Sarah Cavanaugh
Flower Mound,TX
Summary
Talented Regional Director known for training employees to achieve maximum potential while generating new business opportunities. Pursuing a new role where expertise in Senior Living will be widely appreciated. Dedicated professional with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand. Strong leader and problem-solver dedicated to streamlining operations to decrease costs and promote organizational efficiency. Uses independent decision-making skills and sound judgment to positively impact company success.
Overview
8
8
years of professional experience
Work History
Regional Director of Sales And Marketing
Vitality Living
12.2022 - Current
- Streamlined operations for improved efficiency by evaluating existing processes and introducing innovative solutions.
- Motivated employees through effective communication, recognition programs, and tailored incentive structures that aligned with corporate objectives.
- Produced 10 reports per week to analyze job performance against team goals.
- Served as a mentor to emerging leaders, sharing knowledge and expertise while fostering an environment of continuous learning and growth.
- Led a high-performing team of 14 sales directors and sales counselors across 10 communities, driving productivity and achieving sales objectives.
- Managed the integration of new acquisitions, ensuring a smooth transition and alignment with the overall strategic vision.
- Championed organizational culture change initiatives that fostered collaboration, innovation, and continuous improvement across all levels of the organization.
- Visited sites periodically to view service levels and adherence to global service standards.
- Monitored staff performance by actively engaging in and observing day-to-day activities.
- Attended weekly meetings to discuss and optimize strategies.
- Established strong partnerships with industry stakeholders, enhancing the company''s reputation and creating mutually beneficial collaborations.
- Led a team of managers to achieve consistent revenue growth through effective leadership and strategic planning.
Regional Sales Specialist
Vitality Living
12.2022 - 12.2023
- Collaborated with cross-functional teams to develop customized solutions that addressed client needs effectively.
- Organized successful trade shows, exhibitions, and promotional events to increase brand visibility.
- Streamlined the sales process through efficient organization, time management, and prioritization skills.
- Developed and executed sales plans for consistent revenue growth in the region.
- Generated high-quality leads by leveraging networking events, social media platforms, and referrals from satisfied clients.
- Nurtured long-term customer relationships through personalized follow-ups, resulting in repeat business opportunities.
- Enhanced customer satisfaction through prompt resolution of issues and regular communication.
- Maintained accurate records of all customer interactions using CRM software; provided data-driven insights into areas needing improvement.
- Supported the development of new marketing materials, including brochures, case studies, testimonials.
- Conducted market research and analysis to identify industry trends and competitor offerings.
- Worked closely with operations staff to ensure seamless delivery of products/services ordered.
- Increased regional sales by implementing targeted marketing strategies and building strong relationships with key clients.
- Implemented effective sales training programs for new hires, ensuring a deep understanding of company products and services.
- Exceeded sales targets consistently by developing compelling pitches tailored to specific industries and regions.
Hospice Care Consultant
Compassus
12.2020 - 08.2021
- Participated in ongoing professional development opportunities to stay current with trends and advancements in the hospice care industry.
- Provided ongoing education to clinical staff, improving overall knowledge of best practices in hospice care.
- Developed strong relationships with healthcare providers, increasing referral rates for hospice services.
- Served as a liaison between patients, families, physicians, and other healthcare professionals involved in the provision of hospice services.
- Facilitated smooth transitions from hospital to hospice care for patients, minimizing stress on families.
- Implemented continuous quality improvement initiatives aimed at enhancing overall service delivery within the organization.
- Educated families on hospice services and provided emotional support throughout the entire process.
Sales Specialist
Eclipse Senior Living
05.2019 - 10.2020
- Built rapport with customers and assessed needs to make product recommendations and upsell.
- Built strong client relationships through consistent communication and effective problem-solving.
- Implemented CRM tools to track client interactions, optimizing follow-up procedures for better results.
- Adapted selling approach based on each customer's unique needs/preferences; tailoring product offerings accordingly.
- Delivered engaging sales presentations, effectively communicating the value of products and services to prospective clients.
- Created and implemented sales strategies to successfully meet company targets.
- Collaborated with cross-functional teams to deliver comprehensive solutions for clients'' needs.
- Analyzed competitor strategies and identified areas of opportunity for differentiation in the marketplace.
- Expanded customer base with targeted prospecting and lead generation efforts.
Director of Sales and Marketing
Parsons House Preston Hollow
04.2016 - 05.2019
- Developed comprehensive sales plans for business growth, resulting in significant market share expansion.
- Increased sales revenue by implementing innovative marketing strategies and fostering strong relationships with clients.
- Analyzed sales and marketing data for improved strategies.
- Successfully achieved the highest occupancy of the community 90% in 1 year
- Analyzed industry trends and competitor activities to inform strategic decision-making and maintain a competitive edge.
- Implemented efficient CRM systems to track leads, manage customer interactions, and streamline the sales process.
- Conducted market research to identify potential areas of growth for future product development initiatives.
Education
BBA - Business Administration
Northwood University
Cedar Hill, TXSkills
- Client Relationships
- Staff Training and Development
- Staff Management
- Relationship Building
- Meetings and presentations
- Employee Recruitment
- Innovation and Creativity
- Brand Awareness
- Business Development
- Business Forecasting
- Sales Planning
- Strategic Marketing
- Budget Development
- Performance reporting
Timeline
Regional Director of Sales And Marketing
Vitality Living
12.2022 - Current
Regional Sales Specialist
Vitality Living
12.2022 - 12.2023
Hospice Care Consultant
Compassus
12.2020 - 08.2021
Sales Specialist
Eclipse Senior Living
05.2019 - 10.2020
Director of Sales and Marketing
Parsons House Preston Hollow
04.2016 - 05.2019
BBA - Business Administration
Northwood University
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