Savannah Jersey
New York,NY
Summary
Visionary marketing leader with a proven ability to develop and implement strategic campaigns that drive profitability, amplify brand visibility, and deepen consumer engagement. Expertise in leveraging market insights to align client goals with consumer needs, delivering innovative solutions that yield measurable results and foster long-term growth.
Overview
3
3
years of professional experience
Work History
Senior Account Manager
Dentsu Creative
09.2022 - Current
- Served as the primary agency liaison for key accounts, streamlining internal and external communications while owning and managing all client-facing project deliverables.
- Led cross-functional teams across Production, Creative Services, Strategy, and Communications to ensure flawless execution of contracted deliverables, while optimizing internal and external processes to meet deadlines.
- Cultivated and maintained strategic relationships with third-party vendors and agency partners across Digital, Social, and PR, fostering collaboration for seamless project execution.
- Prepared and managed budgets, scopes of work (SOWs), and tracked program expenses, ensuring alignment with financial projections and optimizing cost efficiency.
- Defined event timelines, deliverables, and production schedules, overseeing asset fabrication, event logistics, and day-of operations to ensure flawless execution at every consumer touchpoint.
Assistant Account Executive
Havas Street
06.2021 - 09.2022
- Spearhead nationwide experiential programs from initial ideation to execution, ensuring seamless project management across multiple markets.
- Lead weekly client communications, expertly managing budgets and negotiating contracts to align client objectives with agency goals for maximum success.
- Deliver comprehensive, post-event presentations with actionable insights, implementing forward-thinking marketing strategies that shape future campaign initiatives.
- Oversee field managers, making real-time decisions and optimizing logistics for simultaneous activations in diverse markets, ensuring flawless execution.
- Sourced and negotiated event sponsorships, securing strategic opportunities that aligned with brand goals and amplified presence at high-profile events.
Education
Bachelor of Science - Strategic Communications in Advertising
University of Colorado Boulder
05.2021
Skills
- Strong presentation and service-driven skills
- Multidisciplinary team leadership
- Cost estimating and trend analysis
- Contract negotiations and administration
- Superior communication and storytelling
- Future-focused and trend-savvy
Timeline
Senior Account Manager
Dentsu Creative
09.2022 - Current
Assistant Account Executive
Havas Street
06.2021 - 09.2022
Bachelor of Science - Strategic Communications in Advertising
University of Colorado Boulder
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