Salvador Palacios
Moreno Valley,USA
Summary
I'm a passionate Account Executive with ten years of experience helping state, local, and education customers make confident technology decisions, and plan realistic three- to five-year roadmaps. After 14 years in sales, this career has truly become part of my lifestyle—I've learned that genuine relationships, honest communication, and really understanding people matter just as much as the technology we deliver. I'm known for turning cold calls into real conversations, building trust quickly, and bringing steady, positive energy into every interaction. I enjoy matching the right solution to a customer's real-world goals, and teaming up with clients and partners to create outcomes that actually move the needle. I take an 'Outcome First' approach in every engagement, making sure the technology always supports what people are genuinely trying to accomplish.
Overview
15
15
years of professional experience
Work History
Senior Account Manager
Development Group Inc
Redding, CA
10.2024 - Current
- Developed strategic marketing campaigns to expand market outreach in Southern California.
- Collaborated with coworkers to achieve goals and resolve product-related issues.
- Enhanced customer satisfaction through effective problem resolution.
- Worked closely with team members to meet project objectives and deadlines.
- Introduced innovative solutions to boost team performance and outcomes.
- Partnered with company owner to implement tailored strategies for each county in Southern California.
- Focused on achieving targets while adhering to timelines during project execution.
- Resolved product-related challenges by leveraging diverse team expertise.
- Developed over 100M in qualified pipeline
Commercial Account Manager
Juniper Networks
Moreno Valley, CA
08.2023 - 10.2024
- Conducted SLED market research to identify customer trends, needs, and preferences.
- Developed relationships with key decision-makers at target accounts.
- Provided timely follow-up on all inquiries from VAR partners and customers.
- Organize training sessions on topics related to sales techniques or product knowledge for channel partners.
- Organize and host technical boot camps for SLED accounts. Specific verticals would determine the level of complexity for the training.
- Developed pricing strategies tailored to individual clients based on their unique needs. Proposing EAs, traditional financing, and NaaS offers.
- Collaborated with cross-functional teams, such as marketing, solution specialists, inside sales, and leadership, to identify business growth opportunities and market strategies.
- Analyzed customer and channel partner data to develop targeted campaigns that increased loyalty and retention rates.
- Performed product demos at conferences, meetings, seminars, or other venues as necessary.
- Work closely with leaders within the VAR community to help train their account managers in prospecting and qualifying accounts for effective campaigns.
- Monitored competitors' activities and adjusted strategies accordingly.
- Attended networking events to build relationships with channel partners and potential customers.
- Used excellent verbal skills to engage customers in conversation and effectively determine needs and requirements.
- I leverage my past VAR experience to help qualify channel partners and align those with the right competencies to customers, to deliver true turn-key solutions.
- Identified customer needs by having discovery sessions and leveraging my engineering team to help design tailored solutions.
- Work closely with customers and partners on POC deployments and outlining specific metrics to meet for a successful exercise.
Account Executive
Golden Star Technology (GST)
Cerritos, CA
10.2022 - 07.2023
- Utilized CRM to collect, organize, and manage sales data and customer information.
- Used consultative sales strategies to overcome client objections and sales activity effectively.
- Actively collaborated with key decision makers, involving them in the process to identify opportunities and develop ideas that delivered exceptional sales results.
- Successfully increased profitability within accounts by cross-selling additional products, a strategy that led to significant revenue growth.
- Developed sales pipeline by cold-calling, canvassing and obtaining referrals.
- Attended various networking events to identify sales opportunities and build relationships.
- Revived dormant accounts by re-establishing relationships with key decision-makers.
- Studied and researched the competitive landscape and emerging technologies to position brands in the marketplace.
- Increased profitability and revenue by generating $1 Million in sales and built over $35 Million in pipeline in 6 months.
- Built sales forecasts and schedules to reflect desired productivity targets.
Account Executive
VectorUSA
Torrance, CA
11.2019 - 10.2022
- Work with manufacturers' AMs to align a list of strategic accounts for cold-calling campaigns.
- Provided clear business insight and market knowledge to drive solutions to meet customers' business objectives.
- Cultivated and developed customer relationships to enable sustained revenue growth.
- Attend on-site meetings with clients and manufacturers.
- Helped develop marketing materials and ideas to increase referrals.
- Represented product offerings and professional services throughout the assigned territory.
- Revived dormant accounts by re-establishing relationships with key decision-makers.
- Work with clients to establish 3-5 year technology roadmaps.
- Drove new business development and client acquisition through cold calling, lead generation, and exceptional service.
- Work closely with manufacturing partners to coordinate demos and proof of concept plans.
- Met, engaged, and pursued customers through networking, referrals, and marketing.
- Experienced in developing technical and cost proposals.
- Leverage piggyback contracts, such as CMAS and GSA, allowing the client to eliminate the RFP process and purchase directly through me.
Account Executive
PCM-G
El Segundo, CA
10.2015 - 11.2019
- Followed up with key account business partners to maximize account potential and generate project leads.
- Negotiated product pricing, freight rates, and delivery and payment terms to beat competition and elevate client retention.
- Utilized sales data to evaluate sales performance and make proper adjustments.
- Pitched to new clients by leveraging client base and targeting strategic partnerships.
- Developed strategic growth plans for new and existing customers.
- Built and maintained productive relationships with customers and internal partners.
- Oversaw multiple accounts and worked diligently to meet and exceed performance goals.
- Cross-sold additional products and services to increase profitability within accounts.
- Prepared sales presentations or proposals to explain product specifications or applications.
- Informed customers of estimated delivery schedules, service contracts, and warranties pertaining to purchased products.
- Sought out key decision-makers and tailored solutions to address business challenges.
Account Manager
Radio Centro 93.9
Culver City, CA
11.2014 - 09.2015
- Cultivated and strengthened customer relationships to drive revenue growth.
- Negotiated prices, terms of sale and service agreement to close transactions.
- Investigated sales and service issues to provide successful resolutions.
- Consulted with customers to aid selection and purchase of products that met needs.
- Took inbound calls on headset, promoting products and services to secure new accounts.
- Pitched to new clients by leveraging client base and targeting strategic partnerships.
- Prospected via phone and internet to develop leads and drive revenue.
- Negotiated contracts and closed agreements to maximize profits.
- Met, engaged and pursued customers through networking, referrals and marketing.
- Completed monthly sales audit reports and expense reports.
Sales Team Lead and Recruiter
Team Tag
Culver City, CA
11.2013 - 09.2014
- Cross-trained on different positions to best support team during peak periods.
- Built repeat customer base by driving excellent loyalty program and data capture.
- Led sales team to consistently deliver customer service, generating maximum sales potential.
- Familiarized self with new products and services to engage with customers about features and benefits.
- Promoted positive culture of teamwork and inclusion, increasing employee morale.
- Assisted staff with selling process to meet and exceed individual and company sales goals.
- Provided leadership and direction to motivate department associates.
- Engaged customers and trained sales associates using strong knowledge of products and promotions.
- Monitored performance of sales team and implemented improved methods to close gaps.
- Mentored, coached and supported 4 Field Executives through staff development, pre-call planning and feedback sessions.
Sales Representative and Team Leader
Curacao
South Gate, CA
11.2011 - 09.2013
- Described use and operation of merchandise to customers
- Received and processed cash and credit payments for in-store purchases
- Exceeded targeted sales goals by 95% to 120%
- Opened and closed the computer and television departments, including counting cash, opening and closing cash registers and creating staff assignments
- Shared product knowledge with customers while making personal recommendations based on their needs and credit availability
- Demonstrated that customers come first by serving them with a sense of urgency
- Worked as a team member to provide the highest level of service to customer
Bakery Sales Clerk
Superior Grocers
Los Angeles, CA
09.2010 - 11.2011
- Arranged baked goods in attractive displays inside bakery cases to increase sales.
- Packaged bakery items and purchases in boxes and bags for customer carrying convenience.
- Assisted bakers in retrieving supplies from storage areas to keep bakery operations smooth during high-volume periods.
- Minimized cross-contamination and infection risks by consistently following safe food handling procedures.
- Listened to guests to understand needs and help each person select optimal products and services.
- Assisted bakery manager with coordinating product ordering, receiving and stocking.
- Operated POS system to process bakery sales transactions.
Education
High School Diploma -
Bell Gardens High School
Bell Gardens, CA06.2009
Skills
- Sales expertise and lead generation
- Project and account management
- Negotiation and persuasion
- Brand positioning
- Pipeline planning
- Customer upselling
- Team building and training
- Integrity and work ethic
- Critical thinking skills
- VAR, distribution, and OEM experience
Accomplishments
#1 Pitch Presentation at Juniper Networks
References
References available upon request.
Languages
- English, Native/Bilingual
- Spanish, Native/Bilingual
Hobbies
I've been a musician for over 21 years, and it's taken me on some incredible adventures. I spent years touring professionally across the U.S. and Mexico, playing shows, meeting people, and living the road life. I've had the privilege in performing at the Latin Grammy's as well. These days I keep things more regional, but music is still a big part of who I am and keeps me young.
Timeline
Senior Account Manager
Development Group Inc
10.2024 - Current
Commercial Account Manager
Juniper Networks
08.2023 - 10.2024
Account Executive
Golden Star Technology (GST)
10.2022 - 07.2023
Account Executive
VectorUSA
11.2019 - 10.2022
Account Executive
PCM-G
10.2015 - 11.2019
Account Manager
Radio Centro 93.9
11.2014 - 09.2015
Sales Team Lead and Recruiter
Team Tag
11.2013 - 09.2014
Sales Representative and Team Leader
Curacao
11.2011 - 09.2013
Bakery Sales Clerk
Superior Grocers
09.2010 - 11.2011
High School Diploma -
Bell Gardens High School