As a results-driven leader, I take great pride in developing each individual to reach their full potential and achieve the highest levels of success in their careers.
Overview
2026
2026
years of professional experience
Work History
Branch Manager
Empower Rental Group
03.2024 - 04.2025
Directed branch fleet strategy and operational support for the Panama City region.
Enhanced operational efficiencies that resulted in a 35% increase in EBITDA.
Mentored Sales and Service personnel, fostering a platform that enhanced efficiencies, morale, and overall productivity.
Elevated Fleet Management through asset evaluation using R&M, utilization, and market value.
Optimized OSR efficiencies and expanded market penetration..
Drove revenue growth, cost control, and achieved P&L goals. Consistently met KPIs and fostered strong team morale and development across all departments.
Maximized fleet utilization, safeguarded assets, and managed acquisitions and disposals.
Maintained top safety compliance and effectively solved strategic and technical challenges.
Rental Manager
Reynolds Farm Equipment
01.2008 - 01.2024
Managed rentals that include construction and turf equipment.
Guided and supported all sales personnel in closing deals related to CCE equipment and fleet sales.
Maintained budget based on utilization and capital expenditures.
Established and sustained new rental and sales accounts by providing exceptional customer service.
Managed a fleet inventory mix to maximize revenue and profit.
Conducted meetings to review and monitor individual progress to create new strategies to drive growth and overcome challenges to meet sales targets.
Commercial Sales
Reynolds Farm Equipment
01.2023 - 01.2024
Fostered a customer-centric approach among team members, guiding proper customer interaction and providing support to successfully close deals.
Prospected and generated new clients and business opportunities.
Cultivated positive business relationships to ensure future sales.
Investigated customers' needs and recommended solutions by presenting, new products and innovative services.
Experienced in trade evaluation based on unit market and resale analysis.
Provided solutions to customer complaints and problems to maximize satisfaction.
Attained sales quota by executing business plans to exceed revenue goals.
Experienced in trade evaluation based on unit market and resale analysis.
Served as a liaison, bridging employees and management, and inter-company divisions.
Tracked and set performance goals for employees to help grow and develop their individual and company targets.
Enforced all safety rules and regulations and implemented new policies and procedures.
Drove profitability through sound execution of the business strategy in sales, rental, and service.
Evaluated new short line products and negotiated unit and volume terms.
Monitored and maintained all facilities and rolling stock.
Commercial Service Manager
Reynolds Farm Equipment
01.2008 - 01.2023
Supervised a team of over 20 employees, including technicians, service writers, foremen, drivers, assistant managers, and support staff, handling recruiting, onboarding, and resolving personnel issues following corporate policies.
Collaborated with service teams to develop initiatives that improved operational efficiency, elevated team morale, and cultivated pride in performance. Prioritizing training, personal development, and department cohesion.
Managed the department’s profit and loss statements and oversaw the annual budgeting process.
Adopted a customer-first philosophy, consistently meeting or exceeding monthly budget targets with a 97% success rate.
Elevated safety and security protocols across multiple departments, emphasizing personal safety, shop cleanliness, and organizational standards.
Service Manager
Airworx
Managed a fleet of 2,000 units, including booms, scissors lifts, telescoping equipment, forklifts, cranes, and various other machinery.
Developed extensive mechanical and electrical expertise in brands such as Condor, Grove, Lull, SkyJack, and Upright, while mentoring and supporting all service personnel.
Coordinated shop and field service schedules, overseeing mechanics, supervisors, and drivers to ensure efficient operations.
Prepared trade-in evaluations and job estimates to facilitate accurate pricing and client communication.
Troubleshot complex electrical and hydraulic systems, assessing equipment durability, craftsmanship, and compliance with OSHA and ANSI standards.
Mentor all shop personnel while driving efficiency and safety culture.
Established a shop and service vehicle cleanliness protocol, emphasizing personal safety and operational standards.
Service Manager
Holt Equipment Co
Support all corporate policies related to the branch’s operations.
Drive metrics for all shop technicians while creating a safe, enjoyable work environment, prioritizing training and personal development.
Investigated cases for John Deere construction equipment utilizing DTAC and other resources.
Supervised shop and field mechanics; scheduling and estimating of both customer and house equipment repairs.
Tracked all warranties for product improvement.
Quoted new machine add-ons for sales.
Tracked all metrics systems related to shop revenue while controlling expenses.
Service Manager
Brambles Equipment
Managed a branch fleet of 1500 units with a 60/40 mix of industrial and commercial.
Scheduled shop and field services to include emergency repairs and emergency response.
Supervised mechanics and drivers while working with the sales and operational managers’ needs.
Created trade in evaluations, job estimation, sales to house and industrial customers, billing, and accident investigations.
Handled job-site evaluations and equipment specification requirements.
Responsible for minor and major repairs on all booms, scissors, telescoping forklifts, cranes, and miscellaneous equipment.
Worked through three branch moves while creating flow and structure for each new location.
Completed two major buyouts while maintaining OEC on rent and rental-ready to meet Corporate policies.
Organized processes and workflow while keeping whip to less than 20% and maintaining less than 5% down fleet with an average of 85% utilization.
Education
No Degree - Business Management
Indiana University, Purdue University Indianapolis
Indianapolis, IN
Skills
Strong time management and multi-tasking skills; prioritize actions, set direction, and allocate resources in a fast-paced, high-volume operation
Skilled in establishing strong working relationships with internal departments and external agencies
Strategic and Critical Thinker
Innovative and self-motivated
Detail-oriented and organized
Software Programs: Microsoft Word, & Excel, CDK, Dealer Pathways, Sedona, Targit, Sage, Intempo, Samsara, Impower, Rouse Fleet Management, Informer, Rentalman, and easily trained in other programs
Timeline
Branch Manager
Empower Rental Group
03.2024 - 04.2025
Commercial Sales
Reynolds Farm Equipment
01.2023 - 01.2024
Rental Manager
Reynolds Farm Equipment
01.2008 - 01.2024
Commercial Service Manager
Reynolds Farm Equipment
01.2008 - 01.2023
Service Manager
Airworx
Service Manager
Holt Equipment Co
Service Manager
Brambles Equipment
No Degree - Business Management
Indiana University, Purdue University Indianapolis