Summary
Overview
Work History
Education
Skills
Accomplishments
Software
References
Timeline
GeneralManager
Scott Sellers

Scott Sellers

Executive Account Sales Manager
Denver,CO

Summary

Senior Sales Executive with an outstanding career spanning more than 25 years with exceptional achievement in delivery of sales results, customer relationship development, team leadership and delivery of corporate objectives. A skilled seller, thought leader who continues to perfect his craft to achieve excellent sales results. A career focused in sales of products and services to Business to Business (B2B) customers.

Overview

26
26
years of professional experience
5
5
years of post-secondary education

Work History

Coupa, Inc., San Mateo CA

Senior Account Director
06.2020 - Current

Responsible for SaaS sales of Business Spend Management and Supply Chain solutions to a group of select enterprise level accounts in a defined geography. Industries of focus to include CPG, Food & Beverage, Distribution, Retail and High Tech.

  • Won new business in 2022 with leading grocery retailer. This sale represented one of largest deals in companies history for supply chain
  • Successful in renewal and add-on sales with multiple accounts in 2021.
  • Top team performer in pipeline development in 2021 and 2022. Excellent use of sales prospecting tools and processes.
  • Strategic in supporting integration of LLamasoft acquisition into larger sales organization.

PROS Holdings, Inc., Houston TX

Senior Executive Account Manager
04.2015 - 02.2020

Responsible for SaaS sales of Revenue Optimization and CPQ software to domestic and international customers and prospects. Industries of focus to include: CPG, Food & Beverage, Distribution, Transportation, Cargo and Logistics.

  • Delivered over $9.5 million in incremental subscription sales, $6.5 million in renewal subscriptions and more than $5 million in professional service fees during five years at PROS.
  • Awarded salesman of the year in 2015, highest sales results and quota retirement.
  • Achieved Presidents Club for exceptional sales achievement in 2018.
  • Instrumental in the strategy, design and execution of two new verticals while at PROS, Food & Beverage and Transportation and Logistics.
  • Consistently generated pipeline sales opportunities in excess of 7X sales quota by prospecting into new accounts and expanding opportunities with existing customers.
  • Designed and created prospecting strategies and tools to rapidly build company awareness and solution recognition, resulting in opportunity generation in excess of 200% quarter over quarter.

ADM -WILD Flavors & Specialty Ingredients, Erlanger KY

Senior Strategic Account Manager
01.2012 - 04.2015

Responsible for sales of flavors, juice concentrate, specialty ingredients and product systems to food and beverage industry.

  • Delivered over $11 million in incremental sales verses previous year in 2014 with key global customers, forged strategic sales strategy on apple juice concentrate.
  • Exceeded sales budget each year of employment with true growth year over year.
  • Re-energized relationships and project activities with lagging key customers, 2014 results to include pipeline of more than $1.5 million and a sales increase of $250,000.
  • Gained new major customer in 2014 in nutritional segment, 2015 new business forecast targeted at $1.2 million and $3 million in 2016.

Kerry Ingredients & Flavours, Beloit WI

Account Sales Executive
08.2006 - 12.2011

Responsible for sales of flavors and additional Kerry portfolio ingredients to food and beverage accounts on the West Coast.

  • Achieved sales budget in 2011 despite significant challenges and market conditions.
  • Maximized territory sales and received incentive commission payment in 2009 and 2010 of greater than 70% of salary.
  • Secured several new major pieces of business in 2009, estimated annual sales of 1.15 million dollars.
  • Secured 70 new individual items in 2008, resulting in new sales of more than $900,000.
  • Gained over 85 new individual flavors in territory in 2007, increasing sales by $1.25 million.

Sabroso Company, Medford OR

National Sales Manager - Foodservice
10.2004 - 08.2006

Nabisco Inc., Parsippany NJ

Multiple Positions
10.1990 - 04.1999
  • Director of Customer Sales, Los Angeles CA
  • Director of Retail Operations, Los Angeles CA
  • Division Trade Marketing Manager, Dallas TX
  • District Sales Manager, Seattle WA
  • Key Account Manager, Seattle WA
  • Sales Representative, Riverside CA

Education

Bachelor of Arts - Communication

Azusa Pacific University
Azusa, CA
08.1985 - 05.1990

Skills

High-performance complex solution

Accomplishments

  • Sandler Sales Training, The Challenger Customer/Sale, The Brooks Group Impact Selling Skills Index, Karrass Effective Negotiating, PSS Sales Skills, Hayes Leadership Training, Logistic and Supply Chain Management, Pathways to Leadership Graduate. Anthony Robins Personal Power II.
  • As a continuous learner more than 250 books and audiotapes/CDs on sales management and personal growth have been read or listened to in the past 25 plus years.

Software

Microsoft Office 365 - Full Suite / Google - Full /Suite

CRM - SFDC, MS Dynamics and Custom

Misc- LinkedIn Sales Navigator, Yesware, Datahug, Engagio, Outreach, Zoominfo, Salesloft, Demandbase and more and more

References

Available Upon Request

Timeline

Coupa, Inc., San Mateo CA

Senior Account Director
06.2020 - Current

PROS Holdings, Inc., Houston TX

Senior Executive Account Manager
04.2015 - 02.2020

ADM -WILD Flavors & Specialty Ingredients, Erlanger KY

Senior Strategic Account Manager
01.2012 - 04.2015

Kerry Ingredients & Flavours, Beloit WI

Account Sales Executive
08.2006 - 12.2011

Sabroso Company, Medford OR

National Sales Manager - Foodservice
10.2004 - 08.2006

Nabisco Inc., Parsippany NJ

Multiple Positions
10.1990 - 04.1999

Bachelor of Arts - Communication

Azusa Pacific University
08.1985 - 05.1990
Scott SellersExecutive Account Sales Manager