SCOTT DE SILVA

• Shape long-term sales strategies aligned with company growth objectives
• Anticipate market shifts and adapt sales approaches to maintain competitive advantage in dynamic industry landscape
• Lead sales team to exceed targets, implementing strategic account management and fostering key client relationships for substantial revenue growth
• Spearhead creative selling initiatives, driving team performance through tailored improvement plans and comprehensive product knowledge training
• Orchestrate weekly team meetings and individual coaching sessions, ensuring alignment with company goals and continuous professional development
• Monitor sales performance against objectives, swiftly addressing challenges and implementing corrective measures to maintain growth trajectory
• Cultivate a high-performance sales culture through personalized coaching, regular feedback sessions, and tailored improvement plans for each team member
• Pioneer creative selling approaches and identify emerging market opportunities, positioning the team for competitive advantage and sustained growth
• Develop forward-thinking sales strategies aligned with company growth objectives, adapting approaches to maintain competitive edge in evolving market landscape
• Drive team performance through tailored improvement plans and product knowledge training, consistently exceeding sales targets and fostering key client relationships
• Facilitate weekly team meetings and individual coaching sessions, ensuring alignment with company goals and promoting continuous professional development
• Analyse market trends and competitive activity, leveraging insights to uncover new business opportunities and refine sales strategies for optimal outcomes
• Collaborated closely with other district managers to share best practices, learnings, and drive overall success of the organization.
• Improved team performance by providing regular coaching, training, and mentoring to sales representatives.
• Increased sales revenue by developing and implementing effective sales strategies for the district.
• Exceeded annual sales targets through strategic planning, territory optimization, and customer relationship building.
• Recognized potential talent within the team members early on; mentored them into higher positions in the organization over time.
• Assessed competitive landscape regularly to adapt strategies accordingly and maintain a leading position in the market.
• Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
• Enhanced team morale by fostering a positive work environment, recognizing achievements, and promoting professional development opportunities.
• Led sales meetings to communicate objectives, review progress against goals, and discuss areas for improvement.
• Analyzed data trends to monitor performance metrics and develop actionable insights for continuous improvement efforts.
• Developed strong partnerships with key clients, ensuring long-term business relationships and repeat sales.
• Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
• Achieved sales goals and service targets by cultivating and securing new customer relationships.
• Coached and promoted high-achieving sales and account management employees to fill leadership positions with qualified staff and boost company growth.

• Drove sales growth through strategic client relationships and market analysis
• Exceeded targets consistently, contributing to company's revenue expansion
• Pioneered new sales techniques, optimizing customer engagement
• Implemented creative solutions to overcome market challenges and boost conversion rates
• Achieved outstanding sales performance, surpassing quarterly goals
• Developed and executed targeted campaigns that significantly increased client base
• Fostered strong partnerships within sales team and across departments
• Facilitated knowledge sharing, enhancing overall team performance and client satisfaction
• Utilized data-driven insights to refine sales strategies and identify growth opportunities
• Conducted thorough market research to inform product positioning
• Drove sales objectives through strategic territory management, product promotion, and account servicing
• Optimized shelf placement and built displays to boost visibility
• Partnered with management to balance company priorities and customer needs
• Delivered professional sales presentations, promoting new products and display ideas
• Ensured maximum brand visibility by maintaining rigorous account standards
• Utilized effective point-of-sale materials and managed inventory levels meticulously
• Cultivated professional relationships with suppliers and customers
• Handled issues promptly, referring complex matters to management when appropriate
• Analysed account base to identify growth opportunities
• Developed efficient routing patterns and leveraged historical purchase data to maximize sales and merchandising objectives

• Led regional operations for Conagra Foods, overseeing market expansion and strategic partnerships
• Implemented cost-saving measures, resulting in substantial budget optimization
• Pioneered new product launches tailored to Hawaiian market preferences
• Developed creative solutions to supply chain challenges, enhancing distribution efficiency across islands
• Drove sales growth through targeted marketing campaigns and retailer collaborations
• Exceeded regional performance targets, contributing to company-wide revenue increase
• Fostered strong relationships with local suppliers and community leaders
• Led cross-functional teams to improve operational synergies and customer satisfaction scores
• Spearheaded long-term regional growth strategy, identifying emerging market trends
• Initiated sustainability programs, aligning with corporate environmental goals
• Spearheaded regional growth strategy, identifying market trends and launching products tailored to Hawaiian and Micronesian islands preferences, and Guam, for substantial sales increase and growth

Responsible for achieving company goals, staying on budget, forecasting future sales. Manage overall Sales Objectives and Goals for the State of Hawaii and Guam. Worked with buyers, managers, and store personnel to implement Sales Strategies for all channels of the trade - Grocery, C-store, Drug, Military, Mass, Club, Mom & Pop, Hotels, Restaurants.

Other Duties

-Provided Worked with local distributor to promote Sales for both Hawaii & Guam.
-Also coordinated Sponsorships of brands for the Youth Baseball Programs throughout the State of Hawaii.

• Responsible for the overall sales for key brands within the company for the State of Hawaii and Guam, includes all sales activities at the store level, and calling on key retailers and decision makers.
• Achieved supplier and corporate budget and sales goals, assuring the development and growth of the brands.
• Supported other Brand/Account Managers on the execution of promotions, displays, resets, holiday/seasonal builds, surveys, and making sure that new products are in distribution.
• Worked closely with all 22-25 distributors throughout the State of Hawaii
• Develop Sales & Merchandising Strategies for all brands.
• Ensure the success of the brand through constant promotions and improvements of the sales process.
• Develop continual relationships at all levels of the business from Department Managers to Receiving Managers and Grocery & Store Managers on up to the Retail Buyers.
• Constant travel throughout the islands meeting with island specific retailers and distributors to ensure brand knowledge and growth.
  - Provide sampling of products when needed.
  - Making sure distributors have the right Sales Materials for the Sales Rep to promote items in the store.
• Researched market trends to identify customer needs and preferences for strategic planning.
• Presented regular updates to senior leadership, demonstrating progress towards key objectives and securing ongoing support for marketing initiatives.
• Collaborated with cross-functional teams for successful product launches and coordinated marketing efforts.
• Increased customer loyalty through effective management of consumer feedback and timely resolution of concerns.