Service-oriented Vice President Sales Manager with more than 20 years of experience developing relationships and partnerships, servicing accounts, and boosting profits. Strategic and analytical with a motivational leadership style and expertise in building new network connections, promoting products, and expanding territories. Direct sales B to B sales Business development and planning Trained in consumer marketing SaaS expert Six Sigma operations PMP Salesforce SEO Online Marketing Email Marketing SEO SEM Social Media Content Enabler Partner Sales Senior Management P&L Building Teams Strategic Growth Self-motivated outside sales professional experienced in both technical and non-technical, fast-paced team environments. Relationship building and closing expert.
Overview
21
21
years of professional experience
Work History
Vice President Sales and Operations
I-Blason LLC
03.2012 - Current
Identified growth opportunities within North American, Latin American, and European markets and worked with sales teams to meet sales targets
Made recommendations to improve brand effectiveness and product benefits, which resulted in thousands of long-term accounts being secured
Worked cross-functionally with headquarters, regional, and other teams across the country to ensure that message and experience were consistent
Worked with upper management to implement continuous improvements and help teams achieve its objectives
Collaborated with sales, marketing, and management teams to develop solutions and achieve common goals
Created and delivered both internal and external product training workshops, as well as sales presentations
Participated in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to increase awareness and revenue
Created sales strategies to boost distribution points, shelf space, product positioning, consumer awareness, trial, conversion, and user acquisition
Developed deep relationships with store managers, business owners, and distribution partner sales teams using industry expertise and knowledge, retail strategies, and sales tactic
Increased regional market share from 1 million to over 150 million dollars of top-line revenue
Kept track of customer purchasing patterns, market conditions, and competitor actions to adjust strategies and meet sales targets
Organized sales meetings for the staff to talk about development strategy, best practices, and process improvements
Created sales strategies to boost distribution points, shelf space, product positioning, consumer awareness, trial, conversion, and user acquisition
Created sales strategies to boost distribution points, shelf space, product positioning, consumer awareness, trial, conversion, and user acquisition
Encouraged cross-selling of additional products and services through relationship-building and gaining a better understanding of customer business needs
Researched competitor products, services, and trends to target prospects in other territories
Developed deep relationships with store managers, business owners, and distribution partner sales teams using industry expertise and knowledge, retail strategies, and sales tactics
Evaluated individual and team performance of each location, analyzing data trends to determine the best methods for increasing sales
Kept track of the performance of the sales team, analyzed sales data, and reported findings to the area managers
Revenue models, process flows, operations support, and customer engagement strategies were all under my control
Worked with internal teams and suppliers to assess costs about expected market price points and create structures to meet profit goals
Increased profits by providing excellent customer service, adhering to established procedures, and thoroughly reviewing sales reports
Hired, supervised, and coached 85 operation and sales employees on sales strategies to maximize performance.
Vice President Sales
Low Country Disaster Recovery Services
01.2009 - 01.2012
Coordinated site investigations, documented issues, and escalated issues as needed to executive teams
Conducted supplier risk assessments and assisted with regulatory inspections
Customer needs were identified and communicated to supply chain capacity and quality teams
Strengthened existing customer relationships through extensive communication and tried-and-true marketing strategies
Various events, such as tradeshows, seminars, and workshops, were used to engage prospects and customers
Developed and implemented productivity initiatives in addition to coordinating the itinerary and scheduling appointments
Created site budgets and prepared quotes for new products and services
Performed forecasting in order to identify potential changes and issues in the supply chain business
Was in charge of the supply chain and assisted with tech transfer projects, batch release testing, change management, and customer complaint
resolution
Used my exceptional negotiating skills to secure manufacturing service agreements and maintain quality standards
Manufacturing service agreements and quality standards were negotiated by me
Devised, implemented, and tracked promotional strategies to increase long-term business success by maximizing sales and profits
Conducted supplier risk management for the customer risk management program
Performed forecasting in order to identify potential changes and issues in the supply chain business
Used forecasting to figure out what changes needed to be made in the supply chain
Coordinated all companies, business executives, and site leadership teams by interacting effectively and establishing
Area Vice President
Safeworks-Spider/Brandsafway
02.2006 - 01.2009
Reviewed financial statements and GL, Sales reports in order to assess top end performance, make targeted improvements, and implement changes that resulted in top-line growth
Aided top-level decision-making and strategy planning by cultivating positive relationships with senior executives and acting as a key advocate for various personnel issues
Looked at each employee's individual strengths and started a mentoring program to help them improve in areas where they were weak
Improved operational efficiency and productivity by managing budgets, accounts, six sigma lean practices, and Toyota lean practices
Was in charge of global product development and partner relationships, which allowed the company to expand its footprint into new markets
Was in charge of managing, training, and motivating sales reps and operation managers to continually improve their knowledge and abilities in the safety, scaffold, and constuction field
Assisted with the creation of a marketing strategy and advertising initiatives to better promote the facility to the general public
Kept track of 100 employees' daily activities and devised plans to address issues that resulted in [Result]
Worked directly with operation management, marketing managers, and the research and development department to brainstorm, discuss strategy, and mitigate risk issues
Tracked and analyzed the establishment's profitability and key metrics in order to increase overall profitability and attract new customers
Was in charge of human resources operations, which included strategic workforce planning, goal cascading, performance management, staffing, and benefits administration
Successfully managed purchasing, sales, marketing, and customer account operations
Devised, implemented, and tracked processes to improve long-term business success and profit margins by 125%
Increased productivity by 85% while lowering staffing and operational costs
Increased sales by $15 million dollars by setting goals, monitoring performance, and taking action plans
Developed, managed, and implemented a business plan, as well as communicated the company's vision and goals to motivate teams
Dealt with difficult customers and clients in order to help lower-level employees and provide excellent customer service
Established, enforced, and optimized internal policies to maintain efficiency and responsiveness to demands
Led the company to a successful product launch and growth by developing an initial product roadmap and go-to-market strategy.
Director of Product Development
Warranty Corporation of America/Asurion
02.2002 - 02.2006
Conceptualized long-term product roadmaps and designed them strategically based on market data and research
Created departmental budgets with the goal of reducing the company's manufacturing costs
Used my knowledge to provide product quality assurance and inventory maintenance, allowing me to work more efficiently
By managing the day-to-day use of department resources, I was able to maximize resource utilization and meet production targets
Promoted products and advocated for them in the field
Collaborated with technical and administrative teams to develop and implement successful corrective plans
Analyzed data from multiple software packages, quality control reports in order to monitor and detect issues with final product quality
Collaborated with senior leadership to complete complex issue under-budget management
Translated highly technical information for investors and senior management, and I aligned product strategy with market demand
Collaborated with developers, senior-level stakeholders, and partners to gather data on deficiencies and find solutions to long-standing problems
Used lean principles to improve workflow, quality, and waste reduction.
Was in charge of preparing and maintaining production reports as well as personnel records
In charge of the product design and roadmap, as well as all aspects of development and rollout
Looked at production schedules and orders to determine what materials were needed and how many people would be needed.
Education
Bachelor of Science - Business Administration And Management
Georgia Southern University
Statesboro, GA
Bachelor of Science - Business Communications
Georgia Southern University
Statesboro, GA
Skills
Sales Forecasting
Profitability Assessments
Multichannel Marketing
Operational Efficiency
P&L Responsibility
Solution Optimization
Contact Management Systems
Profit Growth Strategies
Team Mentorship
Sales Team Leadership
Project Management
Territory Management
Sales Performance Analysis
Revenue Stream Identification
Partnership Marketing
Business Development and Planning
Timeline
Vice President Sales and Operations
I-Blason LLC
03.2012 - Current
Vice President Sales
Low Country Disaster Recovery Services
01.2009 - 01.2012
Area Vice President
Safeworks-Spider/Brandsafway
02.2006 - 01.2009
Director of Product Development
Warranty Corporation of America/Asurion
02.2002 - 02.2006
Bachelor of Science - Business Administration And Management