SEAN KANOE ZAKAR
Honolulu,HI
Summary
Experienced with creating and implementing comprehensive brand strategies that resonate with target audiences. Utilizes consumer insights and market trends to position brands effectively in competitive markets. Knowledge of cross-functional team collaboration and project management to deliver consistent brand messaging.
Overview
10
10
years of professional experience
Work History
Brand Manager
Shop Bikinibird Corp.
12.2022 - Current
- Buyer: Retail Buyer for 7 storefronts and E-commerce. Set and manage $1M+ budgets based on sales projections and trends. Hired and trained a buying team. Assisted in developing and designing new product and launching. Cultivated relationships with 30+ Sales Reps and communicated with them weekly to drive sales.
- Operations: Opened 3 stores, Oversee/Manage 7 stores and 30+ employees; store visits once a week, hiring and training all staff, HR functions, management meetings, fielding all questions from stores regarding operations & customer experience, created and executed new training program & entrepreneurial management model (compensation plans)
- Marketing: Run & Manage all social media platforms. Manage and oversee all creative on digital and in-store marketing. Run & manage e-commerce/website. Planned and executed all in-store events, photoshoots, pop-up shops.
- Planned, implemented, and tracked sales and marketing strategies to promote brand products.
- Researched market trends to identify customer needs and preferences for strategic planning.
- Presented regular updates to senior leadership, demonstrating progress towards key objectives and securing ongoing support for marketing initiatives.
- Collaborated with cross-functional teams for successful product launches and coordinated marketing efforts.
- Increased customer loyalty through effective management of consumer feedback and timely resolution of concerns.
Operations Coordinator; Senior Operations Coordinator
Selling Simplified
08.2021 - Current
- -PROVIDE ADMINISTRATIVE SUPPORT TO OPERATIONS TEAM
- -ENSURE SMOOTH RUNNING OF CLIENT LEAD GENERATION CAMPAIGNS
- -UNDERSTAND CLIENTS NEEDS AND ENSURE PARAMETERS ARE MET FOR EACH CAMPAIGN
- -USE LEAD GENERATION/DATA PROGRAMS TO QUALIFY VIABLE LEADS THAT FIT WITHIN CLIENT'S PARAMETERS FOR EACH CAMPAIGN
- -ENSURE THAT CLIENT CAMPAIGNS ARE DELIVERED ACCURATELY AND WITHIN REQUIRED TIMEFRAMES ON A LARGE SCALE; HANDLE SEVERAL CAMPAGINS AT A TIME
- -RESPOND TO CLIENT CONCERNS AND INQURIES, PROVIDE APPROPRIATE SOLUTIONS & ALTERNATIVES WITHIN LIMITS, AND FOLLOW UP TO ENSURE RESOLUTION WITHOUT INTERVENTION FROM MANAGEMENT
- -COMMUNICATE AND WORK WITH CUSTOMER SUCCESS AND CONTENT TEAMS TO ENSURE CLIENTS' NEEDS ARE MET FOR EACH CAMPAIGN
- -ASSIST IN REVIEWING MONTHLY REVENUES/BUDGETS AND DISTRIBUTE CAMPAIGNS AND DELIVERIES TO TEAM MEMBERS ACCORDINGLY
- -ASSIST IN REVIEWING, ORGANIZING, AND LAUNCHING CAMPAIGNS
- -PROVIDE SUPPORT TO OPERATIONS LEADERSHIP; INCLUDING BUT NOT LIMITED TO: TRAINING AND COACHING, INFORMATION DISSEMINATION, CAMPAIGN RECONCILIATIONS, UPWEIGHT ASSESMENTS
Assistant Store Manager; Store Manager; Visual Manager
Free People of URBN Inc.
11.2018 - 08.2021
- Assistant Manager
- -PROVIDED MANAGEMENT SUPPORT FOR ALL STORE FUNCTIONS
- -ACTIVE INVOLVEMENT IN SALES, SERVICE, AND OPERATIONS
- -HOSTED MONTHLY IN-STORE EVENTS
- -PROACTIVELY COMMUNICATED BRAND AWARENESS WHICH DROVE SALES
- -ACHIEVED A POSITIVE AND INSPIRING WORK ENVIRONMENT
- -PROMOTED CORPORATE VALUES AS A BRAND AMBASSADOR
- -DEVELOPED PRODUCTIVE SALES TEAM
- Store Manager
- -MANAGED STORE OPERATIONS AND TEAM OF 14 ASSOCIATES
- -PROVIDED DIRECTION AND MOTIVATION TO MEET SALES EXPECTATIONS AND VISUAL EXECUTION
- -HIGHLIGHTED CUSTOMER CARE
- -FACILITATED HIRING AND RECRUITING OF STAFF
- -MANAGED ALL ASPECTS OF DAILY STORE OPERATIONAL CONTROLS
- -UTILIZED WEEKLY SALES TRACKING TOOLS TO ANALYZE RESULTS AND REPORT TO CORPORATE
- -RECOMMENDED STRATEGIES TO MAXIMIZE SALES RESULTS
- -COMMUNICATED PRODUCT PERFORMANCE OBSERVATIONS TO DISTRICT BRAND LEADER
- -USED CREATIVE STRATEGIES TO ADDRESS PROBLEMS AND PROMOTE SOLUTIONS
- -CREATED AND MAINTAINED STAFF SCHEDULING
- -PROACTIVELY COMMUNICATED BRAND AWARENESS DRIVING SALES
- Assistant Visual Manager
- -PARTNERED WITH STORE BRAND LEADER TO MERCHANDISE BASED ON SALES ANALYTICS AND CUSTOMER FEEDBACK
- -CONDUCTED ALL STORE MERCHANDISING AND DISPLAY
- -EMPLOYED PRODUCT KNOWLEDGE, SALES EXPERIENCE, AND CREATIVITY TO IMPACT PRODUCT FLOW AND MAXIMIZE SALES
- -FOLLOWED COMPANY DIRECTIVES WHILE APPLYING SMART RISKS TO EXECUTE MONTHLY STORE VISUAL CONCEPT SWAPS
Advertising Sales Director, Sales Manager
Professional Sports Publications
10.2015 - 11.2018
- -COMPLETED 250 OUTBOUND PROSPECTING CALLS DAILY RESULTING IN INCREASED SALES
- -IMPLEMENTED A CONSULTATIVE SELLING APPROACH ON ALL INBOUND CALLS
- -PARTICIPATED IN INCENTIVE PROGRAMS AND CONTESTS TO ACHIEVE PRODUCTION GOALS
- -EFFICIENTLY MULTI-TASKED TO EXECUTE PUBLICATION DEADLINES
- -MASTERED KNOWLEDGE OF DISPLAY ADVERTISING SPACE IN MULTIPLE PRINTED AND DIGITAL PUBLICATIONS
- -PRODUCED $120,000 IN SALES IN 2016
- -GENERATED $370,000 IN SALES IN 2017
- -PRODUCED $550,000 IN SALES IN 2018
- -EARNED COMMISSION AND SALES BONUSES IN HIGHLY COMPETITIVE COMPENSATION STRUCTURE
- -MANAGER RESPONSIBLE FOR A SALES TEAM OF UP TO SIX REPRESENTATIVES
- -TRAINED AND COACHED NEW SALES REPS, FROM INITIATION THROUGH CLOSE OF SALE
Keyholder, Event Lead, Culture Lead
Kendra Scott Design
03.2015 - 11.2018
- Keyholder:
- -RESPONSIBLE FOR CUSTOMER RELATIONS AND ASSISTANCE
- -PERFORMED AS MANAGER ON DUTY
- -PERFORMED STORE OPEN AND CLOSE ON A DAILY BASIS
- -RESPONSIBLE TO UNDERSTAND AND ANALYZE STORE GOALS AND DELIVER ON SALES TARGETS
- -MANAGED CUSTOMER RELATIONSHIPS AND OUTREACH
- Event Lead:
- -ASSISTED TO CONSISTENTLY BOOK 2-3 IN-STORE AND OFFSITE EVENTS PER WEEK
- -DIRECTLY INVOLVED WITH PLANNING AND EXECUTION OF IN-STORE AND OFFSITE EVENTS
- Culture Lead:
- -MANAGED COMPANY SNAPCHAT, INSTAGRAM, AND FACEBOOK PRESENCE FOR MAJOR IN-STORE EVENTS
- -HELPED COORDINATE MONTHLY CONTESTS, TEAM BONDING/TRAINING
- -ACTIVELY PROMOTED THE BRAND'S THREE PILLARS: (FAMILY, FASHION, AND PHILANTHROPY)
Education
Bachelor of Science - Food and Nutrition
University of Alabama
Tuscaloosa, AL01.2014
Skills
- SALES
- SALES MANAGEMENT
- ACCOUNT MANAGEMENT
- RETAIL BUYING
- BRAND STRATEGY
- MARKETING
- HIRING
- INSIDE SALES
- LEADERSHIP
- VISUAL MERCHANDISING
- SOCIAL MEDIA
- RELATIONSHIP MANAGEMENT
- PROFICIENT IN MICROSOFT
- STRONG COMMUNICATIONS & NEGOTIATING SKILLS
- OPERATIONS
- CUSTOMER RELATIONS
Special Interests
- EVENT MANAGEMENT/COORDINATION
- MARKETING
- BRAND AWARENESS
- PERSONNEL SUPERVISION
- TRAINING, MENTORING
- CUSTOMER RELATIONS
- CUSTOMER CARE
- HIRING
- LEADERSHIP
- MERCHANDISING
- NEGOTIATING
- SALES
Timeline
Brand Manager
Shop Bikinibird Corp.
12.2022 - Current
Operations Coordinator; Senior Operations Coordinator
Selling Simplified
08.2021 - Current
Assistant Store Manager; Store Manager; Visual Manager
Free People of URBN Inc.
11.2018 - 08.2021
Advertising Sales Director, Sales Manager
Professional Sports Publications
10.2015 - 11.2018
Keyholder, Event Lead, Culture Lead
Kendra Scott Design
03.2015 - 11.2018
Bachelor of Science - Food and Nutrition
University of Alabama
Similar Profiles
Mikaela BurrMikaela Burr
Sales Associate at BikinibirdSales Associate at Bikinibird
Tatiana FaagauTatiana Faagau
Sales Associate at BikinibirdSales Associate at Bikinibird
Eliecer (Eli) BermudezEliecer (Eli) Bermudez
President at Southeastern Shop Services, CorpPresident at Southeastern Shop Services, Corp