChristiCorpus Christi, TX
Bachelor of Arts from Communications
University Overview
- Relevant Coursework: Minor in Public Relations
Skills
- Marketing Development
- Public Relations and Sales
- Communication Strategies
- Public Presentations
Timeline
Broker Associate
Texas Association Of REALTORS
04.2014 - Current
Director of Creative Services Marketing
US Gold Firm
01.2012 - 04.2014
Manager of Operations
Barton St. Pub
01.2002 - 01.2012
Texas A&M University - Corpus Christi
Bachelor of Arts from Communications