Scot Van Asten

· Designed specific training plans for athletes engaged in regional, national, and global sporting events.

· Analyzed performance metrics and implemented targeted programs to drive athletes' growth and improve results.

· Assessed individual requirements to deliver customized endurance coaching.

· Utilized daily feedback, both in-person and digital, to improve overall feedback loop effectiveness.

· Delivered ongoing energy, support, and acted as a resource for various wellness needs.

· Advised and educated clients on equipment, gear, and apparel

· Cultivated a culture of continuous improvement to drive business growth.

· Developed personalized training plans for 35+ athletes to enhance fitness, health, and competitive performance.

· Enhanced individuals' performance and satisfaction levels through weekly phone conversations to receive training updates, motivation and encourage progress and achievement.

· Educated athletes on the fundamentals of exercise physiology allowing them to connect the why behind their training program

· Cultivated robust relationships that generated ongoing referrals and business growth opportunities.

· Hosted and traveled to put on clinics, camps, attend expos at which time I was able to share my energy and increase the level of visibility for the event or partner

· Implemented strategies to enhance revenue and income generation while operating as an independent contractor.

· Developed inclusive training program that prepared diverse participants for successful off-road running experiences.

· Established supportive environment that consistently exceeded participant expectations, nurturing lifelong runners and strengthening cultural foundation.

· Guided individuals in exploring trail running, fostering connection with nature while promoting body care and enhancing fitness.

· Promoted brand apparel, footwear, and hosted in-store and expo sales

· Instructed and inspired young inner-city athletes, promoting personal growth and life skills through the sport of running.

· Promoted goal setting and task completion as essential components of success.

· Fostered holistic development of individuals by enhancing both personal skills and athletic performance.

• Managed daily store operations, ensuring optimal functionality and high customer satisfaction.
• Recruited and trained new employees, strengthening team capabilities and service quality.
• Cultivated strong relationships with customers, addressing concerns and fostering loyalty through exceptional service.
• Developed visual merchandising strategies to enhance product presentation and customer engagement.
• Attended industry trade shows, training events, and other vendor outings