SARA RASHWAN
Summary
Young Professional with a passion for learning and development. Eager to leverage education and training in the Marketing space to support the growth and success of a high-performing organization. Skilled in utilizing new techniques and keeping up with latest trends.
Experienced with digital marketing strategies, client relationship management, and project coordination. Utilizes effective communication and organizational skills to manage online accounts efficiently. Knowledge of industry trends and client needs ensures optimal results.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Associate, Digital Activation
OMD
07.2024 - Current
- Stayed updated on emerging marketing technologies and platforms, ensuring best practices are followed.
- Proficient use of marketing tools, including Google Ads, Facebook Business Manager, The Trade Desk , and DV360.
- Launched digital marketing campaigns across platforms such as DV360, Facebook and the trade desk.
- Worked with creative, media, and analytics teams to coordinate campaign assets.
- Managed monthly billing cycles, and collaborating with internal and offshore teams to ensure accuracy and timely completion.
Marketing Intern
Mina Sahar Saffron
08.2023 - 01.2024
- Created a comprehensive email list.
- Created and executed social media strategies while increasing customer engagement by 20%.
- Analyzed market trends to identify potential opportunities.
- Updated company website content regularly with fresh copywriting and images.
- Scheduled and posted content across multiple social media platforms increasing brand awareness.
- Assisted in the production of a series of promotional videos for social media platforms, including TikTok, Facebook and Instagram.
- Coordinated a customer research project to improve marketing strategies based on brand and category awareness.
Marketing Intern
Mind4Youth
11.2023 - 12.2023
- Created and executed social media strategies to increase customer engagement.
- Analyzed market trends to identify potential opportunities.
- Researched competitors' marketing strategies and tactics.
- Created presentations to showcase strategy results, insights, and recommendations.
Education
Bachelors Degree in Marketing Management -
Baruch College
Skills
- Collaborative Leadership
- Video Editing
- Content Creation
- Billing and financial Management
- Cross-Functional Collaboration
- Campaign reporting and Performance Analysis
- Creative Thinking
LANGUAGES
English
Native or Bilingual
Arabic
Full Professional
Certification
The Trade desk edge certification Trading essentials: Kokai
Mediaocean: Prisma Learning Path
Timeline
Associate, Digital Activation
OMD
07.2024 - Current
Marketing Intern
Mind4Youth
11.2023 - 12.2023
Marketing Intern
Mina Sahar Saffron
08.2023 - 01.2024
Bachelors Degree in Marketing Management -
Baruch College
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