Summary
Overview
Work History
Education
Skills
Websites
Philly SCCA Autocross
Block Printing
Timeline
Generic

Samuel Pickford

West Chester,PA

Summary

Creative and highly motivated self-starter with considerable relevant experience in the field of videography, online content production, internet marketing and ecommerce.

Overview

5
5
years of professional experience

Work History

Marketing Director & Content Creator

Main Line Overland
11.2021 - Current

Main Line Overland is a full service 4x4 and expedition vehicle outfitter of unique and highly functional modern and classic 4x4 vehicles for adventure travel.


  • Directed, shot, & edited offroad product reviews, releases, and short films resulting in 2.3 million YouTube views in 2 years, contributing to over $300k in adventure vehicle build sales.


  • Managed and maintained Shopify Online Store with 3000+ products and over $75k in monthly sales.


  • Boosted brand awareness by developing and implementing strategic marketing campaigns on Google and Facebook, ensuring cost-effective allocation of resources for maximum impact.


  • Co-Organized the Mid-Atlantic Overland Festival, an industry trade show with vendors and over 400 attendees.

Web Content Production and Marketing

Redline Automotive Merchandising
03.2020 - 10.2021

Redline is an industry leading, multi-solution, digital marketing, automotive product sales service for more than 500 vehicle dealerships. Responsibilities include videography, photography, web-content and social media production for commerical vehicle online sales. Creating content for key dealership and company websites, managing and verifying dealerships inventory, and providing sales and online marketing support to dealership networks.

E-commerce Sales and Marketing Intern

Media One Products
12.2018 - 05.2020

Media One is a leading sales and marketing company for QVC, Inc., an international live ecommerce and internet-based network. Filmed and edited product videos in a fast-paced environment for on-air TV and internet sales for key QVC clients including Dyson Ltd., Sun Joe, Inc., and Ring (Security) LLC., during the pandemic which accounted for many millions of dollars in revenue for QVC.

Education

Bachelor of Arts - Mass Communications

Bloomsburg University of Pennsylvania
Bloomsburg, PA
06.2020

Skills

  • Digital Marketing
  • Project Planning
  • Branding
  • Content Creation
  • Market Analysis
  • Web Analytics
  • Social Media Management
  • Marketing Strategy Development

Philly SCCA Autocross

Sports Car Club of America, SCCA Autocross, Philadelphia Chapter, 2016-Present, Program Driver, support team and volunteer for local events.

Block Printing

The block printing process involves engraving a design on the material, known as the block, inking the design, and then using the block as a stamp on the fabric. I show and sell my art at local pop up events.

Timeline

Marketing Director & Content Creator

Main Line Overland
11.2021 - Current

Web Content Production and Marketing

Redline Automotive Merchandising
03.2020 - 10.2021

E-commerce Sales and Marketing Intern

Media One Products
12.2018 - 05.2020

Bachelor of Arts - Mass Communications

Bloomsburg University of Pennsylvania
Samuel Pickford