Summary
Overview
Work History
Education
Skills
Timeline
Santo Caracciolo

Santo Caracciolo

Realtor®
Fresno,California

Summary

Accomplished Real Estate Agent skilled at evaluating and marketing investment properties through large scale open houses. Expertly analyzes comparable property, short sale and foreclosure statistics to realize clients' best possible financial return. Well-developed network of real estate professionals, mortgage lenders and inspectors.

To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.

Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.

Overview

33
33
years of professional experience

Work History

Licensed Real Estate Agent

Universal Realty Services, Inc
02.2022 - Current
  • 01452083 Ca Dre
  • Confirmed compliance with federal and state laws to enforce regulations and monitor sales.
  • Interviewed clients and generated lists of potential properties meeting specific requirements from available listings.
  • Educated clients on changing or updating properties, buying, and selling techniques and processes to maintain curb appeal.
  • Negotiated, facilitated, and managed real estate transactions.
  • Marketed and sold property for clients by hosting open houses and advertising online and in print.
  • Presented purchase offers to sellers for consideration.
  • Maintained connections with clients to encourage repeat business and referrals.
  • Completed property walkthroughs before completing deals to uphold accuracy in listings and appraisals.
  • Reviewed market research data and changed sales plans accordingly.
  • Developed and implemented strategic marketing plans to increase potential for selling properties and generate more leads.
  • Conducted comprehensive market analysis to identify opportunities for investors.
  • Prepared homes for client arrivals during open house events and established signage and wayfinding aids.

REALTOR

Guarantee Real Estate
09.2004 - 01.2022
  • Educated clients on changing or updating properties, buying, and selling techniques and processes to maintain curb appeal.
  • Handled day-to-day happenings of real estate office to consistently grow client base and increase revenue.
  • Advised and informed prospective clients on current market activities and conditions.
  • Liaised between buyers and sellers to establish favorable prices and negotiate contract terms.
  • Compared recently sold area properties to determine competitive market prices.
  • Completed property walkthroughs before completing deals to uphold accuracy in listings and appraisals.
  • Negotiated, facilitated, and managed real estate transactions.
  • Wrote listings detailing and professionally highlighting property features to increase sales chances.
  • Presented purchase offers to sellers for consideration.
  • Liaised between buyers and sellers to provide positive experiences for both parties.
  • Assisted buyers with finding ideal homes by assessing needs, requirements, and budgets.
  • Resolved client concerns related to home purchases to maintain high satisfaction ratings.
  • Wrote contracts to outline sales and purchases of properties.
  • Developed and presented proposals to clients to raise awareness of potential real estate investments.
  • Reviewed market research data and changed sales plans accordingly.
  • Developed and implemented strategic marketing plans to increase potential for selling properties and generate more leads.
  • Advised clients on market conditions and property value for informed decision-making.
  • Conducted comprehensive market analysis to identify opportunities for investors.
  • Managed contracts, negotiations, and all aspects of sales to finalize purchases and exceed customer expectations.
  • Developed and maintained relationships with clients through networking, postcards, and cold calling.
  • Communicated with clients to understand property needs and preferences.
  • Maintained connections with clients to encourage repeat business and referrals.
  • Advertised client properties through websites, social media, and real estate guides.

Sales Executive

ELIZABETH ARDEN MACY’S FRESNO
01.2012 - 01.2014
  • Increased revenue by implementing effective sales strategies in sales cycle process from prospecting leads through close.
  • Researched sales opportunities and possible leads to exceed sales goals and increase profits.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Analyzed past sales data and team performance to develop realistic sales goals.
  • Evaluated costs against expected market price points and set structures to achieve profit targets.
  • Developed and presented valuable sales presentations to potential customers to highlight features and benefits of products.
  • Utilized internal lead referral tools to solicit new business opportunities and contacts.
  • Answered customer questions about products and services, helped locate merchandise, and promoted key items.
  • Volunteered for extra shifts during holidays and other busy periods to alleviate staffing shortages.
  • Listened to customer needs and desires to identify and recommend optimal products.
  • Prioritized helping customers over completing other routine tasks in store.
  • Built customer loyalty and retention by delivering excellent shopping experiences.
  • Engaged in friendly conversation with customer to better uncover individual needs.
  • Conducted product demonstrations to highlight features and redirect objections to positive aspects.

DIRECTOR OF MARKETING/SALES

PEPPINO’S ITALIAN CUISINE
01.1991 - 01.2001
  • FRESNO
  • CALIFORNIA — 12 YEARS
  • Marketing/Sales/Family Business, Enjoyed working long and hard hours on our family business on all aspects to making it a success
  • Voted Best Fine Dining and Best Northern Italian Food in the
  • Central Valley for three consecutive years
  • Coordinated with creative team to generate dynamic marketing content and communication tools for promotional campaigns.
  • Devised marketing plans using digital strategies, print advertising, and word of mouth tactics.
  • Managed annual marketing budget in excess of $2M.
  • Executed comprehensive marketing plans that consistently achieved targets for increased revenue.
  • Managed budget allocation and resource utilization to maximize marketing ROI.
  • Developed creative presentations, trend reports, kitted assets, and product data sheets.
  • Optimized email campaigns to increase open and click-through rates.
  • Led team of marketing professionals, offering mentoring and coaching to build knowledge and skills.
  • Developed and implemented successful marketing strategies to increase brand visibility and sales performance.

Education

High School Diploma -

BULLARD HIGH SCHOOL, Fresno, CA

Skills

  • Work well under pressure, upbeat, friendly and positive Listen
  • CMA Software Knowledge
  • Strong Organizational Skills
  • Recruiting Clients
  • Marketing and Advertising
  • CRM Software Use
  • Contract Negotiation
  • Warm Calling
  • Buying Trends
  • Marketing Strategy Development
  • MLS Updating
  • Business Development
  • Property Tours
  • Closing Sales
  • House Showings
  • Office Reception
  • Property Assessments
  • Home Inspections
  • Administrative Support
  • Title Searches
  • Lead Follow-Up
  • Buyer Seller Agreements
  • Social Media Digital Marketing
  • Work Well Independently
  • Legal Requirements
  • Troubleshooting Systems
  • Fair Housing Laws Knowledge
  • Experienced Entrepreneur
  • Real Estate Industry Understanding
  • General Office Functions
  • Residential Real Estate Development
  • Client Management
  • Work well under pressure, upbeat, friendly and positive Listen
  • Home Tours
  • Commission Sales
  • Property Showing
  • Presenting
  • Contracting

Timeline

Licensed Real Estate Agent - Universal Realty Services, Inc
02.2022 - Current
Sales Executive - ELIZABETH ARDEN MACY’S FRESNO
01.2012 - 01.2014
REALTOR - Guarantee Real Estate
09.2004 - 01.2022
DIRECTOR OF MARKETING/SALES - PEPPINO’S ITALIAN CUISINE
01.1991 - 01.2001
BULLARD HIGH SCHOOL - High School Diploma,

Similar Profiles

CREATE PROFILE
Santo CaraccioloRealtor®