Sanaa Berkley
Killeen,TX
Summary
I’m a passionate social media specialist focused on enhancing brand visibility and engagement across platforms like Instagram, Facebook, and TikTok, managing a vibrant community of over 3.4 million followers. I create compelling content and moderate comments to ensure our community feels valued. Leveraging user-generated content (UGC), I foster strong relationships and drive customer loyalty. My use of analytics to refine strategies has led to significant increases in sales and customer satisfaction.
Overview
1
1
year of professional experience
Work History
Social Media Specialist
SNOW Cosmetics
Arizona City, AZ
05.2023 - 07.2024
- Monitored and managed the online presence of the company's brand across platforms including Instagram, Facebook, Meta, YouTube, and TikTok, engaging with users to strengthen customer relationships.
- Handled customer inquiries through phone, chat, and email, consistently achieving a 97%+ customer satisfaction rating.
- Fulfilled, edited, and created orders using Brightpearl, Shopify, ShipStation, and ShipBob, ensuring accuracy and efficiency.
- Responded promptly to customer inquiries and complaints via CRM ticket systems, maintaining response times under 30 seconds.
- Trained new agents on company policies, procedures, systems, and processes, contributing to a knowledgeable and efficient team environment.
- Engaged with influencer partnerships to enhance brand visibility and credibility, contributing to a more diverse and loyal customer base.
- Utilized tools such as Asana and Google Sheets for task management, reporting, and content scheduling.
- Assisted in managing the brand’s online community, fostering a positive environment by responding to comments and messages in a timely manner.
- Collaborated with the marketing team to execute promotional campaigns, successfully driving traffic and conversions on e-commerce platforms.
- Reposted user-generated content (UGC) to enhance brand authenticity and community engagement.
Education
Associate of Arts - General Studies
Central Texas College
Killeen, TX04-2026
High School Diploma -
James Madison High School
Peachtree Corners, GA07-2020
Skills
- Social Media Strategy Development
- User-Generated Content (UGC) Engagement,
- Social Media Analytics and Reporting
- Social Media Management Tools (Hootsuite, Buffer, Sprout Social)
- Project Management Skills (Asana, Trello),
- Proficient in Google Suite (Sheets, Docs, Drive)
- SEO Knowledge
- Excellent Written and Verbal Communication
Timeline
Social Media Specialist
SNOW Cosmetics
05.2023 - 07.2024
Associate of Arts - General Studies
Central Texas College
High School Diploma -
James Madison High School
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