Sarah Beall
Crownsville,MD
Summary
Dynamic professional with extensive experience in merchandise management and brand strategy at Ledo Pizza Systems. Successfully launched over 100 merchandise items, resulting in substantial online sales growth. Skilled in event planning and cross-department collaboration, enhancing operational efficiency and building strong relationships.
Overview
29
29
years of professional experience
Work History
Merchandise Manager, Events Coordinator, Operation
Ledo Pizza Systems
Annapolis, Maryland
01.1997 - Current
- Developed and launched 100+ branded merchandise items, including apparel, collectibles, sauces, and gift cards, on WooCommerce; managed product images, descriptions, pricing, inventory, and shipping logistics, driving online sales growth.
- Collaborate with graphic designers and vendors to produce merchandise that reinforces brand identity; analyze industry trends and competitor offerings to recommend new products and enhancements.
- Oversee ordering, storage, and distribution through USPS, FedEx, and other carriers; implement promotional pricing and markdowns, conduct stock audits, and optimize operational efficiency.
- Planned and executed 50+ annual team-building and promotional events for franchisees, including corporate dinners, holiday parties, and entertainment outings; managed the distribution of 200+ promotional gifts.
- Coordinate with the Marketing, Accounting, Operations, and Supply Chain departments to ensure on-time, on-budget delivery of merchandise and gift cards; coordinate multi-channel promotions, and produce franchisee packets to support new store openings.
- Led new employee training during store openings, instructing staff on order processing, customer service, and guest experience; mentored teams to achieve operational and sales goals.
Substitute Teacher • Pre-K-8
Anne Arundel County Public Schools
Annapolis, Maryland
11.2012 - 03.2020
- Delivered instruction across multiple grade levels (Pre-K-8), maintaining continuity of learning and classroom management in short-term and long-term assignments.
- Served as a long-term substitute teacher for 3rd grade, implementing lesson plans, assessing student progress, and fostering an engaging learning environment.
- Acted as a Long-Term Substitute Media Specialist (Elementary), managing the media center, teaching library and digital literacy skills, supporting the curriculum with print and digital resources, and coordinating literacy events.
- Adapted teaching strategies to meet diverse student needs, and collaborated with teachers, staff, and families to ensure consistent instruction and student support.
Director of Marketing
Restaurant Association of Maryland
Columbia, Maryland
01.2001 - 12.2002
- Oversaw the development and maintenance of a comprehensive member-service website, promoting over 3,000 food-service establishments, delivering member benefits, and increasing the utilization of allied partner services.
- Managed the creation and distribution of digital and print marketing materials, including newsletters, printed publications, and the dining guide, ensuring consistent messaging across all channels.
- Planned, promoted, and executed major events, including the annual awards gala, legislative reception, and foodservice expo; coordinated program development, awardee interviews, and Allied member advertising.
- Produced press releases and organized press events (grand openings, ribbon-cuttings), generating media coverage and public interest by collaborating with print and television outlets.
Education
Bachelor of Science - Business Management, Behavioral & Social Sciences
University of Maryland Global Campus
Adelphi, MD12-2000
Skills
- Merchandise management
- Brand strategy
- E-commerce optimization
- Event planning
- Customer relationship management
- Cross-department collaboration
- Marketing communication
- Leadership skills
- Communication proficiency
- Education and training
Timeline
Substitute Teacher • Pre-K-8
Anne Arundel County Public Schools
11.2012 - 03.2020
Director of Marketing
Restaurant Association of Maryland
01.2001 - 12.2002
Merchandise Manager, Events Coordinator, Operation
Ledo Pizza Systems
01.1997 - Current
Bachelor of Science - Business Management, Behavioral & Social Sciences
University of Maryland Global Campus