Samantha Spittel
Houston,TX
Summary
Innovative entrepreneur, founder, and management professional with a proven track record in launching, commercializing, and marketing businesses in the home goods, retail, and fashion industries. Skilled in styling, merchandising, sales, and customer experience, with expertise in recruiting, training, and leadership. A strategic thinker with a customer-first approach, adept at building relationships, cultivating partnerships, and driving business growth through creative marketing and merchandising strategies.
Overview
25
25
years of professional experience
Work History
Founder & Creative Director
Pink House Design
03.2020 - Current
- Company Overview: Established and grew an online tablescape boutique offering curated custom table linens and accessories
- Website: http://www.thepinkhousedesign.com/
- Established and grew an online tablescape boutique offering curated custom table linens and accessories
- Developed a loyal customer base by providing personalized design expertise and exceptional service
- Designed unique products and experiences tailored to customer preferences and market trends
- Analyzed consumer behavior and sales data to implement effective marketing strategies and optimize sales channels
- Managed purchasing, inventory, and production using data-driven insights to maximize efficiency and profitability
- Directed merchandising, product displays, and photoshoots for e-commerce and social media marketing
- Established and grew an online tablescape boutique offering curated custom table linens and accessories
- Website: http://www.thepinkhousedesign.com/
Store Director & Corporate Retail Trainer
Kate Spade New York
11.2007 - 07.2015
- Led regional training and performance programs for Kate Spade stores across multiple U.S
- Territories
- Spearheaded onboarding initiatives and implemented new company strategies for store managers
- Recruited, hired, and trained store leadership and sales teams across the South and Midwest districts
- Drove sales growth, increasing store revenue by over 100% from the initial hire date
- Opened and managed Kate Spade’s highest-performing store, recognized for record-breaking growth in 2010, 2011, and 2013
- Developed and executed training programs on brand positioning, product knowledge, and sales techniques
- Strengthened community partnerships by hosting exclusive shopping events benefiting organizations such as Camp for All and MD Anderson
Store Manager
French Connection
01.2005 - 11.2008
- Achieved and exceeded total sales, sales-per-hour (SPH), and units-per-transaction (UPT) goals, ranking #2 in the company in 2007
- Reduced shrinkage by 10% year-over-year and led payroll control efforts, earning the #1 ranking in 2007
- Recruited, trained, and motivated a high-performing sales team to deliver exceptional customer experiences
- Provided ongoing staff development through performance coaching, accountability, and structured training
- Ensured merchandise presentation met corporate visual standards, maintaining compliance for windows and mannequins
Assistant Store Manager
Tootsies
06.2003 - 01.2005
- Assisted in managing daily operations of a $12 million luxury retail store
- Delivered outstanding customer service, driving client retention and sales growth
- Supervised sales associates, customer service representatives, and the alterations department
- Developed and enforced store policies, improving operational efficiency
- Collaborated with buyers, created trend boards for staff training, and assisted with store merchandising
- Coordinated store events and fashion shows to enhance brand visibility
Department Manager
Nordstrom
04.2000 - 06.2003
- Managed departments including The Rail, Savvy, and Via C
- Completed Nordstrom’s internship program and quickly advanced from Intern to Sales Associate to Department Manager
- Gained comprehensive retail management experience across sales, operations, and merchandising
- Recruited, trained, and scheduled sales teams to optimize performance
- Planned and executed promotional events to drive sales and customer engagement
Education
Bachelor of Science - Fashion Merchandising & Marketing
University of North Texas
Denton, TX01.2002
Timeline
Founder & Creative Director
Pink House Design
03.2020 - Current
Store Director & Corporate Retail Trainer
Kate Spade New York
11.2007 - 07.2015
Store Manager
French Connection
01.2005 - 11.2008
Assistant Store Manager
Tootsies
06.2003 - 01.2005
Department Manager
Nordstrom
04.2000 - 06.2003
Bachelor of Science - Fashion Merchandising & Marketing
University of North Texas
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