Maintained Amazon Vendor
Amazon Vendor sales increased 20% Year Over Year
Developed and executed Amazon marketing strategies and campaigns using SEO and maintaining bid
strategies
Implemented e-commerce growth strategies by optimizing and maintaining e-commerce product
listings by creating product copy and descriptions for product listings across multiple product
categories on Amazon Vendor for over 200 products
Tracked, recorded, and analyzed performance metrics and provided insights using Sellozo, Helium 10, and
Amazon Advertising Marketing Services (AMS)
Created product advertising campaigns on Vendor Central through AMS
Updated and maintained the Amazon brand store page through AMS on Vendor Central
Stayed up to date on e-commerce trends and best practices
Managed the Amazon Marketing Services platform for multiple categories
Created and maintained advertising campaigns on the Amazon Marketing Services platform
Utilized search engine optimization (SEO) to improve ad campaigns and listings
Created briefs for the graphic design team to develop infographics for product listings
Worked closely with the product development team to track trends on Amazon
Provided competitive analyses to the sales team and product development team.
Digital Marketing Manager
Top Trumps USA
Providence, RI
02.2023 - 02.2024
Maintained Amazon Vendor, Amazon Seller, eBay, and Shopify accounts
Amazon Vendor sales increased 238% YoY for the fiscal YTD
Amazon Seller sales increased 252% YoY for the fiscal YTD
eBay sales increased 89% YoY for the fiscal YTD
Shopify sales increased 230%YoY for the fiscal YTD
Developed and executed Amazon and e-commerce marketing strategies and campaigns using SEO and
maintaining bid strategies
Optimized e-commerce product listings on Amazon Vendor, Shopify, Amazon Seller, and eBay forproducts
Implemented e-commerce growth strategies
Tracked, recorded, and analyzed performance metrics and provided insights using Sellozo, Helium 10, and
Amazon Advertising Marketing Services (AMS)
Created product advertising campaigns on Vendor Central through AMS the resulted in a increase for year-over-year (YoY) in Pay Per Click (PPC) profit for the fiscal (YTD)
53% of current AMS profit was attributed to campaigns created by Sarah
Updated and maintained the Amazon brand store page through AMS on Vendor Central
Managed and updated the store's website through Shopify
Enhanced e-commerce user experience
Managed the digital order process from start to finish
Assisted the Finance Department with eCommerce financial planning for upcoming fiscal year budgeting
Tracked all e-commerce sales and compiles reports for the finance team and sales team
E-mail marketing using Mailchimp
Sales Support Specialist
Top Trumps USA
Providence, RI
03.2022 - 02.2023
Supported the retail sales team
Created Sell Sheets for products
Organized samples sent out to sales representatives and/or potential retailers
Created slideshows for the sales team using Canva
Compiled reports to track sales
Organized and completed tasks for trade shows such as registering, ordering supplies, ordering samples,
etc.
Recruitment Manager
Girl Scouts of Southeastern New England
Warwick, RI
07.2021 - 02.2022
Developed and initiated recruitment programs and events
Corresponded with and created relationships with local schools and businesses
Created flyers for volunteers related to troop activities and events
Assisted with updating the social media pages (Instagram and Facebook)
Created email content to engage parents and volunteers
Created surveys and tracks responses using Formstack
Used digital marketing campaigns to track new leads in Salesforce
Helped create, plan, and execute recruitment events and activities.
Airport Terminal Manager
Trinity Technology Group
Sanford, FL
01.2020 - 02.2021
Acting Project Manager
Transportation Security Administration
Warwick, RI
05.2020 - 08.2020
Lead Transportation Security Officer
09.2014 - 01.2020
TSA Customer Service Award 2018, “Rock Star” Award (workplace excellence) June 2019
Skills
Demonstrates ability to set priorities as well
As create and meet deadlines
Ability to comprehend academic writing
Proven ability to work independently or as
Part of a team
Great attention to detail
Ability to maintain confidentiality
Management
Data Analytics
Social Media Management
Search Engine Optimization (SEO)
User Experience (UX)
Social Media Marketing
Google Drive
Canva
Beginner Google Analytics
SEO
Helium 10
Shopify
Email Marketing
User Interface (UI)
E-Commerce
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Education
Master of Arts - Digital Marketing & Data Analytics
Emerson College
Boston, MA
05.2021 - 08.2022
Bachelor of Arts - Writing & Rhetoric
University of Rhode Island
Kingston, RI
09.2009 - 08.2013
Work Preference
Work Type
Full Time
Work Location
On-SiteRemoteHybrid
Important To Me
Career advancementWork-life balanceCompany CulturePaid time offPaid sick leave401k matchHealthcare benefits4-day work week
Languages
English
Native language
Timeline
Amazon Support Specialist
Fit & Fresh
02.2024 - 01.2025
Digital Marketing Manager
Top Trumps USA
02.2023 - 02.2024
Sales Support Specialist
Top Trumps USA
03.2022 - 02.2023
Recruitment Manager
Girl Scouts of Southeastern New England
07.2021 - 02.2022
Master of Arts - Digital Marketing & Data Analytics