Summary
Overview
Work History
Education
Skills
Timeline
Projects
Projects
Generic

SAMHITHA REDDY ANNEM

Durham

Summary

Skilled multitasker with superior work ethic and good teamwork, problem-solving and organizational skills. Willing to take on any task to help team. Reliable and dedicated team player with hardworking and resourceful approach.

Overview

3
3
years of professional experience

Work History

Student Analyst

Center For Business Analytics
08.2023 - Current
  • Enhanced data analysis by utilizing advanced software tools for accurate results.
  • Streamlined processes for increased efficiency in project timelines and deliverables.
  • Conducted diligent research to provide valuable insights for strategic decision making.
  • Analyzed large datasets, identifying patterns and trends to inform business strategy recommendations.

Machine Learning Associate

AMAZON
05.2022 - 04.2023
  • I contributed to the organization of the data necessary for developing innovative automation features of Amazon Echo Show devices
  • I utilize statistical analysis techniques to examine the performance of automation features
  • By analyzing test results, I fine-tune the automation processes, making necessary adjustments and improvements to ensure optimal functionality
  • Designed API endpoints to send and receive data from mongoDb database using Flask framework
  • Additionally, I identify any variations or deviations in the processes and engage with the relevant teams to promote standardized procedures.

Marketing Analyst

LIDO LEARNING
04.2021 - 03.2022
  • I was responsible for compiling and analyzing statistical data using a combination of modern and traditional methods
  • I worked closely with the sales and marketing teams, collaborating to identify opportunities for new clients
  • Additionally, I closely monitor the performance of paid ad campaigns, specifically focusing on the distribution of the budget to ensure optimal results.
  • By utilizing my analytical skills and closely coordinating with various teams, I contributed to data-driven decision-making and the continuous improvement of our marketing strategies

Education

Amrita Vishwa Vidyapeetham
Bangalore, India
08.2021

Master of Science - Business Analytics

University of New Hampshire
Durham, NH
09.2024

Skills

  • Statistical techniques / ML
  • Python
  • R programming
  • Ampl
  • MySQL
  • MongoDB
  • Power BI
  • Tableau

Timeline

Student Analyst

Center For Business Analytics
08.2023 - Current

Machine Learning Associate

AMAZON
05.2022 - 04.2023

Marketing Analyst

LIDO LEARNING
04.2021 - 03.2022

Amrita Vishwa Vidyapeetham

Master of Science - Business Analytics

University of New Hampshire

Projects

NBA Game Analysis for Betting (2023)                                                                                                                                                                        

Developed a comprehensive NBA game analysis tool to inform betting decisions. Utilized SQL for data manipulation and Power BI for dynamic data visualization, enabling in-depth analysis of team performance metrics. This project involved aggregating historical game data, player statistics, and betting odds to create predictive models that recommend betting strategies. The tool significantly enhances betting accuracy by providing insights into team strengths, weaknesses, and performance trends.


Market Basket Analysis for Predictive Modeling (2023)

Executed a market basket analysis to uncover product affinities and predict shopping patterns. Leveraging advanced predictive modeling techniques, the project aimed to enhance cross-selling strategies by identifying frequently bought items together. Through rigorous data analysis and the application of machine learning algorithms, the model provided clear insights into consumer behavior, enabling the formulation of targeted marketing campaigns. This analysis was instrumental in driving sales growth by optimizing product placement and promotional offers.


Signal Separation in Radar Systems (2021)

Signal Separation in Radar Systems Using Fast Independent Component Analysis, The project was about FastICA, a statistical and computational technique for revealing hidden factors underlying random variables, measurements, or signals., Python, Numpy, Matplotlib, Scipy Automatic Engine Locking System through Alcohol Detection, This project presents the design and implementation of an Alcohol Detection with Engine Locking for cars using the Ultrasonic Sensor and Arduino UNO as the MCU (Master Control Unit)., Python, Arduino

Projects

NBA Game Analysis for Betting (2023)                                                                                                                                                                        

Developed a comprehensive NBA game analysis tool to inform betting decisions. Utilized SQL for data manipulation and Power BI for dynamic data visualization, enabling in-depth analysis of team performance metrics. This project involved aggregating historical game data, player statistics, and betting odds to create predictive models that recommend betting strategies. The tool significantly enhances betting accuracy by providing insights into team strengths, weaknesses, and performance trends.


Market Basket Analysis for Predictive Modeling (2023)

Executed a market basket analysis to uncover product affinities and predict shopping patterns. Leveraging advanced predictive modeling techniques, the project aimed to enhance cross-selling strategies by identifying frequently bought items together. Through rigorous data analysis and the application of machine learning algorithms, the model provided clear insights into consumer behavior, enabling the formulation of targeted marketing campaigns. This analysis was instrumental in driving sales growth by optimizing product placement and promotional offers.


Signal Separation in Radar Systems (2021)

Signal Separation in Radar Systems Using Fast Independent Component Analysis, The project was about FastICA, a statistical and computational technique for revealing hidden factors underlying random variables, measurements, or signals., Python, Numpy, Matplotlib, Scipy Automatic Engine Locking System through Alcohol Detection, This project presents the design and implementation of an Alcohol Detection with Engine Locking for cars using the Ultrasonic Sensor and Arduino UNO as the MCU (Master Control Unit)., Python, Arduino

SAMHITHA REDDY ANNEM