SANDHYA BANDLAMUDI

"Experienced Machine Learning Data Associate in e-commerce. MBA-qualified with 4+ years leveraging data for strategic insights. Skilled in analysis, ML, and BI. Proven track record in recommendation engines, predictive models, and process automation. Strong communicator and problem solver. Seeking roles in Business or Data Analysis, or Product Management."

• Project Performance Optimization Using JIRA and Confluence Integration
• Objective: To optimize project performance management through integrated tools.
• Key Achievements: Developed integrated JIRA and Confluence solutions to streamline project tracking and documentation processes, resulting in a 30% increase in project efficiency.
  Automated project status reporting and updates through JIRA-Confluence integration, reducing manual update time by 35%.
  Enhanced team collaboration and communication by creating shared project spaces in Confluence, accessible directly from JIRA tasks.
• A/B Testing Strategy Implementation: Implemented A/B testing to identify and apply the most effective strategies for product listings, resulting in a 20% increase in conversion rates (CVR). Analyzed performance data to refine and optimize listings continuously.
• Key Tools: Google Optimize, Excel, Amazon Seller Central
• Results: 20% increase in CVR, data-driven decision making
• CTR Enhancement Initiative: Created and executed targeted content and visual improvements to enhance click-through rate (CTR) by 25%. Developed strategies based on customer behavior analysis and competitive research.
• Key Tools: Adobe Photoshop, Amazon A+ Content, Google Analytics
• Results: 25% increase in CTR, improved customer engagement
• Consumer Research Analysis
• Conducted primary research to analyze consumer buying preferences and brand awareness of leading food delivery apps, Swiggy and Zomato.
• Utilized convenience sampling methodology to collect data and conducted thorough data analysis to interpret findings effectively.
• Virtual Small Business Expo
• Role: Project Lead
• Description: Orchestrated a Virtual Small Business Expo to bolster local businesses amid COVID-19.
• Key Achievements: Developed and launched a virtual platform featuring 50+ local businesses.
  Coordinated with tech vendors, ensuring a seamless and interactive user experience.
  Executed a targeted marketing campaign, resulting in 2,000+ attendees.
  Generated $100,000 in sales for participating businesses.
  Achieved a 90% satisfaction rate among participants.
  

• Hosted events for Amazon with up to 2,000 attendees, demonstrating strong communication and organizational skills.
• Actively engaged in anchoring and event organization since 2012, fostering creativity and attention to detail.
• Volunteered for various events, including Anirudh's concert in the USA and a Diwali event at Saint Peter's University, showcasing leadership and collaboration abilities.