Samiira Hamilton
Baltimore,MD
Summary
Innovative Campus Marketing Representative with hands-on experience in creating and implementing marketing strategies within academic settings. Strengths include strong understanding of student behavior, ability to influence key stakeholders, and exceptional oral and written communication skills. Proven success in enhancing brand visibility, fostering relationships with student organizations, and contributing to increased enrollment rates.
Overview
3
3
years of professional experience
Work History
Campus Marketing Rep
Tykoon Sports NIL Agency
Baltimore, MD
02.2024 - Current
- Developed and nurtured relationships with college athletes to provide personalized support and guidance in maximizing their NIL opportunities through our agency.
- Tailored marketing campaigns catering to athletes in collaboration with our NIL agency, ensuring maximum resonance with the college athlete demographic.
- Tracked and analyzed the performance of athlete-targeted marketing efforts, refining strategies to optimize reach and impact.
Marketing Internship
Morgan State University Sports Marketing Team
Baltimore, MD
10.2023 - Current
- Use insights to make data-driven recommendations for future campaigns,Provide regular reports on the effectiveness of marketing efforts
- Ensure branding and marketing materials are properly displayed, manage promotional giveaways and contests during games.
- Create and schedule engaging content for various social media platforms.Develop strategies to increase followers and fan engagement.
Boys Sports Social Media Manager
Benjamin N Cardozo Sports Management Team
Bayside, NY
09.2021 - 06.2022
- Updating & maintaining the school's website, Instagram, TikTok, and other social media accounts for engagement and optimization.
- Created social media content and copy that helped to preserve a recognizable brand image for the Boys sports teams.
- Analyzing engagement data, identifying trends in customer interactions and planning digital campaigns to build community online.
Education
Bachelor of Science - Marketing
Morgan State University
Baltimore, MD05-2026
Skills
- Microsoft Office Suite
- Social Media Marketing
- Partnership Development
- Data Analytics
- Campaign Management
- Proficient in MS Office: Outlook, Word, PowerPoint, Excel
- Creativity
- Critical Thinking
- Problem-Solving
- Active Listening
- Time Management
Awards
- Outstanding Second Year Student of Earl G. Graves Honors College
- Morgan State University: Scholars Athlete Award (Fall '22, Spring '23, Fall '23, Spring '24)
- Residential Scholar Award (Fall '22, Spring '23, Fall '23, Spring '24)
- Dean's List Scholar (Fall '22, Spring '23, Fall '23, Spring '24)
- Office of the President Borough of Queens, New York: Student Presidential Award
References
References available upon request.
Timeline
Campus Marketing Rep
Tykoon Sports NIL Agency
02.2024 - Current
Marketing Internship
Morgan State University Sports Marketing Team
10.2023 - Current
Boys Sports Social Media Manager
Benjamin N Cardozo Sports Management Team
09.2021 - 06.2022
Bachelor of Science - Marketing
Morgan State University
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