Gifted Account Executive with remarkable branding knowledge and success in coordinating promotional and event strategies to boost brand exposure, customer engagement and market share. Innovative and forward-thinking with strong leadership, relationship-building and project management skills.
Overview
23
23
years of professional experience
Work History
Educational Consultant
Teacher Created Materials
, CT And RI
04.2024 - Current
Researched best practices in educational programming and provided recommendations for implementation within a district setting.
Organized professional development workshops for educators on topics such as differentiated instruction, classroom management, cultural diversity and assessment techniques.
Collaborated with school administrators to integrate advanced educational technologies and resources into the curriculum.
Advised teaching staff and administration about curriculum development and use of material and equipment.
Introduced new services and offers to customers in public and private schools worldwide.
Facilitated professional development workshops for teachers on innovative teaching methodologies and classroom management techniques.
Offered subject matter expertise on curriculum design, selection, and purchasing.
Sr. Sales Executive
Thomson Reuters Corporation
Hartford, CT
08.2023 - 04.2025
Presented products and services to prospective customers.
Educated customers on product features and use to provide optimal service.
Executed daily email marketing communications, generating customer awareness of key sales promotions and new product launches.
Improved advertising initiatives by executing social media and digital marketing campaigns.
Created and implemented inbound marketing strategies to generate more organic traffic and leads for clients.
Audited and optimized websites to verify proper performance, visibility and accessibility.
Implemented sustainable strategies to grow quality traffic to brand-specific client websites.
Territory Sales Manager
NuCo2
Hartford, CT, CT
04.2023 - 08.2023
Presented products and services to prospective customers.
Educated customers on product features and use to provide optimal service.
Discovered sales opportunities by showcasing products and services to interested clients.
Expedited resolutions to correct customer problems and complaints.
Prospected, identified and cultivated relationships with contacts to promote product lines and solutions.
Analyzed potential sales opportunities and call plan.
Expanded territory by successfully cold-calling retail leadership and negotiating profitable contracts.
Boosted division performance by maximizing territory customer base and profit percentages
Account Executive
Rewards Network
Hartford/Springfield, CT/MA
01.2021 - 04.2023
Acquiring new business and driving revenue streams by providing cutting-edge services to restaurants owners.
Develop new business opportunities through client consultation for turn-key services.
Identify lucrative leads, build relationships with new clients and upsell services, increasing business development.
Market restaurants on platforms of leading industry partner sites including Marriott, Hilton, Southwest and jetBlue.
Identify and achieve standards and expectations, consistently exceeding sales goals.
Assist in training new hires
100% remote
Educated customers on product features and use to provide optimal service.
Digital Account Executive
Hibu
Hartford, CT
09.2019 - 11.2020
Developed relationships with clients and provided individualized customer service to maintain longevity of accounts.
Managed campaign development, creative designs and ad tracking.
Developed and implemented strategic sales and branding strategies to drive product growth.
Specialized in e-mail blasts and social media marketing.
Presented solution packages
100% remote
Sales Representative in Health and Safety
UniFirst
Hartford, CT
11.2018 - 04.2019
Contacted new and existing customers to outline benefits of products.
Fostered relationships with customers to expand customer base and retain business.
Demonstrated product features to align with customer needs.
Prepared and processed contracts and order forms for new and existing customers.
Expanded territory by cold-calling retail leaders across product lines and upselling vendor partnerships.
Performed customer needs analysis
Media Sales Executive
Hartford Courant Media Group
Hartford, CT
04.2017 - 10.2018
Developed new business by understanding customer needs and selling products and services that offered value.
Drove customer retention through excellent customer service and regularly and customarily engaging in-person.
Prospected, expanded reached and improved value proposition to consistently meet and exceed print and digital revenue targets.
Demonstrated and maintained expert knowledge and understanding of print products, digital products and digital marketing services.
Communicated with management to offer accurate forecasts and market intelligence that impacted revenue .
Explained to clients how specific types of advertising helped promote customer products or services.
Created integrated customized solutions to drive sales revenue
Maintained a large territory and obtained monthly and quarterly goals
Outside Sales Representative
AT&T Wireless
Hartford, CT
08.2002 - 01.2004
Maintained open communication with leadership to facilitate business development.
Educated customers on product features and technical details to highlight benefits.
Followed up with customer to identify and resolve service, account or technical issues and maintain satisfaction.
Collaborated with other departments to complete sales transactions.
Supported sales management initiatives to optimize business development.
Conducted site visits to assess needs, demonstrate products and recommend strategic solutions for customer requirements.
Education
Bachelor of Arts - Communication Sciences
University of Connecticut
Storrs, CT
05.1997
Skills
Customer Relationships
Account Management
Negotiation and Persuasion
Sales Strategies Implementation
Sales Expertise
Strong Presentation Skills
Revenue Generation
Interpersonal Skills
Pipeline Management
Lead Generation
Proficient in salesforce, Excel and Microsoft Dynamics