Scott Smaltz
Cleveland
Summary
Passionate, creative, and results-driven sales professional with over 17 years of sales, management, and team-building experience. Dynamic leader with a proven track record of exceeding quotas, improving buying experience, and building productive client relationships. Committed to positively impacting growth within the organization while elevating our company profile within the industry.
Overview
16
16
years of professional experience
Work History
Vice President of Sales
Church Budget Envelope & Mailing Co.
02.2020 - 08.2023
- Provided company-wide direction ensuring effective sales and operational strategies were executed for consistent growth; reported directly to President/Owner
- Consistently grew annual revenue by 15-20%; highlighted by a record-breaking campaign in 2020 with a revenue of $540,000 & 16M units sold (110% increase YOY)
- Recruited & managed a team of 20 reps nationwide (sales, customer service, retention)
- Established a collaborative work culture and merit-based bonus structure, incentivizing reps to achieve individual excellence while sharing best practices with their peers
- Created 20+ marketing plans tailored to regional dioceses while maintaining 90% customer satisfaction via email campaigns and a retention outreach plan
- Developed a continuing education program for Outside Sales Reps resulting in a 30% increase in activity and $250k in additional revenue by OSR team
- Managed 2 company acquisitions (Dexter Printing & FJ Remey Co) - negotiated purchase terms, developed customer outreach & retention plans, coordinated phone porting & graphics database download.
Sales Manager
Church Budget Envelope & Mailing Co.
02.2019 - 01.2020
- Managed inside sales team of 5 reps; exceeded sales target by 18% and lowered employee turnover to less than 10%
- Created a Referral Outreach Program accounting for an increase in annual sales of 10% while reducing marketing expenses by 15%
- Lead a weekly sales meeting reviewing the previous week's production and outlining the current week's accountable objectives for all sales reps
- Developed a comprehensive lead distribution plan and sales outreach program (Email Drip Campaign, Direct Mailing)
- Coordinated with Software Development & Design Agency (Wonderkiln) to develop & deliver a new faith-based community app (SOTE.life).
Account Executive
Church Budget Envelope & Mailing Co.
05.2018 - 01.2019
- Delivered phone, in-person & online presentations generating $125k in sales in 1st year
- Created an online presentation which increased closing ratio from 20% to 35% while decreasing overall sales process time by 20%
- Developed a prospect tracking pipeline increasing closing efficiency.
Account Executive
Omega Laboratories, Inc.
03.2011 - 04.2018
- Built meaningful relationships resulting in $1.2M in annual sales & increased revenue by 15% YOY
- Managed a portfolio of 100 clients handling billing, reporting, & customer service (85% retention)
- Exhibited & presented at industry conferences including SHRM, DATIA, ATA, TCA, NSC.
Director of In-House Training
American Income Life Insurance → Surace-Smith Agency
07.2008 - 12.2010
- Developed a new training program helping our Ohio agency achieve record breaking sales numbers and maintain the # 1 position nationwide in all sales categories
- Conducted a weekly training class (2-5 agents) achieving a 100% field promotion rate
- Educated agents on company & industry best practices; focused on cold-calling, appointment setting, presentation delivery and effective rebuttals to objections.
Supervising Agent
American Income Life Insurance → Surace-Smith Agency
01.2008 - 06.2008
- Promoted to Supervising Agent after 6 months based on sales performance & strong recruiting skills (6 months ahead of schedule); managed a team of 4 sales agents
- Recognized as the agency's Top Producer (out of 100 agents) in 3rd month of sales
- Cold-called & door-knocked leads setting up in-home presentations offering term and whole life insurance benefit packages.
Insurance Sales Agent
American Income Life Insurance → Surace-Smith Agency
07.2007 - 12.2007
- Cold-called & door-knocked leads setting up in-home presentations offering term and whole life insurance benefit packages.
Education
B. S. in Business Administration - Marketing Specialization
Ohio State University
Columbus, OH2007
Skills
- Experienced Team Leader - 8 years in sales leadership and training
- Fosters a culture of effective collaboration, accountability and development
- Excellent critical thinking, negotiation and presentation skills
- Excels in recruiting, forecasting & innovative sales strategies
- Coachable & Adaptable - Committed to ongoing professional & personal development
- Proficient in Microsoft & Google Suites, Email Marketing and Hubspot CRM
Service
- Ursuline High School Booster Club - Board of Trustees (2019 – 2021) - Board Officer
- Inspiring Minds Youngstown (IMY) - Board of Directors (2015 - 2019) - Vice President and Founding Board Member
- Youth development program focused on helping under-represented kids in the Youngstown, OH area achieve their full potential. (http://inspiringmindsyouth.org/)
Timeline
Vice President of Sales
Church Budget Envelope & Mailing Co.
02.2020 - 08.2023
Sales Manager
Church Budget Envelope & Mailing Co.
02.2019 - 01.2020
Account Executive
Church Budget Envelope & Mailing Co.
05.2018 - 01.2019
Account Executive
Omega Laboratories, Inc.
03.2011 - 04.2018
Director of In-House Training
American Income Life Insurance → Surace-Smith Agency
07.2008 - 12.2010
Supervising Agent
American Income Life Insurance → Surace-Smith Agency
01.2008 - 06.2008
Insurance Sales Agent
American Income Life Insurance → Surace-Smith Agency
07.2007 - 12.2007
B. S. in Business Administration - Marketing Specialization
Ohio State University
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