Summary

Overview

Work History

Education

Skills

Timeline

Sam Oftedahl

Cedar,USA

Summary

Innovative professional skilled in creating and implementing marketing strategies, executing budgeting plans and utilizing market research to identify customer needs. Demonstrated ability in increasing brand visibility and market share. Possesses excellent communication and customer service skills. Insightful leader with experience directing and improving operations through effective employee motivational strategies and strong policy enforcement. Proficient in best practices, market trends and regulatory requirements of industry operations. Talented leader with analytical approach to business planning and day-to-day problem-solving. Deep knowledge of the SHOT and Hunting industries as well as a large number of relationships.

Overview

years of professional experience

Work History

Merchandise Manager

The Sportsman's Guide

10.2024 - Current

Enhanced visual presentation of products, driving customer engagement and boosting sales conversion rates.
Monitored inventory levels and made necessary adjustments to maximize sales and profits.
Maintained updated product knowledge to successfully educate and advise customers.
Coordinated cross-functional teams to execute successful product launches within tight deadlines.
Launched seasonal merchandise assortments in alignment with key industry events ensuring timely availability of products.
Developed and maintained strong relationships with vendors to secure exclusive product offerings and favorable terms.
Analyzed industry trends to develop relevant offerings.

Owner

Capra's Sporting Goods

04.2022 - 09.2024

Managed daily operations for successful small business, ensuring efficient processes and quality services.
Established loyal customer base by providing personalized attention, addressing concerns promptly, and exceeding expectations.
Enhanced company reputation by consistently delivering exceptional service quality to customers.
Advertised products and services online, social media and through traditional campaigns to target ideal consumers.
Created financial plans and budgets to optimize resources, track expenses, and ensure profitability.
Expanded client base through targeted networking initiatives, resulting in increased sales opportunities.

VP of Sales/National Accounts

Xpedtion Outdoors

06.2021 - 04.2022

Developed and implemented strategic sales plans to expand market share and drive revenue growth
Established and maintained relationships with key accounts, leading to increased client retention and satisfaction
Oversaw negotiation of pricing and terms with national accounts to maximize profitability
Provided leadership and direction to regional sales teams to ensure alignment with overall sales goals and objectives.

VP of Sales and Marketing

Alliance Outdoor Group

01.2020 - 06.2021

Led high-performing sales and marketing team, providing guidance, coaching, and support to achieve individual and team targets
Built and maintained strong relationships with key clients and partners to drive business development and ensure client satisfaction
Implemented innovative sales and marketing strategies to stay ahead of industry trends and capitalize on new opportunities
Analyzed market data and competitor activity to identify growth areas and develop targeted sales and marketing campaigns.

Regional Sales Manager

Tier 1 Sales/Evans Group

05.2015 - 01.2020

Managed relationships with key accounts, acting as the primary point of contact for all sales and customer service needs
Conducted regular business reviews with key accounts to identify opportunities for growth and address any challenges
Collaborated cross-functionally with internal teams to ensure key accounts received top-notch service and support
Analyzed sales data and market trends to identify new opportunities for expanding business with key accounts.
Expanded market share within the region by identifying growth opportunities and collaborating with cross-functional teams.
Achieved regional sales objectives by coordinating sales team, developing successful strategies, and servicing accounts to strengthen business relationships.