Summary
Overview
Work History
Education
Skills
Affiliations
Leadership Experience
Communication Skills
Accomplishments
Websites
Timeline
Generic

Sandra K. Spaulding

Neoga

Summary

Dedicated professional, knowledgeable about best practices in the field, especially effective leadership. Well-organized in approaching problems to investigate causes and determine optimal solutions. A strategic professional in management analysis known for unparalleled productivity and efficiency in task completion. Possess specialized skills in operational improvement, data analytics, and strategic planning. Excel at problem-solving, communication, and leadership, leveraging these soft skills to drive organizational success and foster team collaboration.

Overview

35
35
years of professional experience

Work History

Franchise Performance Consultant

Century 21 Corporate
Madison
03.2018 - Current

Responsible for driving growth and brand engagement strategies on behalf of, and in partnership with, Century 21 franchisees within a defined territory (the “Book of Business”).

As a Franchise Performance Consultant, I focus on three primary pillars: Retention, Growth, and Optimization, each aimed at achieving specific performance metrics and delivering world-class brand value to customers. Additionally, I independently manage assigned processes and projects under the guidance of leadership, as required.

Proficient in Century 21 tools, systems, and programs.

Realtor/Broker

Century 21 Kima Properties
01.2015 - 03.2018

Prospected buyers and sellers while negotiating favorable real estate deals.
Guided clients through theentire transaction process, ensuring smooth experiences.
Listed properties and arranged viewings to maximize market exposure.
Conducted market analyses to inform pricing strategies and negotiate effectively.
Managed online presence and social media outreach to attract potential clients.
Provided expertise on pricing strategies, mortgage options, and current market conditions.
Utilized Century tools, systems, and programs for enhanced operational efficiency.

Owner/Manager

Curves Fitness Facilities
Palm Harbor
06.2002 - 01.2013
  • Opened four Curves Fitness Facilities: Palm Harbor, FL - Opened June, 2002; Oldsmar, FL - Opened September, 2002; Tarpon Springs, FL - Opened February, 2003; Mattoon, IL - Bought as resale July, 2006.
  • Bought Mattoon, IL Curves as a resale in 2006. I took the club from 90 members to over 400 members in a year.
  • Within time, sold all clubs and became an Area Director for Curves International.

Operations Field Coordinator

Ameren
St. Louis
01.1990 - 01.2002
  • Company Overview: Ameren is a utility company that provides electric and natural gas services.
  • Managed all field operations for Missouri and Illinois.
  • Developed training, workflows, traveled to field locations, met with field teams in order to establish all aspects of operations to ensure the company was operating at the highest capacity possible.
  • This was accomplished by managing utility men operations all the way through the workflow of top management.
  • Ameren is a utility company that provides electric and natural gas services.

Business Development Manager

Curves International
  • Managed 150 franchisees/clubs in Illinois, Missouri, Kansas, Arkansas, Oklahoma.
  • Worked with franchisees on a very regular basis to analyze their business in all aspects.
  • The main strategy was setting goals, and conducting the actions set forth to attain the goals.
  • This included, staffing/management, marketing, sales and service.
  • Conducted Quarterly Action Group Meetings, webinars, meetings.
  • Visited clubs on a regular basis to assure the clubs were being operated in an appropriate/successful manner.

Education

Coaching Credentials - COACHING CREDENTIALS

Illinois
Lexington, KY
08-2025

Business -

Lakeland College

Kinesiology/Nutrition -

Thomas Edison State College

Embracing Life, Nutrition & Exercise -

Cleveland Clinic Certification

Skills

  • Team building
  • Business development
  • Motivational coaching
  • Communication and interpersonal skills
  • Organizational and project management
  • Training material development
  • Problem solving and initiative implementation
  • Financial planning strategies
  • Presentation delivery
  • Social media marketing strategies
  • Work ethics
  • Influencing
  • Relationship Management
  • Collaboration
  • Conflict resolution
  • Microsoft Office 365 and Suite
  • Excel and PowerPoint proficiency
  • CoPilot
  • Grammarly
  • ChatGPT

Affiliations

  • Ambassador, Mattoon Chamber of Commerce
  • ICF Certification
  • Coach of Small Business

Leadership Experience

  • Franchisee of the Year, Curves International, 2008
  • Board Member, Tarpon Springs Chamber of Commerce, 2006 - 2007
  • Board Member, Palm Harbor Chamber of Commerce, 2002 - 2008
  • Board Member, 100 Curves Club Co-Op in Tampa Bay, FL area, 2002 - 2008
  • Spoke at Conventions / Trainings on being a multi-club owner and leading my businesses to success.
  • Mentored business owners how to manage their business as leaders.

Communication Skills

The success of my career has been led with great communication skills. Communication is key to any business or organization.

Accomplishments

  • Curves International Franchisee of the Year
  • Many Century 21 Awards as a real estate agent

Timeline

Franchise Performance Consultant

Century 21 Corporate
03.2018 - Current

Realtor/Broker

Century 21 Kima Properties
01.2015 - 03.2018

Owner/Manager

Curves Fitness Facilities
06.2002 - 01.2013

Operations Field Coordinator

Ameren
01.1990 - 01.2002

Business Development Manager

Curves International

Coaching Credentials - COACHING CREDENTIALS

Illinois

Business -

Lakeland College

Kinesiology/Nutrition -

Thomas Edison State College

Embracing Life, Nutrition & Exercise -

Cleveland Clinic Certification
Sandra K. Spaulding