Digital Marketing Strategist
O.T.O. Agency
02.2023 - 07.2023
- Boosted brand awareness by developing and implementing comprehensive digital marketing campaigns.
- Analyzed campaign performance using Google Analytics, identifying areas of opportunity for growth and improvement.
- Conducted market research to identify trends, competitor strategies, customer needs, and potential opportunities for growth in the digital landscape.
- Utilized predictive analytics tools to forecast future performance trends and make data-driven decisions for campaign optimizations.
- Optimized email marketing efforts through A/B testing, segmentation, and personalized messaging.
- Increased website traffic with targeted SEO strategies and keyword research.
- Participated in regular progress meetings with clients and stakeholders, maintaining transparency throughout the project lifecycle.
