Results-driven professional with expertise in strategic communications, operations, and business development. Adept at crafting impactful campaigns, optimizing processes, and driving transformative initiatives to achieve measurable results. Demonstrated success in project management, digital marketing, and cross-functional collaboration. Committed to leveraging innovative, data-driven solutions to enhance organizational growth and efficiency.
Overview
7
7
years of professional experience
Work History
Director of Business Development Operations
Busy B Virtual Consulting
01.2022 - Current
Spearhead development and execution of business strategies, contributing to significant revenue growth and organizational efficiency.
Implement scalable CRM systems and operational processes, enhancing lead generation and customer retention.
Lead digital marketing campaigns, improving brand visibility and audience engagement.
Define, implement, and revise operational policies and guidelines, identifying and addressing inefficiencies in project workflows.
Conduct comprehensive market research and analyses to inform business strategies.
Collaborate with senior management to develop and execute long-term corporate goals and objectives.
Manage cross-functional teams, ensuring effective collaboration to achieve company goals.
Oversee daily operations across multiple departments, ensuring seamless coordination and efficient execution of tasks.
Marketing and Administrative Specialist
Busy B Virtual Consulting
07.2020 - 01.2022
Developed digital strategies for small businesses, strengthening email marketing and social media presence.
Managed content creation, online advertising, and promotions to increase customer engagement.
Oversaw eCommerce operations, ensuring smooth order processing and superior customer support.
Analyzed market trends and consumer behavior to inform data-driven marketing decisions.
Increased brand awareness by developing and implementing targeted marketing campaigns.
Implemented financial management processes to recover outstanding payments and secure new project bids.
Fostered internal communication improvements to support team productivity.
Managed schedules, appointments, and travel arrangements for executives, ensuring seamless coordination of events.
Associate Broker
Lee & Associates
01.2018 - 07.2020
Assisted in the management of a 35 property portfolio, achieving occupancy and sales goals through effective strategy and client engagement.
Conducted market analyses to refine sales strategies and improve property performance.
Negotiated contracts and leases, ensuring client needs were met with precision.
Introduced CRM tools to improve communication and data management, reducing errors and improving efficiency.
Increased sales revenue by implementing effective marketing strategies and utilizing market research to identify potential clients.
Achieved consistent sales targets through diligent prospecting efforts combined with strong negotiation skills and market knowledge.
Education
Bachelor of Arts - Strategic Communications
Penn State University
State College, PA
12.2025
Bachelor of Arts - Journalism
University of Minnesota
Minneapolis, MN
01.2014
Skills
Communications Strategy
Digital Marketing & Content Strategy
Operations Management
Market Research & Analysis
Project Management & Process Optimization
CRM Implementation (Salesforce, HubSpot)
Stakeholder & Internal Communications
MS Office Suite, Google Analytics, Tableau, Zapier
Accomplishments
Optimized operations, achieving cost savings and improved productivity through process innovations.
Strengthened cross-functional collaboration to meet project deadlines and enhance client responsiveness.
Delivered strategic marketing and operational support that contributed to securing high-value project bids.
Volunteer experience in content creation for community organizations.
Affiliations
Association for Women in Sports Media
Texas Women in Business
Timeline
Director of Business Development Operations
Busy B Virtual Consulting
01.2022 - Current
Marketing and Administrative Specialist
Busy B Virtual Consulting
07.2020 - 01.2022
Associate Broker
Lee & Associates
01.2018 - 07.2020
Bachelor of Arts - Strategic Communications
Penn State University
Bachelor of Arts - Journalism
University of Minnesota
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