Summary
Skills
Work History
Education
Key Interests
Generic

Scott Brown

Enterprise Strategy / M&A Professional
Long Valley,New Jersey

Summary

Business Strategy and Corporate Development professional, leading enterprise growth initiatives and the processes needed to achieve maximum shareholder value. Deeply skilled in the interpretation of market actions and delivery of c-suite recommendations. Proven expertise in leading M&A, Strategic Partnerships, BoD Governance and Market Intelligence.

Skills

Enterprise Strategy

Corporate Development / M&A

Partnerships

Governance / Exec Presentations

Market Intelligence

Team Building

Capex Planning

Financial Reporting

Work History

Managing Director / Strategy Practice

NewNorth Advisory
01.2023 - Current

Business Strategy and Corporate Development Consultant, providing clients with essential services needed to achieve their enterprise goals. I lead the practice working hands-on with executive leadership.


Successful services delivered to date include M&A Advisory, Governance and Communications, Financial Reporting, Strategic Planning, Partnership Development, Market and Competitive Intelligence.


Current clients include:

  • InterAct LifeLine
  • Convey Services
  • Virtual Venue

Director / Business Group Strategy

Verizon
02.2018 - 01.2023

Strategy lead anticipating industry dynamics and market disruptions to recommend actions and execute on Verizon's growth priorities. Led four disciplines:

  • Strategic Planning - defined actionable B2B growth/defend programs inclusive of product development, GTM and capital planning
  • Corporate Development / M&A - leadership of full-cycle M&A, Partnership and Venture Investment processes
  • Market Intelligence - tracked competitor and market movements to interpret the impact on Verizon businesses and inform c-suite decision making
  • Executive Governance - authored BoD and external communications for Verizon executive leadership

Sr Director / CRM and Digital Strategy

Merkle
01.2014 - 02.2018

Digital transformation leader, managing engagements across a complete range of strategic consulting, marketing technology, data, and digital agency services. Worked on-site with key executive clients to design and execute consumer marketing programs.


Experience leading Strategic Planning and Delivery of CX Design, MarTech Implementation, Customer Segmentation, and Performance Measurement.


Business Development Accomplishments include:

  • Regions Bank / Customer Database and Omni-Channel Marketing
  • Dell / Global Digital Marketing Programs
  • Citi / Digital Channel Evaluation and CRM Strategy
  • Astellas Pharma - Customer Digital Engagement

Principal / Strategy Consulting

Acxiom
01.2010 - 01.2014

Account leader with responsibility for business development and digital marketing solution delivery. Led delivery teams across Telco, Media, Automotive, Retail and Financial Services.


Launched Business Performance Measurement and Monitoring as practice leader, working with clients to design enterprise-wide market & competitive intelligence decision support capabilities.


Business Development accomplishments include:

  • Sony Rewards / Customer Loyalty Program
  • Ford / Customer Contact Strategy
  • Altria / Marketing Database Build, Omni-Channel Program Design
  • Consumer Reports / Analytics and Financial Reporting
  • C-Spire Wireless / Customer Contact Strategy

Principal / Global Business Services

IBM
01.2000 - 01.2010

Led strategic intelligence, research and sales enablement for IBM products and services across Telco, Media, Utilities, Financial Services, Automotive, CPG and Retail. Team efforts informed Corporate Development, Product and GTM. Consulted with sales and marketing leadership to provide planning guidance for business entities with over $12B in annual sales.


Built a collaboration-rich strategy and intelligence organization in Bengaluru, India, enabling new business development, portfolio planning, and integrated marketing across Telecommunications, Life Sciences, CPG, Media and Financial Services. Accounts included:

  • Barclays, Citigroup, Dow Jones, Kraft
  • Disney, News Corp, Comcast, Duke, PG&E
  • CenterPoint, DTE Novartis, Sanofi, Merck, Bayer
  • Orange Telecom, Bharti Airtel

Vice President / Market Intelligence

Paramount Pictures
01.1990 - 01.2000

Promoted rapidly through the positions of analyst, manager and director to Vice President. Executive responsibility for all market and competitive intelligence supporting advertising sales and partnership planning.


Delivered strategic insight and sales support for the inventory of studio businesses including barter syndication, UPN Network, web-based media, and international partnerships.


  • Key launch staff member of UPN national network
  • Research and Strategy partner for NY sales force
  • Instrumental in increasing division revenues from under $50M to over $200M during tenure

Education

B.A. - Marketing and Communications

Rowan University

Key Interests

Volunteering for Intellectual Disability causes / Family / Yardwork


Scott BrownEnterprise Strategy / M&A Professional