Summary
Overview
Work History
Education
Skills
Timeline
Generic

Sarah Brown

Austin

Summary

Born and raised in Houston, I moved to the Hill Country for college in 2006 and never left! I love the area and everything it has to offer. I have spent almost twenty years working in various wonderful, educational positions with people who I am still friends with to this day. I took some time away from the service industry to decide my next moves, to and look for a company where I can learn and grow.


I am a dedicated sales professional with various levels of experience in events and hospitality, beverage sales, various forms of management and constuction. I have a proven track record of driving brand growth and customer loyalty, successfully managing territories for renowned brands such as Jim Beam, Tito’s, Gallo, and Casamigos. I am committed to transforming first-time customers into lifelong clients, and being a person that people genuinely enjoy working with. I am eager to leverage my extensive industry knowledge and sales expertise to contribute to a vibrant team and foster lasting partnerships.


Overview

13
13
years of professional experience

Work History

Owner

Insane in the Woodgrain
05.2019 - Current
  • Full service custom woodworking
  • Continually developing a portfolio for rental pieces with a concentration on wedding business
  • Email Marketing, Copywriting, SEO
  • Day of Event coordination packages with utilization of our custom pieces
  • Manage supply chain logistics, ensuring timely procurement of materials and resources.
  • Designed marketing initiatives that increased brand awareness and customer engagement.

Shift Lead and Bartender

Mavericks Dancehall
11.2019 - 12.2024
  • Train new hires on policies, drink specifications and customer service.
  • Maintain an active promotional social media presence.
  • Work to market the space for new events, as well as retain relationships with existing clients for repeat business.
  • Bartend while training to maintain a hands on approach to the needs of staff and customers.
  • Supervised daily operations to ensure efficient workflow and quality service delivery.
  • Trained and mentored staff on best practices in customer engagement and service excellence.

Events Manager- Seasonal

The Hills of Lakeway Country Club
08.2019 - 11.2019
  • Assisted with wedding prep and execution
  • Consulted in new member acquisition and member relations
  • Provided day of wedding coordination

Territory Sales Manager

Deep Ellum Brewing Company
04.2017 - 03.2019
  • Manage distribution, growth and market presence for the Greater Austin, San Marcos, Waco and Temple area
  • Track market trends and execute weekly, monthly and quarterly sales plans accordingly
  • Act as a liaison between distribution representatives and in-market employees
  • Manage the social media presence across all platforms and act as the "face" of the brewery for the Central Texas Area
  • Established strong relationships with key clients, boosting customer retention rates.
  • Developed and executed territory sales strategies to maximize brand presence and market share.
  • Cultivated relationships with key accounts, enhancing customer loyalty and driving repeat business.

On-Premise Manager

Southern Glazers Wine and Spirits
02.2016 - 03.2017
  • On-premise sales and inventory management for the Greater Austin, Pflugerville and Round Rock area.
  • Responsible for maintaining product and product presence within accounts as well as portfolio growth.
  • Schedule brand-centered events and promotions.
  • Build and maintain relationships with decision makers and employees

Frontline Sales Representative

Brown Distributing
03.2015 - 11.2015
  • On-premise sales and inventory management for the Downtown Austin route.
  • Responsible for maintaining product within accounts as well as portfolio growth.
  • Schedule brand-centered events and promotions.
  • Managed customer relationships to enhance satisfaction and retention.
  • Coordinated product distribution efforts, ensuring timely deliveries to clients.

Sales and Marketing Manager

Fado Irish Pub and Restaurant
03.2013 - 03.2015
  • Create, plan and execute all private and semi-private events within the pub including tours, planning of menu and space needs, and DOE management
  • Execute outbound sales process for the pub, and generate events to fill various day parts
  • Managed social media campaigns, increasing online presence and community interaction.
  • Front of house management, including staffing, expo line, and ordering
  • Developed and executed marketing strategies to enhance brand visibility and customer engagement.
  • Analyzed market trends to identify growth opportunities and competitive positioning.
  • Collaborated with culinary team to create seasonal menu promotions, driving customer interest.

Education

Bachelor of Arts - Sociology

Texas State University
San Marcos, TX
05.2011

Skills

  • Sales Management
  • Microsoft Suite
  • Business Development
  • Email Marketing
  • Woodworking
  • Outbound Sales
  • Events Management
  • Menu Planning
  • Search Engine Optimization (SEO)
  • Digital Marketing
  • Social Media Management
  • Public Relations
  • Customer relations
  • Verbal and written communication
  • Relationship building
  • Market trend awareness

Timeline

Shift Lead and Bartender

Mavericks Dancehall
11.2019 - 12.2024

Events Manager- Seasonal

The Hills of Lakeway Country Club
08.2019 - 11.2019

Owner

Insane in the Woodgrain
05.2019 - Current

Territory Sales Manager

Deep Ellum Brewing Company
04.2017 - 03.2019

On-Premise Manager

Southern Glazers Wine and Spirits
02.2016 - 03.2017

Frontline Sales Representative

Brown Distributing
03.2015 - 11.2015

Sales and Marketing Manager

Fado Irish Pub and Restaurant
03.2013 - 03.2015

Bachelor of Arts - Sociology

Texas State University