SCOTT SISTO
San Jose,CA
Summary
LEADER IN SALES AND OPERATIONS
A results-oriented sales leader with experience managing sales within a multi-million-dollar operation. Highly successful in new business development, strengthening and developing relationships with clients, and ensuring effective account management. Accomplished in enhancing sales processes and techniques while consistently and creatively increasing revenue for the organization.
CORE SKILLS
Leadership | Contract Negotiation | Communication | Lead Generation | Forecasting Sales Plans | Inside/Outside Sales Management | Troubleshooting | Vendor Management | Collaborative Team Player | Cold Calling | Training Customer Support | Building Relationships | Oracle | Due Diligence | Process Efficiencies
Overview
22
22
years of professional experience
27
27
years of post-secondary education
Work History
Sales Engineer
Onanon Inc, Amphenol
Milpitas, CA
08.2022 - 05.2023
- New Business and Project Development - Successfully sold new business opportunities; built and effectively handled clients and prospects to drive new business
- Collaborated with internal resources and external networks to prioritize and penetrate key accounts; quickly built relationships with key partners to drive business
- Primary focus net new logos / net new client accounts and expansion in customer base
- Identified key decision makers and developed strategic relationships to drive revenue
- Project Management - Identified and validated business needs and carried out execution through different phases of projects lifecycle
- Successfully managed multiple projects under tight schedules and met deadlines
- Trade Show Organization - Maintenance of clients communications throughout event process
- Collaborated effectively with conference business: Exhibitor operations, logistics, content, program management, and marketing teams
- Understood exhibit process maintained standard operating procedures with high efficiency and accuracy
- Drive Social Media - Assisted with creation and alignment of social media content.
Pacific Northwest Territory Manager
Alta Cycling Group
Kent, WA
10.2021 - 07.2022
- Business Development (B2B) - Northern California, Reno-Tahoe NV, Idaho, Washington and Oregon
- Expanded Client base by 15 new accounts adding $350K in new business
- Manage existing and legacy accounts while expanding distribution, model mix and revenue within those retailers
- Expanded portfolio by successfully building new relationships, cold calling and actively selling product lines
- Managed product, customer, consumer escalations as well as reconciliations efficiently and timely
- Elevated customer service standards; implemented processes to ensure follow-up and additional client contact
- Utilized Microsoft Teams for internal accountability and communication
- Maintained excel based sales, product allocation and new dealer paperwork tracking
Sales & Technical Representative
Praxis Works LLC
Santa Cruz, CA
11.2019 - 10.2021
- Managed IBD sales, Custom Bike Builder and OEM accounts
- Provided consumer voicemail and direct sales call follow-up and tech support
- Promoted products to new and existing dealers as well as provided tech support
- Focused daily call schedule, follow-up and outreach
Northwest Regional Sales Manager
BH Bicycles/Easy Motion Electric Bikes
Foothill Ranch, CA
02.2017 - 10.2018
- Oversaw sales operations across Alaska, Hawaii, Washington, Oregon, Northern California, Nevada, Idaho and Montana
- Increased revenue by 85% in one year by establishing 10 new accounts, negotiating greater sell-in and coaching sell- through
- Expanded portfolio by successfully building new relationships, cold calling and actively selling new product lines
- Collaborated with senior leadership in forecasting efforts across region Elevated customer service standards; implemented processes to ensure follow-up and additional client contact
- Managed product, customer and consumer escalations and reconciliations efficiently and timely Negotiated contracts with key clients and established service level agreements for sales team
- Utilized social media to enhance company’s brand online to increase client base
Western Regional Sales Manager
Stromer Electric Bicycles
San Diego, CA
03.2015 - 02.2017
- Territory management within Arizona, California, Oregon, western Canada, Alaska, Hawaii and Washington
- Increased revenue from $2.8M to $3.6M in fiscal year 2016
- Implemented Manufactured Advertised Price (MAP) pricing policy and brand standards through training, sales performance clinics and consistent follow-up on client needs
- Forecasted product sales in territory; outlined sales strategy and visits with prospective customers
- Coordinated e-bike expos across seven states
Sales & Technical Representative
Praxis Works Bicycle Components
Santa Cruz, CA
02.2014 - 03.2015
- Increased sales by 200% in eight months and doubled dealer base within same year
- Managed clients from initial contact through implementation of accounts
- Promoted new products with clients and processed sales and follow-up with web store transactions
- Processed and troubleshoot technical product issues; ensured due diligence on reporting and documentation
- Oversaw shipping and receiving logistics in warehouse; assisted with processing international orders and fulfillment
Senior Inside Sales Representative
Specialized Bicycle Components
Morgan Hill, CA
06.2001 - 07.2013
- Managed sales operations for organization with revenue increase of over $15M in 10 years
- Remained educated on new and existing product capabilities
- Developed strong relationships with vendors and dealers to support effective business decisions
- Oversaw accounts diligently to ensure deadlines were met, sales goals achieved and technical issues were resolved
- Utilize Oracle Sales Management software to process orders and credits timely to ensure customer satisfaction
Education
Associate of Science - Business Management Classes
San Jose City College
San Jose, CA 05.2001 - 05.2021
Some College (No Degree) -
San Jose City College
San Jose, CA 01.1993 - 05.1997
Some College (No Degree) - Sports Medicine
San Jose City College
San Jose, CA 01.1994 - 05.1996
Timeline
Sales Engineer
Onanon Inc, Amphenol
08.2022 - 05.2023
Pacific Northwest Territory Manager
Alta Cycling Group
10.2021 - 07.2022
Sales & Technical Representative
Praxis Works LLC
11.2019 - 10.2021
Northwest Regional Sales Manager
BH Bicycles/Easy Motion Electric Bikes
02.2017 - 10.2018
Western Regional Sales Manager
Stromer Electric Bicycles
03.2015 - 02.2017
Sales & Technical Representative
Praxis Works Bicycle Components
02.2014 - 03.2015
Senior Inside Sales Representative
Specialized Bicycle Components
06.2001 - 07.2013
Associate of Science - Business Management Classes
San Jose City College
05.2001 - 05.2021
Some College (No Degree) - Sports Medicine
San Jose City College
01.1994 - 05.1996
Some College (No Degree) -
San Jose City College
01.1993 - 05.1997
Skills
Organization skills
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