Summary
Overview
Work History
Education
Skills
Timeline
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Sarah Trout

Olathe,KS

Summary

Dynamic marketing professional with a proven track record at Amanda Blu, adept in project management and strategic planning. Spearheaded social media initiatives and optimized campaign performance, resulting in significant sales growth. Skilled in Adobe Creative Suite and CRM management, fostering strong relationships to enhance brand visibility and engagement.

Overview

8
8
years of professional experience

Work History

Marketing Coordinator

Amanda Blu
04.2024 - Current
  • Manage major trade shows and vendor expos, overseeing logistics, layout, and marketing materials to drive B2B and B2C sales growth and brand visibility.
  • Coordinate photo shoots, overseeing model selection, location, and creative direction for branding consistency.
  • Create and standardize internal processes for marketing project management, introducing Basecamp, monday.com and NetSuite to improve workflow efficiency.
  • Develop and maintain a comprehensive competitor analysis, assessing industry trends, wholesale vs. retail strategies, and key differentiators to refine Amanda Blu’s market positioning.
  • Manage website content and maintenance, ensuring accurate product listings, resolving errors, and syncing updates with NetSuite.
  • Develop and execute promotions, analyzing performance metrics to measure engagement, sales impact, and ROI, using insights to refine future marketing strategies.
  • Spearhead social media strategy, curating and managing tailored content to effectively engage both wholesale and retail audiences.

Social Media & Marketing Manager (Temporary)

The Big Lot Car Credit
01.2024 - 03.2024
  • Executed targeted ad campaigns, leveraging performance analytics to optimize engagement and maximize reach.
  • Analyzed campaign data to refine tactics, improving ROI and audience targeting effectiveness.
  • Increased website traffic by 30% and boosted sales by 15% through SEO-driven content creation.

Credentialing Coordinator

Favorite Health Staffing
10.2022 - 12.2023
  • Managed credentialing for 10+ traveling healthcare workers simultaneously, ensuring all compliance requirements were met before their start date.
  • Maintained a 100% on-time credentialing record, successfully meeting deadlines within highly compressed timelines of just a few days.
  • Streamlined documentation, background checks, and compliance verification, working closely with healthcare professionals and internal teams to expedite processes.

Client Care Specialist

AppleOne Employment Services
01.2021 - 09.2022
  • Customer Service Representative – Maximus (COVID-19 Project): Handled 50+ customer calls daily at the peak of the pandemic, assisting a diverse range of callers with critical COVID-19-related inquiries.
  • Account Manager – Ascend Learning: Managed nursing school accounts nationwide, assisting students with account access, material purchases, and technical troubleshooting via phone and live chat support, while supporting professors in cohort management to ensure seamless program operations.

Sales Assistant

Cumulus Media
07.2019 - 01.2021
  • Managed and booked clients’ radio schedules across seven stations, contributing to a 20% increase in ad revenue.
  • Maintained a 95% customer retention rate through strong relationship-building and proactive client engagement.
  • Created detailed spreadsheets with formulas and formatting techniques, ensuring accurate data analysis for sales performance tracking.
  • Laid off due to COVID-19 workforce reductions.

Sales and Marketing Coordinator

Visit Overland Park
06.2017 - 06.2019
  • Managed a pipeline of sales prospects, leveraging CRM database tracking to drive lead conversions.
  • Served as the key liaison between marketing and sales teams, ensuring seamless communication and alignment of strategies.
  • Designed compelling sales presentations using Adobe tools, enhancing client engagement and pitch effectiveness.

Education

Bachelor of Science - Marketing

Kansas State University
Manhattan, KS
05-2017

Skills

  • Adobe Creative Suite

  • CRM management

  • Project management

  • Web management

  • MS office suite

  • Strategic planning

  • Email blasts and newsletters

  • SEO

Timeline

Marketing Coordinator

Amanda Blu
04.2024 - Current

Social Media & Marketing Manager (Temporary)

The Big Lot Car Credit
01.2024 - 03.2024

Credentialing Coordinator

Favorite Health Staffing
10.2022 - 12.2023

Client Care Specialist

AppleOne Employment Services
01.2021 - 09.2022

Sales Assistant

Cumulus Media
07.2019 - 01.2021

Sales and Marketing Coordinator

Visit Overland Park
06.2017 - 06.2019

Bachelor of Science - Marketing

Kansas State University

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Sarah Trout