Sam Bennett
Boston,MA
Summary
Frontend Engineer specializing in growth-oriented web development at the intersection of performance optimization and customer acquisition. Build and scale Next.js applications with conversion-focused UX, and analytics-driven improvements. Bridge engineering and marketing teams to deliver high-converting digital experiences, owning the full technical stack from infrastructure to performance monitoring, that powers lead generation at scale.
Overview
14
14
years of professional experience
Work History
Senior Manager, Engineering & Digital Marketing
Marqeta
01.2025 - Current
- Managed legacy site migrations and modernization projects, coordinating cross-functional teams to transition critical web infrastructure while maintaining business continuity.
- Led digital journey optimization initiatives to streamline user pathways from discovery to conversion, analyzing user behavior patterns, and implementing data-driven improvements to reduce friction points.
- Partnered with marketing and sales teams to align web engineering roadmaps with broader digital strategy objectives, ensuring that technical capabilities supported demand generation and account-based marketing initiatives.
Manager, Web Engineering
Marqeta
04.2022 - 12.2024
- Managed a remote engineering team responsible for maintaining the marketing website and internal tooling for content editors.
- Led the technical implementation and strategy of the web technology stack, including Contentful, Netlify, Algolia, GraphQL, and NextJS.
- Built and maintained a web roadmap that included key priorities from stakeholders across the company.
- Drove the implementation of a design system that enabled more than 15 content editors to create content without developer support.
- Worked with external agencies to ensure our SEO implementation and marketing technology stack was always top-notch.
Team Lead, Web Development
Nexthink
07.2019 - 04.2022
- Led the planning and implementation of a tech stack migration from legacy Wordpress to a headless system including HyGraph, Vercel, Algolia and NextJS.
- Enabled content editors to create and publish content without the help of developers in 5 languages.
- Increased organic traffic to the website by improving core web vitals and ensuring our technical SEO implementation was aligned with best practices.
Front End Developer
SmartPak
07.2018 - 07.2019
- Created new front-end experiences for an online retailer.
- Worked with the design team to implement A/B testing of new features launched on the website.
- Executed large web projects with complex business requirements.
Web Developer
US Markerboard | Brite, Inc.
12.2015 - 07.2018
- Built an e-commerce platform from scratch using PHP and graph database technology (Neo4j).
- Migrated several network sites and unified the technology stacks across the different properties.
- Created internal tooling that allowed maintaining a catalog of 10,000+ products across multiple websites.
Contract Web Developer
Onset Computer
08.2014 - 12.2014
- I was responsible for creating various responsive pages in a Drupal environment.
- Collaborated with designers to create user-friendly interfaces and experiences.
- Implemented website features and functions using PHP and MySQL databases.
Web Developer
Asper Hosting
03.2012 - 01.2013
- Backend PHP Development
- Frontend HTML/CSS Design
- Photoshop Design
- Logo Design
- SEO
- Website Maintenance
Education
Computer Science
UMass Boston
01.2014
Diploma - Computer Science
Plymouth South High School
01.2013
Skills
- Web engineering: Nextjs (App Router), React, TypeScript/JavaScript, Tailwind CSS, and modern build tools
- Growth-focused development: technical SEO, Core Web Vitals optimization, Headless CMS, A/B testing, and conversion optimization
- Cross-functional leadership: partnering with design, marketing, sales, SEO, and product teams on revenue-driving projects
- Performance and accessibility: web performance optimization, accessibility compliance, scalable design systems
- Project management: leading technical initiatives, coordinating with external agencies, and delivering on business objectives
Timeline
Senior Manager, Engineering & Digital Marketing
Marqeta
01.2025 - Current
Manager, Web Engineering
Marqeta
04.2022 - 12.2024
Team Lead, Web Development
Nexthink
07.2019 - 04.2022
Front End Developer
SmartPak
07.2018 - 07.2019
Web Developer
US Markerboard | Brite, Inc.
12.2015 - 07.2018
Contract Web Developer
Onset Computer
08.2014 - 12.2014
Web Developer
Asper Hosting
03.2012 - 01.2013
Computer Science
UMass Boston
Diploma - Computer Science
Plymouth South High School