EXECUTIVE DIRECTOR
KOONCE & CANADY
- Position the startup as a premier media marketing firm specializing in African American consumer markets, steadily increasing client acquisition and establishing a strong industry presence
- Lead the creation and execution of culturally resonant marketing campaigns that drive engagement and brand loyalty, resulting in significant client sales growth
- Establish strategic partnerships with key influencers and organizations within the African American community, expanding the firm's reach and securing high-profile clients
- Assemble and mentor a dynamic team of marketing professionals, fostering a collaborative and inclusive work environment that promotes creativity and excellence
- Implement advanced analytics and consumer insights to guide marketing strategies, ensuring campaigns are highly targeted and effective, and delivering measurable ROI for clients.