Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Timeline
Generic

Santiago Caicedo

Summary

Motivated individual with experience in customer service and sales. Skilled in building customer relationships and understanding customer needs. Strong communication and interpersonal skills for providing superior customer service.

Results-oriented sales worker engages with customers to help establish rapport. Proven track record of building customer relationships and successfully closing sales. Committed to delivering exceptional customer service and exceeding sales goals.

Overview

25
25
years of professional experience

Work History

Sales Consultant

AT&T
12.2012 - Current
  • Used consultative sales techniques to understand customer needs and recommend relevant products and services.
  • Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
  • Achieved or exceeded company-defined sales quotas.
  • Increased sales by fostering relationships with customers, implementing business strategies and suggesting areas for improvement.
  • Achieved top performance by strategically adapting to rapidly changing, competitive environment.
  • Informed customers of promotions to increase sales productivity and volume.

Bilingual Sales Consultant

LOWE'S
01.2009 - 01.2013
  • Responsible for achieve sales objectives in my department answering customer questions about their projects, providing purchasing assistance
  • Met with customers to discuss and ascertain needs, tailor solutions and close deals
  • Achieved or exceeded company-defined sales quotas.
  • Served customers with knowledgeable, friendly support at every stage of shopping and purchasing.

Store Co-Manager

MARSH SUPERMARKETS
01.2001 - 01.2008
  • Oversee store operations of a new Hispanic Supermarket format for Marsh Supermarkets in front end-operations, grocery, non-foods, produce, deli-bakery, meat, and seafood departments
  • Develop and execute special in-store merchandising activities with the Hispanic brands, select and follow up of merchandise to be sold, be a liaison between the Hispanic customers, distributors and brands with Marsh Supermarkets, support advertising with the Hispanic customers, recruit, develop, and supervise 60 store associates, execute inventory control, acceptable pricing, expense control, customer acceptance, sales safety, store cleanliness, scheduling of personnel, analysis of operating statement, study of competition and determining store's sales potential
  • Reduced the turnover in the front end of the store in 50%, hiring, motivating and developed the right personnel reaching a high level of customer services
  • Manage the selection and follow up of the Hispanic Category in grocery and HBC departments and achieved a sustained growth of 20 % sales in the last two years

Store Co-Manager

KROGER COMPANY
01.2000 - 01.2001
  • Oversee store operations in grocery, non-foods, produce, deli-bakery, and front-end departments
  • Recruited, developed, and supervised 110 store associates
  • Develop and execute in-store merchandising, support advertising, execute inventory control, acceptable pricing, expense control, customer acceptance, sales safety, store cleanliness, scheduling of personnel, analysis of operating statement, study of competition and determining store's sales potential
  • Implemented a customer service-training program at the store level achieving 96 % of customer acceptance in the mystery shopper program for three consecutive quarters
  • Reduced out of stocks in the grocery and non-food department by approximately 30 % in two months
  • Maintained constantly out of stock in 1.5% in those departments

Education

M.B.A. - Marketing and Management Concentrations

Indiana Institute of Technology
Indianapolis, Indiana

Certificate in Global Marketing Management - undefined

Santiago University of Cali

Bachelor Of Arts - Business Administration

ICESI University

Skills

  • Persuasive communication
  • Closing techniques
  • Objection handling
  • Cold calling
  • Exceeds sales goals
  • Consultative sales

Accomplishments

  • Consistently ranked in the Top 5 Sales Consultant in Indianapolis area for several years and have a business expert status every year

Languages

Spanish
Native or Bilingual
English
Full Professional

Timeline

Sales Consultant

AT&T
12.2012 - Current

Bilingual Sales Consultant

LOWE'S
01.2009 - 01.2013

Store Co-Manager

MARSH SUPERMARKETS
01.2001 - 01.2008

Store Co-Manager

KROGER COMPANY
01.2000 - 01.2001

Certificate in Global Marketing Management - undefined

Santiago University of Cali

Bachelor Of Arts - Business Administration

ICESI University

M.B.A. - Marketing and Management Concentrations

Indiana Institute of Technology

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Santiago Caicedo