Passionate about education and driven by a strong commitment to fostering human development, I bring extensive training and experience in the field of education. With a Master's in Educational Management and a deep-rooted belief in the power of leadership, I strive to make a lasting impact through innovative educational methodologies. I am dedicated to leveraging my expertise and skills to create an environment that nurtures growth, empowers learners, and shapes the leaders of tomorrow. In summary, my comprehensive education, coupled with my diverse experience in teaching, marketing, and leadership roles, enables me to bring a unique perspective to educational management. With a strong focus on innovative methodologies, I am dedicated to fostering growth, empowering learners, and making a lasting impact on education and human development.
Hi, I’m
Samuel Burgoon
Apopka,Florida
Summary
Overview
16
years of professional experience
Work History
Smart Charging Technologies
Marketing Director, Director
04.2022 - 04.2023
Job overview
- I spearheaded initiatives to increase brand awareness, develop digital marketing strategies, and manage trade shows
- I successfully led the development of an international sales channel for Latin America, resulting in significant growth for the company
- Highlights of my achievements include:
- Developed and executed digital marketing strategies, generating a 150% increase in leads
- Consolidated distribution teams in Costa Rica and Mexico, leading to brand consolidation throughout the Latin American region
- Coordinated and participated in trade shows to showcase products and services to potential customers
- Implemented email marketing campaigns, resulting in improved customer engagement and increased sales.
Greenhouse Inc
Digital Marketing Manager
11.2021 - 01.2022
Job overview
- I created engaging and accurate content for clients in the financial arena, specifically credit unions
- I managed demanding project deadlines and tasks related to digital marketing strategies, utilizing platforms like Hubspot for inbound marketing, sales enablement, content creation, and email marketing
- I also conducted SEO content optimization and keyword research to drive organic traffic and enhance online visibility.
Symbiosis Marketing
CEO-Founder
01.2015 - 03.2021
Job overview
- As the CEO-Founder of
- Symbiosis Marketing & Design, I successfully managed marketing and social media campaigns for multiple accounts simultaneously, delivering highly successful digital strategies across various platforms
- Additionally, I developed educational programs to empower startups in utilizing marketing and digital marketing tools, boosting their sales and revenue.
AvonAvon
National Director of E-Business
11.2014 - 12.2016
Job overview
- In my role as the National
- Director of E-Business/E-Marketing at Avon, I coordinated with the creative team to generate dynamic marketing content and communication tools for promotional e-campaigns
- I also played a key role in revamping the Avon website, ensuring a seamless user experience
- Additionally, I supervised teams of collaborators and outsourcing teams, successfully driving projects related to the implementation of text messages to optimize the consultants' purchase process.
4thought Marketing
Project Manager / Marketing Analyst / Eloqua Specialist
12.2012 - 10.2014
Job overview
I directed projects related to the implementation of the Eloqua platform for various companies, resulting in increased sales and improved marketing efficiency
- Reported performance and ROI of campaign media.
- Analyzed third-party data and investigated new growth opportunities.
- Analyzed data to uncover insights and identify key opportunities to inform strategic decisions.
Eclipse In Action
Project Manager, Marketing Analyst
01.2011 - 12.2012
Job overview
- E-Marketing and Social Media Executive, Eclipse in Action, ) Promoted to E- Marketing and Social Media Executive based on my performance as a Marketing Analyst, I developed and executed marketing programs and business solutions, resulting in increased company exposure, customer traffic, and elevated sales numbers
- Developed and initiated projects, managed costs, and monitored performance.
- I also conducted copyright projects for clients in the finance industry.
- Assisted with development of compliance objectives and strategies.
- Developed original content using social listening and independent sources.
- Trained new staff on proper building techniques, site regulations and safety protocols.
Oracle
Contracts Specialist and Training Specialist
01.2007 - 11.2010
Job overview
- At Oracle, I coordinated contract projects and supervised sales teams, while also developing training programs and onboarding processes for new hires.
- Facilitated communication between involved parties to enable timely contract sign-off.
- Streamlined operations by developing and implementing improved contract management processes.
- Tracked contract milestones and updated stakeholders to facilitate project progress.
- Negotiated and reviewed contracts to protect customer interests.
Education
American University of Costa Rica
Master's from Educational Management
2020
University Overview
pursuit of a, not only expanded my knowledge in this field but also
instilled in me a deep understanding of the importance of effective leadership and innovative
educational methodologies. With a stellar, GPA: 3.84, , I consistently demonstrated a commitment
to academic excellence and a passion for driving positive change in the educational landscape
Interamerican University of
Costa Rica, Interamerican University
Bachelor's from Business Administration, Marketing
2011
University Overview
During my time, , I developed a solid
foundation in marketing principles and strategies, graduating with a commendable, GPA: 3.6, . This
program equipped me with strong problem-solving skills, effective communication abilities, and a
strategic mindset—all of which are essential in the dynamic field of marketing.
Skills
- Time Management
- Business Administration
- Design Thinking Trained
- Email Marketing
- Key decision making
- Problem Solving
- Innovative Educational Methodologies
- Curriculum Development
- Adult Learning
- Analytics - Market Analysis
- Communications Expertise
- Coaching
- Project Management
- Social Media Management
- SEO and Analytics
- Agency experience
- Brand Management
- Content Marketing
- Customer Service
- Market Planning and Execution
- Market understanding
- Constructivisim/Active Learning Strategies
- Innovation
- Problem Solving
- Strategic Planning
- Staff Management
- Student Counseling
- Student Retention
- Teacher Observation
- Class Scheduling
- College Preparation
- Education Administration
- Instructional Techniques
- Classroom Evaluations
- Educational Strategies
- Curriculum Coordination
- Class Instruction
- Distance Learning Coordination
- Curriculum Planning
Accomplishments
Accomplishments
- University Professor (2003 - Present) Throughout my career, I have had the privilege of serving as a dedicated university professor at esteemed institutions such as Latin University of Costa Rica, UAM, Fidelitas, Ulacit, and Saint Lucia University
- As a graduate instructor for courses in Marketing, Business, Strategic Business, and Digital Marketing, I approach each class with enthusiasm and a genuine desire to inspire and guide students towards academic and professional success
- Through my engaging teaching methods, I foster an environment of active learning, encouraging students to explore their potential, think critically, and apply knowledge in practical settings
- Steering Committee Member, University of South Florida, Muma College of Business (July 2021 - Present) In my role as a steering committee member for the Digital Marketing Certification Program, I play a vital role in shaping the educational experience for students With a focus on auditing and delivering focused recommendations, I ensure that the program remains at the forefront of industry trends and equips students with the necessary skills to excel in the digital marketing field. Furthermore, I am honored to serve as a mentor and speaker, guiding students and sharing insights gained from my extensive experience in the industry
- CERTIFICATIONS: Strategic Thinking - Strategic Skills - Negotiation Skills – Customer Service with Emotional Intelligence - Social Media Marketing Trends - Community Management - Digital Marketing – Neuromarketing – Community Management Specialist - Email Marketing Specialist - Ecommerce Marketing Specialist - Social Media Marketing Specialist – Hubspot (Inbound Marketing – Sales Enablement – Hubspot CMS for Marketers – Hubspot Marketing Software – Sales Hub Implementation)
- Languages: English (Native Speaker), Spanish (Native Speaker)
- Software: Windows and iOS operating systems – G-Suite - Google Studio – SAP – Eloqua – Mailchimp – Hootsuite – Buffer – Agora Pulse – Zoom – Microsoft Teams – Blackboard – Moodle – Microsoft Office – Canva – Slack – OBS – Salesforce – Moz - SEM Rush – Go High Level CRM – Conversion.ai – Monday.com – Omnisend – Google Analytics – Constant Contact CRM, Sales
Timeline
Marketing Director, Director
Smart Charging Technologies
04.2022 - 04.2023
Digital Marketing Manager
Greenhouse Inc
11.2021 - 01.2022
CEO-Founder
Symbiosis Marketing
01.2015 - 03.2021
National Director of E-Business
Avon
11.2014 - 12.2016
Project Manager / Marketing Analyst / Eloqua Specialist
4thought Marketing
12.2012 - 10.2014
Project Manager, Marketing Analyst
Eclipse In Action
01.2011 - 12.2012
Contracts Specialist and Training Specialist
Oracle
01.2007 - 11.2010
American University of Costa Rica
Master's from Educational Management
Interamerican University of
Costa Rica, Interamerican University
Bachelor's from Business Administration, Marketing
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