SANDHYA BANDLAMUDI

"Experienced Machine Learning Data Associate in e-commerce. MBA-qualified with 4+ years leveraging data for strategic insights. Skilled in analysis, ML, and BI. Proven track record in recommendation engines, predictive models, and process automation. Strong communicator and problem solver. Seeking roles in Business or Data Analysis, or Product Management."

Marketing Campaign Optimization: Implemented data-driven segmentation strategies to optimize the target audience, resulting in a 15% increase in marketing campaign effectiveness.

Inventory Management Enhancement: Utilized LEAN methodologies to streamline the product inventory process, reducing retrieval times by 25% and improving overall operational efficiency.

Cost Reduction Initiative: Led packaging optimization projects, implementing cost-saving measures that achieved a 10% reduction in packaging costs while maintaining quality standards.

Brand Immersion Meeting Planning: Orchestrated the annual Brand Immersion meeting, including comprehensive event logistics and content planning for over 50 international employees, enhancing brand engagement and knowledge retention.

Consumer Trends Analysis: Conducted in-depth multi-dimensional analysis of consumer trends and business performance metrics across various international markets, contributing to a 12% increase in market share.

Consumer Research Analysis

• Conducted primary research to analyze consumer buying preferences and brand awareness of leading food delivery apps, Swiggy and Zomato.
• Utilized convenience sampling methodology to collect data and conducted thorough data analysis to interpret findings effectively.

Virtual Small Business Expo

• Role: Project Lead
• Description: Orchestrated a Virtual Small Business Expo to bolster local businesses amid COVID-19.
• Key Achievements: Developed and launched a virtual platform featuring 50+ local businesses.
  Coordinated with tech vendors, ensuring a seamless and interactive user experience.
  Executed a targeted marketing campaign, resulting in 2,000+ attendees.
  Generated $100,000 in sales for participating businesses.
  Achieved a 90% satisfaction rate among participants.
  

• Hosted events for Amazon with up to 2,000 attendees, demonstrating strong communication and organizational skills.
• Actively engaged in anchoring and event organization since 2012, fostering creativity and attention to detail.
• Volunteered for various events, including Anirudh's concert in the USA and a Diwali event at Saint Peter's University, showcasing leadership and collaboration abilities.