Louisiana Tech University graduate with a Bachelor's degree in Fashion Merchandising & Retail Studies with additional minors in Marketing and Psychology. Eager to contribute to the fashion and marketing industry through a permanent position that leverages a strong background in fashion merchandising and social media management. Proven ability to create engaging content that enhances brand awareness and implement effective social media strategies that drive results. Committed to combining creativity with analytical skills to deliver impactful marketing solutions.
Overview
7
7
years of professional experience
1
1
Certification
Work History
Remote Social Media Content Creator
Horseshoe Methodist
05.2025 - Current
Worked with an newly located church to take over their social media as a rebranding objective!
Developed compelling social media content strategies to enhance brand presence across multiple platforms.
Collaborated with cross-functional teams to ensure alignment of messaging and branding initiatives.
Analyzed engagement metrics to refine content strategies and optimize audience reach effectively.
Mentored 3 incoming content creators, providing guidance on best practices and creative direction.
NYFW Backstage Assistant
Runway Seven
09.2025 - 09.2025
Assisted designers (per show) as their personal assistant helping with model dressing, being with them backstage during shows, leading them to press, and ensuring a smooth exit process to get ready for back to back shows.
Coordinated backstage logistics for smooth event operations.
Managed inventory of props and costumes, ensuring availability.
Collaborated with production teams to streamline communication.
Collaborated closely with directors, stage managers, and designers to execute their artistic vision on stage.
Facilitated quick costume changes during performances, contributing to smooth show flow.
Assisted with load-in/load-out processes at various venues while adhering to tight deadlines for efficient setupbreakdowns.
Maintained schedules, managed deadlines, and interfaced with teammates to support production activities.
Social Media Manager
Seth Hanchey Media Company
09.2024 - 02.2025
Partnered with Seth Hanchey in assisting content footage to upload for his social media accounts- such as recording lives for his TikTok account, spending the day to create content for ‘Day in the Life’, and editing all photography and videography for scheduled upload.
Went live on TikTok 3 times a week, at 30 minutes minimum for boosted results.
Managed social media crisis situations, responding promptly to mitigate negative impacts on brand reputation.
Designed and edited promotional publications.
Fostered partnerships with technology providers to leverage new tools and features for enhanced social media engagement.
Monitored customer comments on various social media channels and responded in a timely manner.
Managed multiple social media platforms, ensuring a consistent brand voice and message.
Boosted engagement rates with the creation of compelling and visually appealing content, also by creating content calendars to stay on tract.
Analyzed performance metrics to identify areas for improvement and optimize social media campaigns.
Coordinated influencer partnerships, leveraging their reach to expand brand visibility.
Implemented a monthly content calendar to ensure timely and organized posting across all channels.
Assistant Teacher
Life.Church Daycare
10.2021 - 02.2025
I was an assistant teacher at Life Church daycare, I have worked with a variety of ages - previously for about two years worked with ages 1 to 3 and currently work with school-age children in our after school program.
Gained my CDL License to help with school pick up as a driver.
Implemented lesson plans for students with varying learning styles.
Assisted in planning field trips and special events such as assemblies or performances.
Arranged age-appropriate activities to help children develop interests and talents.
Met with administrators and department team members to work on curriculum planning and assessment methods.
Created calm and disciplined classroom environment to improve student focus.
CPR certified as well
Supported student physical, mental, and social development using classroom games and activities.
Retail Associate Manager
LaineyB's Boutique
03.2019 - 08.2021
I worked at a children's boutique as a retail associate where I gained passion for retail, marketing and fashion merchandising.
Analyzed sales data to identify trends and adjust sales strategies accordingly.
Placed special orders or called other stores to find desired items.
Assisted with special projects such as reorganizing the store layout or launching new products.
Expedited newly received merchandise twice weekly to sales floor.
Restocked shelves, racks and bins with latest merchandise and changed signage to promote specialty items.
Assisted with visual merchandising tasks including window dressing and floor changes.
Maintained a clean and welcoming store environment to enhance the overall shopping experience for customers.
Handled cash transactions accurately, maintaining balanced registers and reducing discrepancies during shift changes.
Provided excellent customer service, addressing inquiries and resolving issues swiftly.
Greeted customers, helped locate merchandise, and suggested suitable options.
Answered questions about store policies and addressed customer concerns.
Assisted in the training of new associates to ensure they quickly became knowledgeable about products and policies.
Enhanced customer satisfaction by providing personalized assistance and product recommendations.
Education
Bachelor of Arts - Fashion Merchandising And Retail Studies
Louisiana Tech University
Ruston, LA
05-2025
Minor - Marketing
Louisiana Tech University
Ruston, LA
05-2025
Minor - Psychology
Louisiana Tech University
Ruston, LA
05-2025
Skills
Teamwork and collaboration
Excellent multitasking
Advertising
Attention to detail
Networking and relationship building
Positive attitude
Visual design
Search engine optimization (SEO)
Analytics reporting
Content delivery
Platform expertise
Strategic networking
Teaching
Organization
Communication skills
Technology skills
Retail sales
Customer service
Certification
Runway 7 Volunteer Certificate
Social Media Certification- Hubspot Academy
Digital Marketing Certification- Hubspot Academy
Driver's License, 09/01/24 - 09/01/31
CPR certified
Awards
Beyond the Garden: The walk of Fashion 2025
People's Choice Award for Personal Design
Timeline
NYFW Backstage Assistant
Runway Seven
09.2025 - 09.2025
Remote Social Media Content Creator
Horseshoe Methodist
05.2025 - Current
Social Media Manager
Seth Hanchey Media Company
09.2024 - 02.2025
Assistant Teacher
Life.Church Daycare
10.2021 - 02.2025
Retail Associate Manager
LaineyB's Boutique
03.2019 - 08.2021
Bachelor of Arts - Fashion Merchandising And Retail Studies