Summary
Overview
Work History
Education
Skills
Timeline
Generic

Samantha Sella

Maricopa,AZ

Summary

Dynamic and results-driven Sales Enablement Manager with extensive experience in developing and implementing sales strategies, training sales teams, and managing sales content and tools. Strong communicator with excellent interpersonal and leadership skills, dedicated to driving sales performance through effective coaching, strategy, and technology integration. Proven ability to manage multiple projects and deliver on tight deadlines while ensuring client satisfaction and business growth.

Experienced with designing and implementing sales training programs that improve team performance. Utilizes strategic planning and process improvements to drive revenue growth. Track record of fostering cross-functional collaboration and delivering impactful results.

Overview

16
16
years of professional experience

Work History

Sales Enablement Manager

Blackhawk Network
08.2022 - Current
  • Develop and implement sales strategies that align with business goals to enhance revenue and sales team performance
  • Lead and execute training programs for sales staff to improve product knowledge, sales techniques, and customer engagement
  • Manage the creation and maintenance of sales content, ensuring alignment with the sales team's needs and client expectations
  • Oversee the management of sales tools and technology to streamline processes, improve efficiency, and enhance performance
  • Analyze sales performance metrics to identify trends, measure effectiveness, and provide actionable insights for continuous improvement
  • Collaborate cross-functionally with marketing, product, and leadership teams to ensure consistency in messaging and execution

Inside Sales Manager

Blackhawk Network
03.2021 - 08.2022
  • Established and built an Inside Sales Team in El Salvador, overseeing the recruitment, hiring, and training of new sales talent
  • Set clear sales targets for individual and team performance, providing consistent feedback and coaching to enhance sales skills and achievement
  • Monitored the sales pipeline, identifying potential bottlenecks and proactively resolving issues to ensure steady lead generation and conversion
  • Cultivated strong relationships with key clients, ensuring ongoing satisfaction, addressing concerns, and maximizing business opportunities


Inside Sales Representative

Blackhawk Network
06.2009 - 03.2021
  • Actively generated new business by prospecting and qualifying leads through cold calling, email outreach, and attending trade shows
  • Conducted needs analysis with potential clients to understand their requirements and provide tailored solutions to meet their needs
  • Delivered compelling product presentations and demonstrations, emphasizing key benefits and value propositions
  • Managed CRM data and kept detailed records of sales activities, ensuring accurate reporting and follow-ups
  • Effectively managed the sales pipeline and worked closely with the sales team to ensure smooth handoffs of qualified leads
  • Engaged in ongoing customer outreach to nurture relationships, secure repeat business, and identify upselling opportunities
  • Worked collaboratively with sales management to set and achieve monthly sales quotas and KPIs

Education

Accounting -

Virginia Polytechnic & State University
Blacksburg, VA
01.1995

Skills

  • Sales Enablement Tools
  • CRM Platforms: Dynamics
  • Leadership & Coaching
  • Data Analysis & Reporting
  • Sales Process Optimization
  • Bilingual/Multilingual (Spanish)
  • Sales process optimization
  • Data-driven decision making
  • Collaborative mindset
  • Content development

Timeline

Sales Enablement Manager

Blackhawk Network
08.2022 - Current

Inside Sales Manager

Blackhawk Network
03.2021 - 08.2022

Inside Sales Representative

Blackhawk Network
06.2009 - 03.2021

Accounting -

Virginia Polytechnic & State University