Summary
Overview
Work History
Education
Skills
Toolkit
References
Timeline
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Sarah Chaffee

Sarah Chaffee

Philadelphia,PA

Summary

A dedicated Community Manager with a proven track record, I am adept at crafting innovative marketing strategies and managing large-scale communities. I excel at fostering creator relationships and driving engagement through impactful initiatives in owned and earned social and community platforms, and I am skilled in risk assessment and analytics tracking. I am passionate about leveraging social media to amplify brand presence and community sentiment.

Overview

3
3
years of professional experience

Work History

Community Manager

Wizards of the Coast
08.2022 - Current
  • Assist with developing marketing plans for campaigns and promotions.
  • Manage a community of millions and contribute to the marketing strategy for triple-A video games, film and book releases, digital product playtesting, and creator relations.
  • Consult with executives and create risk reports and assessments for future marketing partnerships
  • Manage a team of moderators for a Discord community of over 200k members
  • Concept, plan, and host and run multiple initiatives to build relationships with creators, including streams, games, playtests, and online and in person events.
  • Track sentiment on community data and 'hot topics', creating business cases to steer the direction of future company decisions
  • Develop comprehensive documentation for internal use regarding evergreen company processes.

Social Media Manager

Hyper RPG
11.2021 - 05.2022
  • Managed the daily operations of all assigned social media accounts.
  • Developed and implemented strategic internal social media marketing plans.
  • Conceptualized and executed B2B marketing strategies, communicating with both coworkers and high level third party executives to plan and achieve goals
  • Developed comfortable, personal voices to connect with each audience across accounts
  • Used social media management tools to schedule content, track analytics and engagement, and identify core audiences.
  • Produced events and interfaced with talent and executives in fast-paced, demanding on-scene environments.

Education

BFA - Acting and Theatre

Regent University
05-2018

Skills

  • Social media strategy
  • Risk assessment
  • Event Production Management
  • Marketing strategy
  • Community management
  • Online moderation
  • Analytics tracking
  • Public Speaking

Toolkit

MailChimp, Hootsuite, Sprout Social, Adobe Creative Cloud, Confluence, Asana, Sprinklr, Discord bots + servers, Notion, OBS and Streamlabs, All Google Products, All Microsoft Products (including Excel), Smartsheet, Sharepoint, Canva.

References

References available upon request.

Timeline

Community Manager

Wizards of the Coast
08.2022 - Current

Social Media Manager

Hyper RPG
11.2021 - 05.2022

BFA - Acting and Theatre

Regent University