Hi, I’m
Sally Bales
Innovator and Problem Solver
Corpus Christi,TX
Summary
Detail-oriented Communications Content Creator with extensive knowledge of Adobe Suite, Microsoft 365, technologically adept with use and digital marketing. Committed to unique and aesthetically pleasing content with a talent for adapting to changing markets. Successful at posting frequently and using content management systems.
Overview
21
years of professional experience
Work History
Texas Association Of REALTORS
Broker Associate
04.2014 - Current
Job overview
- Managed roster of clients to send announcements and information on new properties.
- Developed successful marketing brochures in close collaboration with creative team.
- Established and developed real estate agency, driving recruitment, and operational growth.
- Worked closely with clients to facilitate appropriate loans, inspections, and credit reports.
- Assisted managing broker by providing regular updates on client data, prospecting activities and property sales.
- Liaised between property owners and prospective buyers to facilitate purchase and transfer of ownership.
- Provided guidance and consultation to clients to make well-informed decisions in real estate investments.
US Gold Firm
Director of Creative Services Marketing
01.2012 - 04.2014
Job overview
- Oversaw and guided brand marketing programs to optimize user product experience.
- Conducted and evaluated market research to adjust marketing strategy to meet changing market and competitive conditions.
- Coordinated teams of design and implementation professionals to manage all project objectives.
- Increased consumer retention by reactivating dormant consumers through retention campaigns.
- Supervised creative team in brand, image and daily topical promotion.
- Managed branding campaigns and event marketing initiatives in print, video, web and social media.
- Developed strategies to incorporate PR and media to further enhance brand and build market share.
Barton St. Pub
Manager of Operations
01.2002 - 01.2012
Job overview
- Set, enforced, and optimized internal policies to maintain responsiveness to demands.
- Developed systems and procedures to improve operational quality and team efficiency.
- Trained and guided team members to maintain high productivity and performance metrics.
- Increased profit by streamlining operations.
- Observed each employee's individual strengths and initiated mentoring program to improve areas of weakness.
- Recruited, hired, and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization.
Education
Texas A&M University - Corpus ChristiCorpus Christi, TX
Bachelor of Arts from Communications
University Overview
- Relevant Coursework: Minor in Public Relations
Skills
- Marketing Development
- Public Relations and Sales
- Communication Strategies
- Public Presentations
Timeline
Broker Associate
Texas Association Of REALTORS
04.2014 - Current
Director of Creative Services Marketing
US Gold Firm
01.2012 - 04.2014
Manager of Operations
Barton St. Pub
01.2002 - 01.2012
Texas A&M University - Corpus Christi
Bachelor of Arts from Communications
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